Bizzaboo

SEPTEMBER 13, 2023

Social media has become one of the top low-cost strategies for event promotion. Ultimately, the networks you choose for event promotion will depend on who you’re trying to reach (more on that later!). Most importantly, traditional marketing methods like paid or snail-mail advertising can be expensive. With more than 4.62

Social Media 59

Social Media Promotion Media Event Marketing 59

Dana Communications

AUGUST 8, 2023

Cause Marketing: A Win-Win for Everyone At the intersection of profit and purpose, you will find cause marketing. Cause marketing can be a highly effective way for resort property management and marketing teams to strengthen their marketing strategy and achieve their fiscal objectives.

Marketing 192

Marketing Marketing Travel Travel 192

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. Read on to learn about the Event Marketing KPIs that should be an essential part of your event marketing strategy: . Email Open Rates.

Event Marketing 194

Event Marketing Marketing Marketing Social Media 194

Eventtia

MAY 31, 2022

And, a majority of marketers agree. In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 77

Promotion Marketing Marketing B2B 77

Advanced Travel and Tourism

OCTOBER 1, 2022

Here are some thoughts on leveraging your short-term rentals in tourism marketing. Promote Your Destination as a Place to Relocate. DMOs can leverage STRs to promote a destination as a place to build a life and grow a career. DMOs can leverage STRs to promote a destination as a place to build a life and grow a career.

Marketing 242

Marketing Marketing Advertising Remote 242

Bizzaboo

SEPTEMBER 13, 2023

Are you using LinkedIn as part of your event marketing strategy? Are you wondering how to promote an event on LinkedIn? Whether you’re a seasoned event planner or just getting started, get ready to tap into a vast and engaged audience and elevate your conference marketing strategy on LinkedIn.

Promotion 52

Promotion Conference Marketing Marketing 52

Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

Marketing 296

Marketing Marketing Audience Social Media 296

InEvent

JULY 28, 2023

Events are easily one of the most effective marketing channels. The key to a successful event lies in how you promote it. This is where influencer marketing can help you. Reports note that 41% of marketers … Post How to Leverage Influencer Marketing To Boost Your Event Promotion showed as first in InEvent Blog.

Promotion 52

Promotion Marketing Marketing Events 52

MPI

SEPTEMBER 1, 2023

It’s important to make sure the event itself is well-equipped for your attendees, but it’s even more crucial to have a strong event marketing strategy. If you don’t promote your event, how will you have any attendees? When you’re planning an event, you invest a lot of time, energy and resources so that every detail is accounted for.

Promotion 52

Promotion Marketing Marketing Events 52

Dana Communications

APRIL 25, 2022

For DMOs and CVBs promoting their own corner of the world to travelers, it may sometimes seem like the budget you’re granted just isn’t enough to accomplish all of your goals. Enter…co-op marketing! Among the benefits of co-op marketing programs for destinations, one is increased visitation. Pumped Up Purchasing.

Benefits 203

Benefits Marketing Marketing Travel Agent 203

Dana Communications

NOVEMBER 21, 2022

Applying that same wisdom to your marketing efforts, you can’t push all offerings to all audiences. You need to send the right promotion to the right targets at the right time — all while breaking through the bombardment of other marketing messages. This is where the importance of personalization and targeting comes into play.

Marketing 206

Marketing Marketing Prospect Corporate Meeting 206

Convene by PCMA

FEBRUARY 16, 2024

Making sure attendees use the event app you’ve created requires your organization to market the app before your event takes place. Event management platform VenuIQ shared some tips and tricks in a recent blog post, “Best Practices for Marketing Your Event App.” Show off its features. Celebrate launch day.

Event Apps 111

Event Apps Marketing Marketing Registration 111

Endless Events

JULY 6, 2020

But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. This means that your marketing efforts can make or break the success of your event. But what are the virtual event marketing ideas that you should look at, specifically? Grab the popcorn and keep on reading!

Virtual Events 307

Virtual Events Event Marketing Marketing Marketing 307

Smart Meetings

OCTOBER 7, 2021

For a preview, we asked Eric Holmen, CEO of Splash , the event marketing software company that powers tens of thousands of business events each month, for trends in how organizers are adjusting their programs. The addition of a virtual option allows for dramatically higher registration rates, which can help build a marketing funnel.

Event Marketing 289

Event Marketing Marketing Marketing Events 289

Dana Communications

MARCH 28, 2022

Any successful marketing campaign should explore the place that each channel plays, such as print, email, direct mail, search, TV, radio, PR—and video. As marketers, our job is to design a program that contains a balanced blend of communications tools to gain awareness and drive—ideally—measurable results. It’s Authentic.

Marketing 211

Marketing Marketing Social Media Manufacturing 211

Solimar International

DECEMBER 1, 2023

As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater. To craft a compelling marketing campaign for your tourism offerings, one must delve into the profound craft of storytelling marketing. What is storytelling in sustainable destination and tourism marketing?

Sustainability 98

Sustainability Tourism Tourism Marketing 98

DCI

AUGUST 21, 2023

DCI is excited to announce the promotion of Rachel Deloffre to Vice President, Creative Services. Rachel has been a steady force at DCI for a dozen years, always willing to step in and step up to handle a variety of clients whenever needed given her long tenure and breadth and depth of experience.

Promotion 85

Promotion Site Selection Public Relations Consulting 85

InEvent

FEBRUARY 1, 2024

Organizing an event can be an exciting endeavor, but it’s crucial to ensure that you have a well-thought-out promotional strategy to attract attendees. While paid advertising and marketing can be effective, not every event organizer has a hefty budget to allocate for promotion.

Promotion 52

Promotion Advertising Events Organization 52

InEvent

SEPTEMBER 23, 2022

Promoting webinars can be all shades of fun, however, no matter how useful and valuable a webinar may be, you can’t expect to break any attendee records if no one knows about it.

