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B2B In-Person Conferences Strike Back

Smart Meetings

Bizzabo Survey: While hybrid isn’t dead, community is the cornerstone B2B conferences are back and have no sign of slowing down anytime soon. Read More: Will B2B Adopt B2C Strategies to Retain Post-Covid Audiences? The post B2B In-Person Conferences Strike Back appeared first on Smart Meetings.

B2B 246
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New Report Finds B2B Event Attendees Are Getting Younger

Endless Events

A recently published Freeman report highlights a significant shift in the demographics of B2B event attendees. We’re talking about B2B events here. After learning about this shift in the average age of B2B event attendees, the natural next question is, what next? B2B Event Attendees are Younger: What Next?

B2B 177
MICE professionals

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Website (B2B blog). A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

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Corporate Event Planning Ideas: Amazing Social Spaces, Be Family-Friendly, and More

Endless Events

87% of executives believe that live events will be instrumental in their B2B marketing strategy Click To Tweet. B2B Event Marketing Reloaded. In a Bizzabo study, around 87% of executives believe that live events will be instrumental in their B2B marketing strategy. Turn Your Free Events into Blockbusters.

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7 Arguments for Hiring Top Trade Show Staff

Smart Meetings

Customers—both B2B stallholders and B2C attendees—expect a professional interaction at a trade show and having the right staff with a customer service background can ensure that people get the experience that they expect. . Customer Service Enhancement. The post 7 Arguments for Hiring Top Trade Show Staff appeared first on Smart Meetings.

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The State of In-person B2B Conferences: New Report from Bizzabo Unveils Insights from Organizers and Attendees

Bizzaboo

We are thrilled to announce the launch of our latest and most comprehensive report to date: The state of in-person B2B conferences: Analyzing organizer and attendee insights on today’s most impactful gatherings. of organizers plan to schedule more or the same number of in-person B2B events in 2024 compared to 2023.

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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

Content Marketing A recent survey found that 93% of B2B marketers have a content marketing strategy or are planning to have one in the next 12 months. For B2B audiences, thought leadership pieces posted on LinkedIn can help drive meaningful engagement before, during and after an event.

Marketing 264