Crowdriff

OCTOBER 19, 2017

With the increase in demand for video content, marketing teams are sitting on hours of video footage, everything from quick shoots on a team member’s phone to the b-roll from a professional video shoot. CrowdRiff auto-tags your video content so you don’t have to. CrowdRiff auto-tags your video content so you don’t have to.

Production 52

Production Marketing Marketing 52

Dana Communications

MARCH 6, 2023

As tourism and hospitality marketing experts, we keep our finger firmly on the pulse of accessibility for travelers. Which has marketers asking, “How do I know if my site is ADA-compliant?” Make certain all videos contain closed-captioning and still images incorporate alt-tags. Use high-contrast colors across your site.

Website 188

Website Tourism Tourism Hospitality 188

DCI

AUGUST 19, 2021

For smaller and medium-sized DMOs, measuring ROI from digital marketing efforts is a challenge. If your destination marketing budget doesn’t have room for these advanced measurement products, you can still track the impact of campaigns, channels and engagement, and you can do it for free. using site tools like an itinerary builder.

Marketing 73

Marketing Marketing Automation Advertising 73

ADMEI

MAY 8, 2024

It’s important to research trade shows for the upcoming calendar year and carefully select markets that will help you connect with the right audience. Once you’ve selected your shows, engage with them on social media, posting with official hashtags and tagging the host organization in promotional posts. These strategies can help.

Trade Show 222

Trade Show Destination Management Rehearsal Audience 222

Convene by PCMA

APRIL 14, 2023

PCMA Editor in Chief Michelle Russell and Joe Colangelo, founder of event data company Bear Analytics, discuss how marketers can use event data at Convening Leaders 2023. In the beginning of the year, we set out a marketing plan that rolls up to our strategic goals. And that’s kind of the state of the art right now across the board.

Marketing 98

Marketing Marketing Trade Show Registration 98

Dana Communications

JANUARY 9, 2024

Dupe Travel – The TikTok beauty trend has manifested its way to the travel industry, this time offering budget-friendly alternatives to destinations that carry a bigger price tag. Stay in the know and learn how the latest shifts in consumer decision-making, destination selection and motivation can be the basis for your marketing masterpiece.

Trends 221

Trends Travel Travel Culture 221

Smart Meetings

MARCH 4, 2024

Consider what we can achieve once freed from mundane tasks,” Janette Roush , Executive Vice President, Marketing and Digital, New York City Tourism + Conventions “I knew I belonged in the meetings industry after a life-changing car accident. I feel like I am exactly where I am meant to be!”

Meeting 246

Meeting Publishing Tourism Tourism 246

ADMEI

MAY 15, 2024

It’s important to research trade shows for the upcoming calendar year and carefully select markets that will help you connect with the right audience. Once you’ve selected your shows, engage with them on social media, posting with official hashtags and tagging the host organization in promotional posts. These strategies can help.

Trade Show 147

Trade Show Destination Management Rehearsal Audience 147

Smart Meetings

FEBRUARY 27, 2019

Ask for these from the speakers and people who own them so that you can add them to the report,” says Jennifer Allison, a marketing specialist at Next coursework and 1Day2write. Tag Appropriately. Most organizers let people know which tags to use for their photos when posting them across different platforms.

Publishing 207

Publishing Sponsors Events Audience 207

Gavel International

MAY 8, 2023

Reading Time: 4 minutes The recent evolution of digital marketing’s relationship with business-to-business (B2B) sales and marketing strategies can seem confusing. On one hand, digital is quickly becoming the most frequently used type of marketing and virtual sales strategy and is utilized more often than ever before.

B2B 52

B2B Marketing Marketing Automation 52

Smart Meetings

NOVEMBER 11, 2022

More robust tracking can more meaningfully bring events into the marketing funnel securely and sustainably. “As Access: Technology-enabled name tags could allow attendees to touch badges or click a button to exchange contact information, download speaker presentations and check-in on site. On-site check-in should be painless.

Sponsors 245

Sponsors Registration Technology Technology 245

Smart Meetings

MARCH 7, 2024

Event tech native Nick Borelli: AI will remove the drag stuff so you can produce A+ events Nick Borelli, director of marketing for the ethical facial analytics company Zenus Inc., They can source a venue, create a workable agenda, create marketing materials, all the things required. has good news for meeting professionals.

