Eventtia

OCTOBER 9, 2023

Agree upon the KPIs to track the event’s performance, including customer footfall, social media mentions, number of sales, and more. It should be capable of delivering a seamless customer experience, accommodating expected online traffic, and integrating with your CRM and any other retail software solution if necessary.

Event Planning 88

Event Planning Retail Registration Events 88

Convene by PCMA

DECEMBER 4, 2023

If you haven’t added influencer marketing — a collaboration between popular social-media users and brands to promote brands’ products or services — into your event marketing mix yet, consider these five reasons to do so. Influencer marketing enables you to: Reach younger audiences. Shape perception and build brand loyalty.

Marketing 52

Marketing Marketing Automotive B2B 52

Smart Meetings

MARCH 30, 2023

New social media handles @nyctourism and @nyctourismnews will launch across Twitter, Instagram, Facebook and LinkedIn encouraging New Yorkers and meetings attendees to share using the hashtag #WhatsGoodNYC. Sharing the Message The organization’s website, nyctourism.com debuts in May.

Planner 131

Planner Travel Travel Meeting 131

Eventtia

MAY 31, 2023

Whether you are a small boutique or a large retail chain, organizing a successful in-store event requires careful planning and execution. This article will provide a step-by-step guide to help you plan and host an impactful in-store retail event. For example, your main goal is to promote a new product.

Retail 62

Retail Event Technology Events Audience 62

MeetingsNet

MAY 9, 2024

Part two of our feature on pre- and post-event strategies for year-round impact Amanda Buehner, senior vice president at CSP, which produces events and media for the convenience-store and petroleum-retailing industry, designed a new event for women in that industry with three questions in mind: How do we engage event audiences throughout the year?

Retail 52

Retail Social Media Sponsors Conference 52

Smart Meetings

JULY 28, 2023

She most recently worked as the senior marketing manager at Sur la Table, where she handled the Seattle-based retail brand’s social and content team. Margaux Helm Margaux Helm Helm steps in as marketing manager for meetings at Visit Seattle , the city’s tourism and promotion bureau.

Hospitality 157

Hospitality Promotion Tourism Tourism 157

Social Tables

JULY 31, 2021

Advertise early bird registration on your social media sites. Social media can quickly become a catalyst for conversion when posts are linked directly to event registration. Advertise at local health food stores, gyms, or holistic retailers in your area. Are you hosting a lecture?

Registration 174

Registration Advertising Retail Events 174

Convene by PCMA

MARCH 21, 2023

For Convene ’s upcoming March/April issue, I wrote about a new training and mentorship program in the F&B sector of consumer packed goods called “(included) ACCESS” that helps minority-owned brands navigate trade shows, where meeting a retail buyer potentially can lead to distribution deals and success. and Australia.

Trends 98

Trends Social Media Speakers Consulting 98

MeetingsNet

JUNE 3, 2022

There’s been a lot of chatter on meetings-industry social-media sites lately about the surprisingly high rates hotels are asking for guest rooms connected to business events.

Consulting 97

Consulting Retail Social Media Booking 97

Motivation Excellence

MAY 28, 2020

Experts looked into their crystal ball to explain how retail, tech, education, and other major economic areas would change because of disruptive transformations in the marketplace. Many retail stores will have to completely rethink how they will establish loyalty in the “new normal” that will come about once the world reopens.

Marketing 130

Marketing Marketing Retail B2B 130

Smart Meetings

NOVEMBER 8, 2021

Thomas is senior vice president of hotel operations and Murphy is corporate director of commercial strategy at Makeready , hotel, restaurant and retail operator. Coleman is manager of convention services and Zackery has been promoted to content and social media manager of group markets at Atlanta Convention & Visitors Bureau (ACVB).

Hospitality 130

Hospitality Consulting Retail Social Media 130

Convene by PCMA

OCTOBER 10, 2022

While tried-and-true digital media strategies such as paid search and social media are still vital to the success of a marketing campaign, these platforms are most effective when targeting audiences who already are somewhat familiar with the brand or event. These channels might not be cost-effective for a smaller audience.

