Smart Meetings

MARCH 3, 2023

Formerly a postgraduate in public relations and advertising, working with technology clients as a PR executive, a vacation to the Cayman Islands was all it took to change Pereira’s career trajectory forever. “I Moving from one working world to another, Pereira emphasizes the importance of communication.

Event Planning 246

Event Planning Hospitality Advertising Public Relations 246

The MICE Blog

JANUARY 15, 2024

Over 80 students fill positions in marketing, communications, PR, legal, finance, administration, content, brands and so on and work on this event almost full time and voluntarily, for which they receive study credits. This role plays a vital part in coordinating communication among all teams. I travelled to St.

Conference 265

Conference Advertising Speakers Communications 265

Convene by PCMA

OCTOBER 9, 2023

With more attendees registering later for events, the two-month period right before the event has become the make-it-or-break-it point for marketers. Kimberly Hardcastle-Geddes New, yet-to-be published proprietary research from Freeman shows that roughly half of attendees register just five weeks before show time.

Registration 105

Registration Publishing Public Relations B2B 105

Smart Meetings

JANUARY 1, 2019

Smart Meetings contacted Sharlet Brennan, a content marketing consultant and president of Brennan Communications, for tips on how to leverage all that traffic for events. More often, companies are dealing with tragedies ranging from public relations scandals to natural disasters. The Facebook Effect . billion active users.

Social Media 279

Social Media Media Consulting Sponsors 279

Convene by PCMA

FEBRUARY 13, 2023

The National Restaurant Association Show used industry professionals and past attendees to market the 2020 show. Here are six ways to leverage this tried-and-true concept to convert attendee prospects: Bring in the experts (and celebrities). Showcase past attendees. Make it certifiable.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Bizzaboo

JANUARY 8, 2024

By incorporating elements such as the event name, logo, color palette, typography, visual design, and overall aesthetics, event branding aims to deliver a cohesive and consistent experience for attendees, sponsors, and stakeholders. Event marketing focuses on promoting your event to attract attendees and generate interest.

Conference 105

Conference Social Media Sponsors Registration 105

Convene by PCMA

DECEMBER 30, 2021

The World Pet Association’s open, honest, and empathetic communication leading up to SuperZoo 2021 led to a high-energy event — even for the pets. We channeled our certainty into a communications strategy that would instill confidence into our audience. Courtesy WPA). Produced by?World World Pet Association (WPA). Courtesy NBAA).

Public Relations 98

Public Relations Events Communications Communications 98

Convene by PCMA

NOVEMBER 6, 2023

Communicate Who’s Coming We don’t do a good enough job of positioning our attendees as the product we’re selling to our exhibitors. We need to better communicate who is coming in order to help exhibitors plan their presence accordingly. Ken Holsinger is senior vice president of strategy at Freeman.

Marketing 59

Marketing Marketing Public Relations B2B 59

Convene by PCMA

JANUARY 19, 2024

There’s a growing appetite for more customized and curated attendee experiences that create a sense of community and connection. map out the attendee journey and identify key touchpoints where activations can be implemented. Making events feel smaller and more personal should start with pre-show communications.

Prospect 52

Prospect Public Relations B2B Audience 52

Bizzaboo

APRIL 19, 2023

What value will attendees get from attending? Your event message should communicate the benefits of attending your event and answer the question: “What’s in it for me?” ” Attendees should be able to understand precisely what they will receive from attending the event. What makes your event unique?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Convene by PCMA

JANUARY 12, 2023

Attendees’ priorities are shifting. The latest round of Freeman research reveals “an increased prioritization among attendees for discovery, connections, and inspiration,” said Ken Holsinger, senior vice president of strategy at Freeman. To delight attendees, you must know what makes them tick.

Logistics 105

Logistics Sustainability Events Public Relations 105

Stova

JUNE 30, 2023

By defining your ideal attendees, you can tailor your marketing messages and select appropriate channels to reach them. Craft Compelling Messaging To entice potential attendees, you need to communicate the value and unique selling points of your event effectively.

Registration 52

Registration Marketing Marketing Social Media 52

Convene by PCMA

SEPTEMBER 7, 2023

It’s become more challenging for DMOs to maintain their funding, according to the DestinationNEXT 2023 Futures Study , as local governments are increasingly diverting funds to pay for broader community needs. So we thought, how can we bring our community to attendees?

Media 52

Media Public Relations Publishing Vendor 52

Bizzaboo

JUNE 11, 2023

By managing your event budget effectively, you can increase the chances that your conference is a success and that attendees are engaged and have a good time. To ensure you don’t overlook anything, maintain open lines of communication with all event stakeholders, including management, finance, and event sponsors. Public relations.

Conference 59

Conference Insurance Sponsors Social Media 59

Social Tables

JULY 31, 2018

I even organize my own annual fundraiser, hosting over 1,000 attendees every year to support cancer research and treatment. The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Sponsorship. Fundraising. Create your sponsorship package.

Sponsors 149

Sponsors Logistics Vendor Events 149

Bizzaboo

DECEMBER 4, 2023

This collaborative planning ensures that marketing efforts, such as social media campaigns, email marketing, and advertising, are geared toward attracting attendees and generating qualified leads for the sales team. They are responsible for social media outreach, email marketing, and public relations.

B2B 59

B2B Event Planning Conference Logistics 59

Eventtia

SEPTEMBER 9, 2022

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. Public relations works to generate positive buzz around your brand and events.

Social Media 62

Social Media SEO Public Relations Events 62

Endless Events

DECEMBER 16, 2019

So because of my background, I have a degree in public relations, but also just in my years of experience in New York and whatever, I know how to tell a story. “So, let’s relate Mixtroz in terms of Slack”, Ashlee begins. After the attendee gets through the series of 10 questions, they are done.

Networking 194

Networking Events Conference Platform 194

ITA Group

FEBRUARY 24, 2021

Many of us in the event industry have been diligently working and using this past year to develop scenarios and contingency plans for what those first events might look like—how testing will be handled, what new safety protocols need to be followed, and the best ways to communicate this information have been thought through in detail.

Contracts 62

Contracts Contracts Human Resources Public Relations 62

Bizzaboo

JANUARY 10, 2024

-based event and experience marketing agency, empowers purpose-driven communities to engage vital audiences, advancing the mission for top brands, businesses, and universities. Communications. beedance Atlanta, GA beedance is a boutique creative agency full of doers and problem solvers. Digital Experiences.

Management 98

Management Events Advertising Consulting 98

Social Tables

JULY 31, 2018

I even organize my own annual fundraiser, hosting over 1,000 attendees every year to support cancer research and treatment. Marketing The marketing team will focus on event promotion , communicating with attendees and donors, and generating buzz around the big day or night. Create your sponsorship package.

Sponsors 97

Sponsors Logistics Vendor Events 97

Endless Events

MARCH 24, 2020

“And the public relations before a trade show nowadays you can’t just drop it on the day of the trade show, they’ll never be seen. So she’s sitting back and she’s actually outside of the studio, completely away just like a regular attendee would be. “I mean for us it’s sort of like CES.

Trade Show 239

Trade Show Rehearsal Platform Events 239