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Here’s What Has Our Media Team Excited Right Now

Dana Communications

The media experts at Dana are constantly on the lookout for what’s new and next to promote our travel, tourism and hospitality clients. When asked what has them most excited in the world of media right now, it’s really a blend of new tech and tech that’s new again. Daily, they’re on the phone with industry innovators and disruptors.

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Caesars Entertainment, MPI, LVCVA celebrate industry media

MPI

9 during IMEX America 2024 for the inaugural “Media & Momentum: A Morning of Recognition and Impact” awards ceremony, produced by Caesars Entertainment and MPI. Top honors went to trade press industry giants Laurel Herman, president and CEO of Worth International Media; Solomon J.

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How to Diversify Your Social Media Strategy for Events

Convene by PCMA

If theres one word that sums up the best approach to handling social-media uncertainty especially organic social its diversification. To truly stay ahead in a changing the social-media environment, monitor trends daily. Make sure your social and paid media teams communicate and collaborate. Real-time optimization.

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The 2024 Travel Outlook Survey Results: Slicing Up the Paid Media Pie

Advanced Travel and Tourism

Based on our recent findings and given all the options at their disposal — both digital and traditional — how are DMO marketers planning to allocate paid media resources in 2024? Survey respondents indicate that social media (heavily favoring Meta brands Facebook and Instagram) gets the biggest share of the budget’s pie.

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Social Networks: Is It Time To Log Off?

Endless Events

It’s not the first time that the charismatic foursome talked about social media , and it’s probably not the last time either. Is social media really as horrible as we make it out to be? There is a younger generation that is removing what is now seen as their parents’ social media. Are social networks dying?

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IAEE Expo! Expo! Put on a Show for Show Organizers in LA

Smart Meetings

An empowering takeaway from MarComm Strategist Sherron Washington is that when it comes to social media, sometimes less is more. A hands-on technology learning lab encouraged attendees to test their prompt prowess as AI collaborators and take new tech products for a drive.

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Deeper Dive: The Duplexities of Dupe Travel

Dana Communications

Some of the worlds most heavy-hitting travel media giants are on board too. With 45 years of brilliant creative, savvy strategies and media masterpieces, we know how to navigate your destination through the travel climate of today flawlessly. And its not just us. Let Dana Communications do the work for you. Lets talk tourism.

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