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Creative Thinking and the Future of Event Marketing

Convene by PCMA

Leong gave Convene a preview of her talk, and shared how event marketers can take a cue from content creators, and how AI and marketing can work together. How did you get started in marketing? Advertising, media, creativity, content — generally marketing drew me wherever I went since my school days.

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The Ultimate Guide To Event Marketing Attribution and Measuring Event ROI

Bizzaboo

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

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What to Expect at Cvent Connect 2024 in San Antonio

Smart Meetings

Day 1 (June 10) : Kick off the conference with specialized training camps and partner/leadership summits. The annual Event Marketing and Management Product Roadmap will outline where the company is investing in development for the future. Specialized meetups will enhance peer-to-peer engagement for real-world education.

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7 Arguments for Hiring Top Trade Show Staff

Smart Meetings

This will involve training employees or even recruiting people to train up and show the ropes of how the show will run. Well-trained staff don’t need as much training and you can usually trust them to go into the trade show and one-to-one engagement without extensive education.

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10 Tips for Pharmaceutical Events

Endless Events

Regular events are one of the best ways to boost your pharmaceutical brand. Whether you’re hosting a training, conference, product launch, board meeting, peer dinner, or investigator meeting, high-quality pharmaceutical events can put your business on the map.

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Your Marketing Efforts Can Make Or Break The Success Of Your Event

Endless Events

?? The Best of the Best: Event Marketing: 11 Actionable Virtual Event Marketing Ideas. Safety First: CDC Guidelines For Events. ? We are known for our yearly event trends guide, but this year we stepped it up a notch and created a 2020 Virtual Event Trends Webinar! Want To Work For Endless?

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Improve Your Trade Show Engagement

Endless Events

Since making the event personalized is such an empowering act, it’s also useful for employee events as much as external ones. Close Qualified Leads Straight from the Event Booth. They know exactly who they want visiting their events, and they train their staff to respond to any attendee concern accordingly.