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How to Win a ‘Yes!’ for Renewed Incentive Travel: Meeting Professionals Share Tips

Smart Meetings

In April, Discover The Palm Beaches partnered with the Incentive Research Foundation (IRF) to host an in-person event to discuss what factors are driving buyer decisions for incentive travel. Companies looking to reinstate incentive travel also considered the industries of prospective participants in the incentive programs.

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President’s Club: The Best Sales Incentive Program

Peak Performance Meetings and Incentives

President's Clubs bring in revenue and help the HR team create branding for prospective employees. The Incentive Research Foundation (IRF) has conducted several pieces of research, and all conclude that people report long-term satisfaction and happiness from experiential purchases rather than material ones. Recruitment.

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3 Lessons for Planners from Global Meetings Industry Day

MeetingsNet

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

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Why Event-led Growth Is the Key to Long-term Success

Smart Meetings

A truly successful event is a combination of connection, community, collaboration, relationships and amplification. Here is how each one of these components plays a role: Connecting: Events help source new prospects and source valuable feedback about your products and the challenges your customers are facing.

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Why Pain Points Are Essential for Creating Buyer Personas – and How to Identify Them

Gavel International

Typically, these prospects must find a solution to the pressing problems to benefit their organization in some way. Support – The prospect and their team do not have the tools they need to do their job well. Offer them an incentive to complete a brief survey with questions about the pressing problems they face at work.

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Leading Hospitality, Travel and Events Orgs Are Investing in the Next Generation of Talent

Smart Meetings

Tech companies are partnering with universities, and DMOs, global travel organizations and event agencies are onboarding prospective industry professionals to provide resources, skills and opportunities and to train the next generation of hospitality and events. Events Is Taking Interns. Offering positions in both its U.K. offices and U.S.

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12 Steps for Creating a Great Event Marketing Plan 

Bizzaboo

Your event message should communicate the benefits of attending your event and answer the question: “What’s in it for me?” Not being able to communicate the value proposition through your marketing efforts is a sign that the event content must be better organized and articulated.