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Smart Moves in Chicago, Arizona and More

Smart Meetings

Ali Amin Ali Amin, One10 Leading travel, events, incentives and marketing services company One10 has appointed Amin EVP, Product Management and leader in SaaS product. Kate Yordi Kate Yordi, Visit Mesa Visit Mesa , the regional destination marketing organization for Mesa, Arizona, has expanded its team with the promotion of Yordi.

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Smart Moves in Washington, DC, Baton Rouge and More

Smart Meetings

With 21 years of experience in college athletics in the realms of marketing, promotions, advertising, sponsorship sales and activation, graphics, licensing and event production, Suitt provides unsurpassed expertise. Donatelli is promoted to director, national accounts, after her six previous years at Omni Hotels & Resorts.

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People on the Move

Convene by PCMA

Heather Kirksey and Jason Lusk Atlanta Convention & Visitors Bureau (ACVB) has promoted Heather Kirksey to vice president of public relations, corporate events and membership. In her new role, Kirksey will lead the membership and events team, in addition to the organization’s public relations department.

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Cierra Belin

Convene by PCMA

I was a Public Relations major at university and while I enjoyed learning how to promote various clients and products, I found that I was more interested in learning about events. It is important that managers trust their younger counterparts with our ideas on how to shake up the industry for the better.

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Registration Is Down and It’s Almost Show Time?

Convene by PCMA

For example, if we see low registration numbers among event alumni, we may deploy targeted communications highlighting how the event has been enhanced from previous years, including new features, planned product launches, and first-time speakers. Or experimenting with SMS (texting) as a means of promoting a one-day flash sale.

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Diversifying Your PR Strategy with Real Estate Developers

The Abbi Agency

Our approach to promoting this type of work varies based on each development’s unique set of goals, messaging, audiences and purpose. The announcement of a new development is akin to a product launch, in which the public will be made aware of plans for construction and what to expect on a given timeline. Major Announcements.

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How to Use Social Proof to Market Your Event

Convene by PCMA

Kimberly Hardcastle-Geddes Understandably, we put more stock in what users and experts have to say about a brand’s products and services than what the brand says about itself. For products, a “certified by” line with the name of a well-known, standard-setting organization instantly adds credibility and creates trust.