Social Media 52

Social Media Promotion Media Marketing 52

Endless Events

APRIL 24, 2020

?? The Best of the Best: Event Promo: How To Promote Your Virtual Event: A Graphic Guide. You have your virtual event planned and ready to go… but how do you promote it? (12-minute Promotion is vital when it comes to getting people excited about attending your virtual event. How to Measure Event Marketing Success.

Virtual Events 240

Virtual Events Promotion Events Attendee 240

MeetingsNet

JULY 21, 2023

Bloggers and marketers have been using artificial intelligence to create brief videos from text, still images, and moving graphics. French then uses those brief videos as promotional materials for future webinars across the company’s social-media channels. Various ways to use A.I. services that includes the ability for A.I.

Promotion 98

Promotion Social Media Speakers Media 98

Bizzaboo

MARCH 13, 2023

How To Promote a Virtual Event: 12 Creative Virtual Event Marketing Strategies Want to rock your next virtual webcast or other event ? Keep these virtual event marketing basics in mind as you develop your promotional strategy. This promotion should be front and center when someone visits an event landing page.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

InEvent

MAY 12, 2022

Webinar marketing cannot be over-emphasized. In fact, this is why it is the in-thing for most marketers and business owners as they can leverage it for marketing purposes. However, as … Post Webinar marketing – 6 tips on how to promote your webinar. showed as first in InEvent Blog.

Promotion 52

Promotion Marketing Marketing 52

Advanced Travel and Tourism

AUGUST 12, 2021

Tourism companies who are still at max capacity might be so busy that they aren’t even thinking about marketing. Marketing during busy months is worth it for a few crucial reasons. If you market your destination in advance, potential customers will see your messaging and remember you for their next trip in a future season.

Booking 246

Booking Marketing Marketing Social Media 246

Advanced Travel and Tourism

SEPTEMBER 9, 2021

Destination marketing post-COVID will look different, which means travel and tourism companies will need to evolve their strategies to the changing times. It was a vast, growing market. . New Marketing Strategies to Consider Now and Post-Covid. Below, we’ll cover the top approaches to focus on now that things have re-opened.

Marketing 252

Marketing Marketing Tourism Tourism 252

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Marketing content can be divided into three types: earned media, owned media and paid media. Paid media refers to marketing content you purchase, such as online ads.

SEO 245

SEO Marketing Marketing Website 245

InEvent

JANUARY 9, 2024

It’s also a powerful tool for event promotion. But how do you use TikTok effectively to market your … Post The Ultimate Playbook for Promoting Your Events on TikTok showed as first in InEvent Blog. TikTok is not just a platform for viral dances and lip-syncing videos. With over 1.1

Promotion 52

Promotion Events Platform Audience 52

Smart Meetings

MARCH 22, 2024

Paul Pomerantz Paul Pomerantz, ASAE As managing director of ASAE ’s Association Governance Institute (AGI), Pomerantz will lead the launch of the new initiative, which is dedicated to promoting excellence in governance practice for Associations. Dringham enters as director of marketing. Serra serves as director of sales and marketing.

Hospitality 246

Hospitality Social Media Promotion Government 246

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media 91

Social Media Promotion Media Registration 91

Hotel Engine

AUGUST 7, 2022

Influencer marketing is a multi-billion dollar industry with no signs of a slowdown. Statistics show that the return on investment for this type of marketing is at least 500 times the initial expense. With this massive potential for ROI, it’s no wonder so many businesses are making room for influencers in their marketing budget.

Promotion 88

Promotion Booking Social Media Audience 88

Smart Meetings

MARCH 29, 2024

Morascini, who has sat on the board of Island County tourism since 2016, takes on the role of marketing and public relations director. She will also lead all marketing efforts and oversee the county’s implementation of its regenerative tourism approach. She will now lead the Aspen resort’s sales efforts and strategic initiatives.

Tourism 255

Tourism Tourism Promotion Hospitality 255

Eventbrite

JANUARY 26, 2022

Whether you’re new to event planning or an experienced creator looking for new ideas, finding effective promotional strategies is important. Identifying and implementing the best event marketing strategies can help you improve your event’s visibility, attract a crowd, and maximize the success of your event.

Promotion 98

Promotion Events Event Marketing Event Planning 98

Smart Meetings

FEBRUARY 9, 2024

Scott Kawasaki Scott Kawasaki, Renaissance Honolulu Hotel & Spa Renaissance Honolulu Hotel & Spa appoints Kawasaki as director of sales and marketing. Brittney Cobb Brittney Cobb, INNOV8 Meetings + Events Cobb is promoted to the role of director, global accounts at INNOV8 Meetings + Events. Before joining Play Social Inc.,

Hospitality 264

Hospitality Promotion Public Relations Tourism 264

InEvent

DECEMBER 4, 2023

Planning, promoting, and hosting online events requires time and persistence as an in-person event. In 2024, holding events without online promotion will attract too few participants. According to Exploding Topics, 75% of business marketers increase their budget to promote events online.A showed as first in InEvent Blog.

Online 52

Online Promotion Events Event Marketing 52

InEvent

DECEMBER 4, 2023

Planning, promoting, and hosting online events requires time and persistence as an in-person event. In 2023, holding events without online promotion will attract too few participants. According to Exploding Topics, 75% of business marketers increase their budget to promote events online.A

Online 52

Online Promotion Events Event Marketing 52

EHL Insights

NOVEMBER 8, 2023

Luxury has always been associated with high-end brands and products, with marketers utilizing this association to promote their offerings effectively. This piece delves into how luxury can be a precious tool for powerful marketing strategies across various industries.

Marketing 98

Marketing Marketing Promotion Production 98