Events 277

Events Technology Technology Meeting 277

Endless Events

JUNE 29, 2020

Will we adapt to a new way of marketing and communications? By implementing distancing regulations, and no-touch tools such as QR Codes, NFC tags, Big Data, and more, it lowers the risk of contracting the virus and adds a layer of security. . Will the old ways of working seem outdated, or will it simply snap back to business as usual?

Events 327

Events Advertising Technology Technology 327

Endless Events

APRIL 27, 2022

The RevGenius community is one of the great online community examples for salespeople, marketers, and revenue professionals. Girls In Marketing. Girls in Marketing is an online community example, dedicated to e-learning for women in marketing. Moz is an online community for event marketers. For £17.99 For £17.99

Online 177

Online Virtual Events SEO Platform 177

Smart Meetings

JUNE 2, 2023

Nguyen suggested asking vendors what exactly is included in the total price tag. Event planners looking to scale up for the future may want to look at: advanced ticketing, task management, discount codes, sessions tracking, robust e-mail marketing and communications. The Market Place The search for the right vendor can be daunting.

Meeting 246

Meeting Vendor Planner Events 246

Smart Meetings

OCTOBER 8, 2018

For more than half of them, in fact, events are the most valuable marketing channel. Despite the enthusiasm, companies may be missing out on the competitive advantage events offer, warned the report, titled “The Event Marketing Evolution: An Era of Data, Technology, and Revenue Impact.”. This is critical for marketing attribution.

Technology 191

Technology Technology Automation Prospect 191

Endless Events

OCTOBER 25, 2019

You’re dealing with vendors, speakers, performers, caterers, marketers, the media, you name it. If you have multiple people working on marketing materials for your event, the Creative Cloud is a must-have. Airtable is an excellent resource for event managers who need to track attendees, press releases, or marketing materials.

Event Planning 222

Event Planning Vendor Sponsors Events 222

Tourism eSchool

SEPTEMBER 19, 2021

Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Word of mouth marketing doesn’t just mean customers leaving great reviews on TripAdvisor. Rebecca is a tourism marketing specialist and co-director of Tourism eSchool. Rebecca White.

Online 90

Online Tourism Tourism Social Media 90

Endless Events

APRIL 4, 2023

Regardless of your pharma brand’s size, events can be a brilliant addition to your marketing mix, boosting awareness, engagement, and sales. Set and Follow a Budget Your budget will affect everything from your venue to your programming and marketing. Market your event where more pharma folks will see it. What went well?

Events 156

Events Speakers Promotion Audience 156

Crowdriff

MAY 18, 2016

Upload thousands of photos at once, and Google Cloud Vision’s image recognition and classification features will identify the objects in each photo, tagging them all in seconds flat. Automatically tag them using Google Cloud Vision’s algorithm (in seconds). Or slip some awesome just-tagged Instagram photos into your website.

Platform 52

Platform Marketing Marketing Social Media 52

Endless Events

MAY 8, 2019

As you know, we live in a day and age where content can be a phenomenal Marketing weapon. You’re going to want to tag everything. Now, so if you have this pillar content where somebody has spoken on your stage and said something really amazing, why not tag them in the video that you’ve repurposed? Sharing Is Caring.

Social Media 293

Social Media Platform Events Advertising 293

Smart Meetings

NOVEMBER 5, 2018

In a recent webinar , Brooke Gracey, marketing manager at Cvent, discussed how to leverage technology to boost social event ROI. Cvent recently partnered with communications marketing firm Edelman to survey more than 1,000 event attendees to find the why behind event attendance. The Value of Connecting.

Event Apps 218

Event Apps Networking Communications Communications 218

Endless Events

APRIL 18, 2022

The Event Tech Podcast is often so excited about all the innovation, new event platforms, and other event tech solutions on the market that we forget to talk about the digital divide in the events industry. If you’re targeting low-income attendees, you might also be able to tag in some additional groups that are designed to help out.”

Virtual Events 345

Virtual Events Event Technology Technology Technology 345

Convene by PCMA

JULY 17, 2023

Architecting Choice Marriott, PCMA, CEMA, and Storycraft Lab recently released a report, “ Six Truths for Innovative Event Strategies ,” that is primarily influenced by corporate event marketers but can be applied to association annual conferences. For each session, identify “who this is best for.”

Attendee 98

Attendee Publishing Events Consulting 98

Smart Meetings

MAY 26, 2023

Event marketers and planners are uniquely trusted among stakeholders to understand human behavior; to try new things, guide new opportunities and generate demand for innovation that delivers results. Indoor spaces can be mapped and tagged with QR codes to help the app orient itself.

