Remove member demographics
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Travel and Tourism Trends in U.S. and Canada

Smart Meetings

A Demographic Split In the United States, 4,000 adults were surveyed for the report with key findings reporting that the tourism industry remains strong but with some generational variations. Geographic Variations However, the 1,008 Canadians surveyed didn’t share the same demographic split seen in the U.S.

Tourism 245
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How Customized Generational Engagement Can Benefit Meeting Profs

Smart Meetings

Lesson 1: Don’t Forget Gen X In the Freeman Event Attendee Intent and Trends Report Q1 2023 , respondents in the Gen X demographic (45 years and older) are focused on professional obligation. Now, event planners looking to grow a Gen Z audience may need to get more creative in engaging the younger demographic.

Benefits 264
MICE professionals

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New Report Finds B2B Event Attendees Are Getting Younger

Endless Events

A recently published Freeman report highlights a significant shift in the demographics of B2B event attendees. They’re also saying this group is more likely to be female, has more demographic diversity, and has higher levels of education than event goers over 45, which I found interesting.” Tune in and find out what they have to say!

B2B 177
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Smaller Cities Cater to All the Senses

Smart Meetings

Read More : Size Does(n’t) Matter: Mid-tier Meetings Offer More “Our members are excited!” Noona boasted, “Your second-tier cities try harder to get to know the group, figure out the demographics, what makes them tic.” she says, “They love this idea of being at the beach, it’s not the typical beach city.

Planner 237
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An Event Trend To Look Out For: 365 Community Engagement!

Endless Events

Depending on your customers’ demographics, that can be Facebook groups, LinkedIn, and other social media platforms, forums, Slack channels, and virtual event platforms. They still have an important function, though: they bring your community together and draw new members in. 365 Community Engagement: Conclusive Thoughts.

Trends 313
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Visit Oakland Names Peter Gamez President and CEO

Smart Meetings

Gamez will also aim to align the city’s and his staff’s demographic makeup; to do this, he will make a concerted effort to expand the DMO’s diversity. Gamez served as a board member for SF Travel and was chairman in 2018 and 2019 , so this partnership looks like one of promise.

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77 Event KPIs To Measure Your Event Success

Endless Events

Attendee demographics : age, region, job title, industry. While most event KPIs only concern a time-bound event, community KPIs offer data insights into the behavior and interests of your community members throughout the entire year. Active/inactive members. New members. Happy planning! Registration & Attendee KPIs.

Platform 334