Remove terms-of-use
article thumbnail

Why It’s Time to Get Serious About AI for Events

Smart Meetings

More good news, while AI will become a core competency for the meeting planner role, it won’t require you to have to learn a new language to use it. The term “artificial intelligence” has been around for decades as a description of a technology that learns. has good news for meeting professionals. Guaranteed. Never fear.

Events 277
article thumbnail

Why Event-led Growth Is the Key to Long-term Success

Smart Meetings

Event-led growth” can be used at each stage of the customer journey to create the memorable experiences customers crave while delivering on business value and minimizing risk. It is a long-term plan to designed to enhance revenue streams and create customer loyalty. The term “event” is truly boundless in 2022. Where to Begin.

B2B 246
MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Event Technology Trends for 2024

Smart Meetings

Yes, Generative AI is at the top of the list, but some of the use cases may surprise you. Yes, Generative AI is at the top of the list, but some of the use cases may surprise you. “It’s Attendees will interact with generative AI to ask, “What’s the best use of my time if I want to do A, B and C?”

article thumbnail

The New Language of Events Spoken by Today’s Audiences

Convene by PCMA

Meeting professionals who are looking to make their events more appealing to next-generation attendees might consider making a simple shift: Use words to describe your events that resonate with your target audiences. Instead, he said, they asked for the main stage and the big room, among more than 60 other terms.

Audience 122
article thumbnail

Why Customer Support Should Be Your #1 Event Tech Feature

Endless Events

But what good are any of those if event planners are not taught how to use them or if they stop working mid-event? And finally, software companies should see event planners as long-term partners rather than one-time customers. To be unbiased, he mentions a non-event software he uses every day – Hubspot.

Platform 380
article thumbnail

Event Case Study: Wine & Spirits Wholesalers of America

Smart Meetings

The WSWA Rebrand The Maritz Design Studio and WSWA teams decided to remove the term “convention” from its annual event’s name, formerly called “WSWA’s Convention & Exposition,” deeming the term “old-fashioned” and in need of something more modern and memorable.

Education 220
article thumbnail

Smart Moves: Pivotal Group Appoints New GlobalMeet CEO

Smart Meetings

It is used by five out of the 10 largest US banks, half of Fortune 500 pharmaceutical and biotech companies and all Big Four Consulting Firms, which audit 90% of all Fortune 500 companies. GlobalMeet’s event technology makes fully interactive, live events available for audiences numbering over 100,000.