Advertising 105

Advertising Marketing Marketing B2B 105

Eventtia

FEBRUARY 16, 2024

All this is possible thanks to software-as-a-service (SaaS) companies that have helped retail brands enhance engagement, facilitate the management of complex events, and personalize customer experiences on an unprecedented scale, across channels. This makes customers feel heard and valued, building a stronger relationship.

Retail 62

Retail Affiliate Social Media Platform 62

Smart Meetings

MARCH 4, 2019

She will also manage social media marketing for the property. Before Wagner began at Kimpton, she held various positions in retail and sales management for more than 15 years. Wagner (left) has been promoted to executive meetings manager from her position as sales coordinator.

Retail 114

Retail Social Media Hospitality Management 114

Smart Meetings

JANUARY 31, 2019

For a retail company, it might be a segmentation strategy based on customer transactions such as value, frequency and recency of purchase. Other actions you may want to think about include email or mail campaigns, targeted discounts, print media advertising, social media, SEO, paid online advertising and special events.

Advertising 132

Advertising SEO Vendor Social Media 132

Interface Tourism Spain

AUGUST 1, 2023

Press contact – Interface Tourism Spain: maria.sanchez@interfacetourism.com +34 91 540 1805 About Interface Tourism Group INTERFACE TOURISM is a communications, marketing, public relations and social media agency specializing in the tourism sector.

Tourism 52

Tourism Tourism Marketing Marketing 52

Tourism eSchool

NOVEMBER 22, 2020

Local Retail, Food, Wine and Art. Alternatively, work with your local Local Commerce/Business Association or Council to see if there is a way to provide some funding for a retail stories for your destination in the Guide, even if individual businesses don't take out an advert. Encourage Visitor Advocacy on Social Media.

Social Media 98

Social Media Advertising Tourism Tourism 98

Motivation Excellence

NOVEMBER 14, 2019

The most common loyalty program in the retail world is, logically, the simplest one. Want more social media exposure? Reward your gold tier members for each social media post they make about your company. Points Program s. In a points-based loyalty program, customers that spend more get more.

Social Media 130

Social Media Airlines Benefits Retail 130

Endless Events

JUNE 1, 2020

Whether it’s on your social media channels or email blasts, make sure you include sponsor materials at some point. E-commerce is already one of the biggest players in the retail industry, so why not make that part of your virtual event? There’s also room for sponsorship promotions here. Add A Virtual Store.

Virtual Events 351

Virtual Events Sponsors Event Apps Events 351

DCI

OCTOBER 19, 2021

Some industries are struggling to find talent more than others such as manufacturing, transportation, trades, and retail to name a few. Instead, social media and internet research almost tied for the top response at 52% and 51%, respectively.

Remote 73

Remote Social Media SEO Incentives 73

Endless Events

SEPTEMBER 21, 2018

This ruling affects events, as the mere act of selling tickets online would make one an “online retailer”. Those who can’t jump into social video are often those who either have no budget or know-how in video editing. Enter Headliner, a free video editing tool that lets you create social media-ready clips for your marketing.

Trade Show 205

Trade Show B2B Entertainment Events 205

Convene by PCMA

NOVEMBER 3, 2021

I then worked in retail for a number of years before graduating from my undergrad. I’ve worked as an events associate for charities and large events, front of house for catering, content creation for social media, and as a teacher’s assistant teaching undergraduate students an introduction to tourism, hospitality and events.

Sustainability 98

Sustainability Hospitality Tourism Tourism 98

Tourism eSchool

APRIL 30, 2020

Products and Retail. Virtual Beverage Tastings are popping up all over social media, such as at Brokenwood Wines. Night Market online, encouraging locals to buy dinner takeaway from a local businesses, then sharing photos from home using #nightmarketathome on social media! This includes: Wine and Food.

Tourism 97

Tourism Tourism Social Media Online 97

Solimar International

OCTOBER 14, 2021

DMOs also bring together organizations that serve all aspects of the visitor experience – from lodging providers, attractions operators, restaurants, and retailers – so that they can share insights into what makes their community stand out as a tourist destination.

Destination Management 105

Destination Management Organization Management Tourism 105

DCI

MARCH 1, 2022

The company’s destination experience engine (DXE) allows place marketers to build itineraries and curate passes, create mobile savings programs and passes in lieu of physical coupons, and more, across attractions, events, food and beverage and retail. A traveler or local small business owner snaps a photo and tags you on it on social media.

