Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. What value will attendees get from attending?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% of event organizers, with 19.1% What is B2B event marketing?

B2B 52

B2B Event Marketing Marketing Marketing 52

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. ATTENDEE DATA AS A MARKETING ASSET.

Benefits 303

Benefits Attendee Registration Audience 303

Smart Meetings

MAY 5, 2021

Yet, despite the high potential for virtual events due to cost savings and ease of access, there is a considerable challenge ahead for event organizers to deliver a truly valuable experience by replicating the networking opportunities for attendees that exist during live events. How to Spread the Word.

Virtual Events 279

Virtual Events Attendee Social Media Speakers 279

Smart Meetings

MAY 26, 2023

Two forces driving innovation are (1) the demand for something new and interesting, and (2) the shift from tech designed for the event organizer to tech designed for the audience experience. In 2020, it was (and still is) all about platforms. Today, platforms are like the new Event Operating Systems.

Healthcare 221

Healthcare Technology Technology Panel 221

Endless Events

MAY 9, 2023

Thanks to the increasing popularity of tools like ChatGPT and Midjourney, more organizations are saving time and money through the wonder that is AI. If you’re new to AI for events, we’ve got you covered. If you use the right event platform , an AI engine can recommend new connections to each attendee based on shared attributes.

Event Planning 177

Event Planning Automation Social Media Panel 177

Endless Events

JANUARY 14, 2022

Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about 365 community engagement: one of the most exciting event trends of 2022!

Trends 313

Trends Virtual Events Platform Vendor 313

Bizzaboo

MARCH 27, 2023

As an event marketer, you need to know the implications of the impending cookiepocalypse and what you can do to prepare. Keep reading to learn what cookies are, what a cookieless future means for the events industry, and specific actions you can take today to prepare. After all, we live in a data-driven age.

Preparation 52

Preparation Organization Advertising Website 52

Bizzaboo

MARCH 27, 2023

As an event marketer, you need to know the implications of the impending cookiepocalypse and what you can do to prepare. Keep reading to learn what cookies are, what a cookieless future means for the events industry, and specific actions you can take today to prepare. After all, we live in a data-driven age.

Preparation 52

Preparation Organization Advertising Website 52

Traveler's Q

NOVEMBER 2, 2023

Finally, using technology to collect and analyze event data can provide valuable insights into attendees, such as demographics, behavior, and interests. Event technology provides a plethora of advantages and opportunities to event organizers, who seek to create memorable and engaging events.

Event Technology 130

Event Technology Technology Technology Social Media 130

Traveler's Q

SEPTEMBER 28, 2023

A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants. Event branding also helps to convey the event’s purpose, message, and values, making it easier to communicate with stakeholders.

Social Media 130

Social Media Event Apps Sponsors Website 130

Endless Events

APRIL 27, 2022

One study shows that 44% of association members recognize the increasing importance of an event community. Event platforms are on the same page as they aim to monetize the concept of community; they are offering year-round subscriptions and thus edging closer to becoming fully-fledged community platforms.

Online 177

Online Virtual Events SEO Platform 177

Eventtia

APRIL 1, 2022

You’ve planned your perfect hybrid event: best venue, best virtual event platform , best keynote speaker, and so on. Yet, all of those efforts will go to waste if you can’t attract enough attendees (both in-person and virtual attendees) to your hybrid event. your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. While these platforms were good, they were limited. The result was that it was difficult to find event management software that fits like a glove. Are your tools enough?

Management 280

Management Platform Event Apps Automation 280

Social Tables

OCTOBER 20, 2022

But how do webinar organizers take an idea and transform it into an appealing virtual event? Which webinar best practices do the most successful virtual event planners and organizers follow? We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike.

Registration 158

Registration Virtual Events Advertising Social Media 158

Bizzaboo

FEBRUARY 4, 2024

To deliver a stellar attendee and sponsor experience, hit event goals, and prove ROI, event teams need powerful event scheduling software with a centralized platform for coordinating dates, venues, schedules, and participant details. This significantly reduces the time and effort required for event planning.

Registration 59

Registration Automation Sponsors Trade Show 59

Bizzaboo

JANUARY 8, 2024

Event branding aims to establish a cohesive and consistent experience for attendees, sponsors, and stakeholders, ultimately leaving a lasting impression and building brand recognition. What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Endless Events

JANUARY 14, 2022

Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about the community model: one of the most exciting event trends of 2022!

Trends 156

Trends Virtual Events Platform Vendor 156

Bizzaboo

FEBRUARY 4, 2024

To deliver a stellar attendee and sponsor experience, hit event goals, and prove ROI, event teams need powerful event scheduling software with a centralized platform for coordinating dates, venues, schedules, and participant details. This significantly reduces the time and effort required for event planning.

