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3 Huge Benefits of Sales and Marketing Teams Working Together

Advanced Travel and Tourism

Too many organizations view sales and marketing as two distinct and wholly independent departments. When marketing and sales teams work together, your organization can lower its cost per lead (CPL) while bringing in more quality leads. When both departments work together, communication with and to the customer improves.

Benefits 235
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5 Ways to Build Community Loyalty

Smart Meetings

Jennifer Beindorf Research over the past two years shows that event attendance continues to increase—from business/industry events to music festivals and sporting events. By building a strong community where your attendees feel a sense of belonging, the success of your event will shine.

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MICE professionals

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No More Detours: How Traffic Management Keeps Your Special Event on Schedule

Smart Meetings

Everyone loves a special event, be it a parade, concert, street festival, marathon, sporting competition and so on. The last thing event organizers want is to deal with traffic congestion, parking chaos and frustrated guests. Leverage Your Partner From initial planning through event day, communication is critical.

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How to Organize a Golf Tournament in 7 Steps

Social Tables

Golf tournaments are great for most ages, allow participants to spend time outdoors getting to know one another, often raise money, and so much more, making them one of the most fun sports-related events to plan. Not sure how to organize a golf tournament for a charity, fundraising event, or social outing? Think big picture.

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What is a Destination Management Organization (DMO) and Why Should Destinations Care?

Solimar International

They need the support of destination management organizations (DMOs) to help market, manage, succeed. DMO stands for destination management organization, though these are often referred to as destination marketing organizations. What Are the Responsibilities of a Destination Management Organization? But how and why?

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Cultivating Corporate Partnerships: Strategies for Long-Term Business Relationships — Build Synergy, Reap Mutual Rewards

Traveler's Q

Forging partnerships that are both sustainable and ethical ensures an organization’s legacy, echoing beyond the glitz of events into the annals of corporate excellence. Engaging the right sponsor acts as a force-multiplier, vastly extending your event’s influence to resonate with a paralleled target audience.

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The Top US and Canadian Event Management Agencies for 2024

Bizzaboo

of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% of organizers believe in-person conferences will become increasingly critical to their organization’s success in the coming years! According to The state of in-person B2B conferences report , 80.4%