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Registration Is Down and It’s Almost Show Time?

Convene by PCMA

For example, if we see low registration numbers among event alumni, we may deploy targeted communications highlighting how the event has been enhanced from previous years, including new features, planned product launches, and first-time speakers. Or experimenting with SMS (texting) as a means of promoting a one-day flash sale.

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Conference Branding: The Complete Guide to Event Branding 

Bizzaboo

By incorporating elements such as the event name, logo, color palette, typography, visual design, and overall aesthetics, event branding aims to deliver a cohesive and consistent experience for attendees, sponsors, and stakeholders. Event marketing focuses on promoting your event to attract attendees and generate interest.

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20 Bright Ideas for Personalizing Attendee Experiences

Convene by PCMA

Yes to all of the above, according to Kimberly Hardcastle-Geddes, CEM, president of the marketing and public relations firm, mdg, who offered 20 real-world examples of personalization in her presentation, “ Facilitating Curated Event Experiences: How Thinking Small Delivers Big Returns ,” at Convening Leaders 2024. Provide mentorship.

Attendee 116
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Your Complete Guide To PR For Events

Eventtia

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. PR is a vital part of event promotion. Promote your event on social media.

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Guide for Creating a Conference Event Budget (Free Template)

Bizzaboo

Keep reading to learn how to create a conference budget, costs to consider, and promotional expenses you won’t want to forget — plus get access to our event budgeting templates. To ensure you don’t overlook anything, maintain open lines of communication with all event stakeholders, including management, finance, and event sponsors.

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5 Tips for Planning Fundraising Events That Exceed Expectations

Social Tables

Regardless of how productive you may be, running a successful fundraising event is a team effort. The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. The result: Our list of 5 Tips for Creating Incredible Fundraising Events. Build a great team.

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Why a Strong In-house Event Planning Team Is Crucial for B2B Conference Success

Bizzaboo

Their role extends beyond event planning and execution; they enable marketing and sales teams to promote the event and capitalize on the leads generated effectively. They ensure that the marketing team’s promotional strategies align with the sales team’s goals and targets. Let’s explore the event team’s role as a unifying force.

B2B 59