Healthcare 187

Healthcare Technology Technology Panel 187

Eventtia

OCTOBER 20, 2023

Whether deciding on the venue, entertainment, catering, or marketing strategy, knowing the budget constraints and allocations can guide decisions, ensuring that all arrangements are cohesive and within the set financial boundaries. Dynamic Changes The event industry is susceptible to market fluctuations.

Vendor 117

Vendor Events Venue Entertainment 117

Endless Events

JANUARY 21, 2021

Are we going to put a tag in their ear and say, you can’t come to our events?” And the free market was the arbiter of that for quite some time until it got to the legislation level. Ultimately, public sentiment pushed things to go in the direction of legislation as opposed to a free market”, he adds.

Healthcare 317

Healthcare Events Government Audience 317

Tourism eSchool

DECEMBER 10, 2022

If you use campaign hashtags on a great photo you share on social media, such as #restaurantaustralia, or a destination #hashtag that your local destination marketing organisation uses to collect and re-share photos on their social media pages, you have the potential to have your great photo picked up and shared out to their followers!

Tourism 52

Tourism Tourism Social Media Media 52

Smart Meetings

JUNE 21, 2023

mile strip of beach and each has its own associated price tag, so those staying at one resort, as denoted by their wristband, could not meet friends and customers and dine at higher level resorts. That format brought its own set of challenges and benefits. Barcelo Maya Grand Resort is actually a campus of six hotels along a 1.5-mile

Logistics 306

Logistics Vendor Education Trade Show 306

Smart Meetings

JANUARY 26, 2023

Of the Summit Building’s nearly $2 billion price tag, $93 million of those funds will be allocated to a community benefits package to increase mobility within the downtown area, enhance economic opportunities and provide additional affordable housing units and public spaces. The new Summit Building includes over 240,000 sq.

Vendor 245

Vendor Organization Planner Marketing 245

Crowdriff

DECEMBER 7, 2016

Knowing this, brands need to rethink the way they’re connecting with their audiences — to center their marketing around visual content. And we’ve taken what we’ve learned, and completely redesigned our visual marketing platform to serve the goal of visual influence. Transforming the way you do marketing.

Platform 52

Platform Marketing Marketing Publishing 52

Crowdriff

OCTOBER 30, 2017

So, we’ve compiled a list of 9 creative UGC marketing campaigns to give you ample inspiration, and help you start reaping the benefits of UGC. Last autumn, Explore Georgia decided to reach out to an underserved demographic in the destination marketing market: millennial pet owners. Why this UGC marketing campaign stands out.

Marketing 52

Marketing Marketing Social Media Media 52

Smart Meetings

MAY 24, 2021

With this information, you can also enhance your marketing strategies since you will know what day, time, content type and month led to maximum registrations and attendees. If people are reposting you, tagging you, or mentioning your event or page in their stories. Attendee Engagement. If people are using your event’s hashtag.

Virtual Events 312

Virtual Events Social Media Registration Online 312

Travel Daily News

MARCH 27, 2023

The official Destination Marketing Organizations (DMOs) from all the cities in the Southeastern Conference has launched a collaborative, mobile Visit the SEC Pass. Bandwango technology is designed to support experiences created by destinations and marketed to visitors and locals. STARKVILLE, MISS. –

Conference 73

Conference Technology Technology Website 73

Smart Meetings

MARCH 9, 2023

Mindy Gunn, global head of event marketing with Amazon Business who was also on the panel, agreed that having the destination work with the organizer to secure the area needs to be done thoughtfully rather than as security theater. “The The worst thing is to pretend it isn’t a problem,” she said.

Panel 130

Panel Tourism Tourism Sports 130

The Abbi Agency

JULY 26, 2021

And for the same reason, we shop at small businesses because we saw a trusted friend tag the brand on social media. That’s why we avoid restaurants we’ve never visited based on negative Yelp reviews from strangers. When it comes to positioning your destination, ambassadors are your North Star.

Tourism 246

Tourism Tourism Social Media Audience 246

Endless Events

FEBRUARY 11, 2021

I see it as a very good marketing play” Dustin has an interesting observation.”So I’m curious to see if this is something we can roll out at a price tag that’s going to make sense. Will has been wondering for a while about who would be responsible for the testing process. The venues are going to do it.

Venue 287

Venue Logistics Contracts Contracts 287