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The 2024 Travel Outlook Survey Results: Slicing Up the Paid Media Pie

Advanced Travel and Tourism

Reaching repeat visitors and driving the right prospects requires having multiple paths from engagement to conversion. Based on our recent findings and given all the options at their disposal — both digital and traditional — how are DMO marketers planning to allocate paid media resources in 2024?

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Is Travel Sentiment Shifting Among Higher Gas Prices & Inflation?

Advanced Travel and Tourism

Let’s look at what’s happening in spending on travel and restaurants, then cover our recommendations on the best tips for weathering this volatile time. How Views on Travel Spending Are Changing. We all saw travel decrease dramatically in 2020 as flights and bookings were canceled due to COVID-19. How does your brand stack up?

Travel 220
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How Hospitality Hiring Trends Can Improve Your Hotel Experience

Smart Meetings

The recent surge in “revenge travel” has been met with burnt out staff and slow service. Travel restrictions are being lifted around the world , drawing in even more tourists from abroad and more professionals to events. Most brands have social media managers to keep the company in the public consciousness. Accountant.

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10 Event Networking Ideas That Work

Smart Meetings

Because even the smallest meeting is the best place to find new leads, clients and prospects. What’s your favorite place to travel? Would it surprise you to learn that 84% of attendees come to events for networking? Yet, approaching random strangers can be nerve-wracking, especially for work-from-home or introverted employees.

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Kick Your Instagram Game Into High Gear: Five Things You Can Do

The Abbi Agency

It’s the same story with Instagram campaigns — no matter whether your brand is working with influencers or creating a special look for a travel destination. You can learn more about that by reading our latest edition of our annual Travel Influencer Study , or by checking out the podcast I did on Destination Marketing in 2021.

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12 Tips to Leverage Artificial Intelligence Tech in Sales and Marketing

Gavel International

Implement Chatbots Add chatbots to your website, apps, and social media platforms to engage visitors and capture leads. Guide visitors and defined prospects through the sales funnel by providing information, addressing pain points, or offering incentives (e.g., Are you seeking a more productive and effective sales team?

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10 Commandments of Incredibly Successful Trade Shows by @QuickTapSurvey

Techsytalk

Analyze last year’s (and any previous year’s) returns to be sure the show is really worth attending and use social media to set appointments and generate leads before the show even begins. You’ll position yourself and your brand well, showcase your expertise and get an in with new prospects if you speak at the event.