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Event Management Versus Event Production: What’s the Difference?

Endless Events

You’re gearing up to plan your next event, but you already feel overwhelmed between finding a venue, planning your A/V, and picking the perfect caterer. Pulling off your biggest event of the year takes a lot of work, so there’s no shame in asking for some help. . A Google search opens up countless event companies.

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The Convergence of the Events and Wellness Industries: Why Event Planners Should Care

Smart Meetings

Cvent CEO Reggie Agarwal recently stated that the event industry has reached a staggering $1.6 The intersection of these two industries presents a unique opportunity for us as event professionals to enhance our offerings and maximize return on investment (ROI) by integrating wellness into event strategies.

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events.

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Event Crisis Communication Templates Worth Copying

Smart Meetings

Are you ready for the next crisis to strike at your event? Crisis communication is an essential, if often overlooked, element for all events. This is what I learned from planning and communication with internal stakeholders to PR and event cancelation best practices with examples you can use. Do not rely on one method.

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How Event Technology Will Benefit Your Events

Endless Events

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.

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77 Event KPIs To Measure Your Event Success

Endless Events

Thanks to an absolute boom of event technology solutions , event planners can now craft data-based event strategies and measure their event success better than ever before. First, planners define their event goals – what they want to achieve with this event – and break them down into measurable event KPIs.

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Event Gamification Guide: Reach Your Event Goals!

Endless Events

Event gamification has revolutionized the way we plan events and measure their success. It boosts audience engagement and helps event planners reach their event goals in quantifiable and seamless ways. No wonder it has become one of the most popular benefits of event platforms ! What Is Event Gamification?

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