Marketing 91

Marketing Marketing Remote Advertising 91

Bizzaboo

JULY 7, 2021

Expand cross-channel efforts: Give people something to talk about on social media with a fun activity and a hashtag. Promote your event on social media or via your email list. A full social media campaign was executed in tandem with the experiential strategy and the result was great online buzz for JetBlue.

Marketing 105

Marketing Marketing Social Media Audience 105

Ulterior Events

OCTOBER 20, 2020

Launch assets included a website to register deals and view training and sales enablement content, email communications and social media posts. Whilst planned activities always provide exceptional memories, everyone valued this leisure time to explore areas of the City they wanted to experience – or just a bit of retail therapy.

Incentives 52

Incentives Website Sports Events 52

Crowdriff

OCTOBER 30, 2017

By creating the #ExploreGeorgiaPup campaign , they featured photos of dogs from locals and visitors on social media, and encouraged people to share their own pup photos. And of course, excited Starbucks customers couldn’t wait to get their hands on the new cups, and snap photos of it to social media. travel market.

Marketing 52

Marketing Marketing Social Media Media 52

Social Tables

SEPTEMBER 19, 2016

Timing, set, design, photographers, social media, crowds; these are all factors that the success of a fashion event hinges on. Madison Avenue is the mecca of New York fashion retail. With so many events and venues to manage, getting VIP attendees to show up is no easy task. Most fashion events last for only 15 – 20 minutes.

Fashion 99

Fashion Event Design Events Retail 99

ITA Group

DECEMBER 1, 2020

This could include things like photo and video sharing activations, social media strategies with hashtags, photo mosaics or even video testimonials. For example, in retail environments, socializing specific areas of employee expertise to customers is helping them identity the right people to support them during their buying process.

Trends 72

Trends Benefits Technology Technology 72

ITA Group

NOVEMBER 4, 2021

It’s not just dock, factory and retail workers. Offer incentives and nudges to download and use materials, website updates, social media fodder and other relevant assets. This shortage of staff is impacting every industry of the working world. Another option is to encourage more use of your available enablement resources.

Logistics 92

Logistics Incentives Training Production 92

Gavel International

FEBRUARY 6, 2023

Shopping could be managed through internet retailers and stores. Advertising agencies, search engines, and social media platforms were ripe to help organizations tap captive audiences to gain new customers. Workers could work from home and classes could be taken online. spurred a hiring frenzy. led to downsizing. (

Sustainability 52

Sustainability Retail Organization Online 52

ITA Group

OCTOBER 28, 2021

Not only that, according to Criteo , 52% of customers say loyalty programs are one key reason they choose specific retailers or brands. Social media shout outs. According to Marketing Metrics , the success rate of selling to an existing customer is 60–70%, while the success rate of selling to a new customer is only 5–20%!

Marketing 90

Marketing Marketing Virtual Events Promotion 90

Travel Daily News

APRIL 6, 2023

To attract diverse types of tourists, China is creating mixed-use resorts that integrate beach hotels with other attractions such as theme parks, retail complexes, and entertainment venues. People may also book a beach hotel through social media platforms such as Facebook and Instagram.

Trends 72

Trends Marketing Marketing Retreat 72

Bizzaboo

AUGUST 14, 2023

Once speaker bios are live, you can repurpose this content — for example, by creating graphics, sharing them on social media, and tagging the speakers. Uplift is the enterprise Buy Now, Pay Later solution for the world’s leading travel, retail, and e-commerce brands. CEO of Acme Corp.)

Speakers 52

Speakers Conference Audience Affiliate 52

AltexSoft Travel

JULY 14, 2022

On the other side, travel agents (or other resellers like travel bloggers) partner with marketplaces to earn commissions on the bookings made through affiliate links/widgets located on their own websites, social media, blogs, or other digital platforms. Inventory sourcing and distribution.

Travel 105

Travel Travel Affiliate Booking 105

Eventtia

OCTOBER 13, 2022

Social Commerce. Social media platforms like Facebook and Instagram have become integral parts of many people’s lives. Nowadays, you can easily find products you’re interested in through social media platforms and even make purchases directly on these sites. Benefits of Social Media Integration.

eCommerce 12

eCommerce Trends Social Media Benefits 12