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Will Meetings Thrive in 2024?

Smart Meetings

Steve Steinhart Both planners and sellers will have to make paradigm shifts if 2024 is to become the new high watermark for group attendance and revenue. If all the meetings that we have re-scheduled for 2024 come through, we will show a very nice gain in the group market.”

Meeting 263
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How Color Can Be Your Next Secret Weapon to Earn Audience Engagement

Smart Meetings

Considering that 80-85% of our perception, learning and cognition is mediated through vision , one of the core components to impact audiences has always been color. From fashion to marketing, the color of the year is used to forecast trends in branding and design, product development and purchasing decisions. It all matters.

Audience 225
MICE professionals

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Circularity: The Biggest Shift for Trade Shows in 2024 

Smart Meetings

Circularity will potentially become the largest Unique Value Proposition (UVP) for trade shows, with some leading events, such as Pack Expo Las Vegas, CES , and World of Concrete , already starting to market the actions they are taking around sustainability as a benefit for their audience. Jack Macleod is president at 360 Live Media.

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Preview Las Vegas 2024 Talks Formula 1 and A’s Move to the City

Smart Meetings

24 at Las Vegas newest property, Fontainebleau Las Vegas, to discuss the success of last year’s major events and what lies ahead in the city in 2024. The post Preview Las Vegas 2024 Talks Formula 1 and A’s Move to the City appeared first on Smart Meetings. They do get a little bit of downtime throughout race weekend,” Wilm said. “It’s

Sports 221
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Bizzabo named a Leader in 2024 Gartner® Magic Quadrant™ for Event Technology Platforms

Bizzaboo

Bizzabo has been named a Leader in the 2024 Gartner® Magic Quadrant™ for Event Technology Platforms. Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. Truly great customer service.”

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2024 is the year of doing more events that matter, more experience-driven events that drive more engagement and connections.

Smart Meetings

Questions you need to ask to build a strategic meeting operation [pull quote] “2024 is the year of doing more events that matter, more experience-driven events that drive more engagement and connections.” Q: How can the right mix set events up for success going into 2024? Is Your Event Tech Stack Optimized for Results? The result?

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ATM 2024 to see an unprecedented 56% growth in its Travel Tech area

Travel Daily Media

The post ATM 2024 to see an unprecedented 56% growth in its Travel Tech area appeared first on TD (Travel Daily Media) Brand TD. This year’s ATM will see an unprecedented 56% growth in its Travel Tech area, accommodating over 100 exhibitors due to overwhelming demand from companies eager to display their innovations to a global audience.

Travel 79