Registration 52

Registration Automation Sponsors Trade Show 52

Convene by PCMA

MAY 8, 2023

Adding captions to videos and using hashtags with capital letters on each word are two ways event marketers can make their social media accessible to everyone. When Abbie Vance, PCMA EMEA’s new community and events manager, started working on the social-media toolkit for Convening EMEA , Sept. An estimated 1.3

Social Media 98

Social Media Media Platform Audience 98

Bizzaboo

AUGUST 3, 2023

The events industry has seen a considerable influx of event software over the past few years, and it’s no surprise. The pandemic accelerated the need for solutions to help event organizers plan, execute, and measure the success of virtual, in-person, and hybrid events. Check out this article. In Q4 2021, 54.4%

Management 98

Management Registration Vendor Event Apps 98

Bizzaboo

JANUARY 10, 2024

of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% of organizers believe in-person conferences will become increasingly critical to their organization’s success in the coming years! Want to see your event agency in this list?

Management 98

Management Events Advertising Consulting 98

Endless Events

AUGUST 31, 2018

This is why it’s important for you as an event organizer to make the whole event as seamless as possible. If you build an event page from the ground up or manage everything in separate platforms, you might miss out on helpful tech that stops you from wasting resources that are best spent in making the event better.

Certification 212

Certification Virtual Events Event Planning Trade Show 212

Smart Meetings

APRIL 10, 2023

There’s not much of a space for young event professionals to connect post-grad and early on in their career, I think it would be a great opportunity to have a space or platform where we could connect,” she said. I believe marketing and hospitality go hand in hand. “I work with extremely experienced planners daily.

Meeting 236

Meeting Social Media Incentives Planner 236

Traveler's Q

JANUARY 3, 2024

Navigating the Future: A Comprehensive Guide to Corporate Event Trends in 2024 As the world continues to evolve, so does the corporate events industry. As we look toward 2024, several corporate event trends are expected to shape the industry.

Trends 130

Trends Virtual Events Sustainability Planner 130

Bizzaboo

AUGUST 7, 2023

of event organizers have seen growth in registration. of attendees reported that the event registration process at their most recent gathering was easy or very easy. Key Elements of Effective Event Ticketing Your event ticketing process determines your attendees’ anticipation and excitement toward your event.

Registration 92

Registration Social Media Events Advertising 92

Traveler's Q

SEPTEMBER 21, 2023

Organizing an event is a challenging task that requires a lot of effort and planning. However, no matter how perfectly you might have organized it, if you don’t promote it well enough, you might end up having an empty audience. Post-Event Marketing Post-event marketing is just as important as pre-event marketing.

Automation 130

Automation Promotion Audience Events 130

Smart Meetings

NOVEMBER 2, 2018

In 2015, the top entrants in the awards included mostly apps, allowing for easier networking, real-time communication or streamlined translation. But recent years have seen an increasing number of event management applications, culminating in six of 2018’s nine finalists specializing in behind the scenes management or booking.

Management 185

Management Booking Technology Technology 185

Bizzaboo

OCTOBER 11, 2023

of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% Event tech also leads to a better user experience. Consider your business goals.

Event Technology 105

Event Technology Technology Technology Registration 105

Bizzaboo

SEPTEMBER 4, 2023

Event Organizer State of in-person B2B conferences survey In this piece, we examine the benefits of event sponsorship , how to increase sponsorship revenue, and some helpful event sponsorship ROI scenarios. With that in mind, let’s examine why organizations sponsor events.

Sponsors 52

Sponsors Seminar B2B Events 52

Eventtia

OCTOBER 9, 2023

We hope you find this event checklist useful and easy-to-use. Disclaimer: This particular checklist may not work for all types and sizes of events. The Structure of Event Planning Checklist To simplify your overview, we structured this checklist based on different phases of the event planning timeline.

Event Planning 88

Event Planning Retail Registration Events 88

ITA Group

NOVEMBER 17, 2020

In-Person Event Sponsorship. Many meeting organizer debates are currently taking place on whether a virtual conference can bring as much ROI to sponsors as an in-person conference. There are pros and cons to both types of events, but putting on your event marketing hat a little differently can help drive home the best return.

Sponsors 62

Sponsors Virtual Events Advertising Platform 62

Convene by PCMA

SEPTEMBER 12, 2023

Think Global Act Local To ensure that we are exceeding in member and audience value and are delivering the communities, connections, products, and services that will help you excel in your career, we regionalized all our Advisory Boards and established our first US & Canada Advisory Board earlier this year. April 9-11.

Sustainability 52

Sustainability Education Platform Organization 52

Endless Events

JUNE 22, 2018

This guide lists two of the most common marketing tools and how to work with event marketing software. Marketo, for example, makes automation with other platforms easier. A venue manager has to be cordial and approachable as well as a great communicator. This creates a good environment for collaboration.

Trade Show 218

Trade Show Promotion Social Media Venue 218

Convene by PCMA

APRIL 14, 2023

In the Convene Live: “ From Stats to Stories — Making Event Data Work for You ” session at Convening Leaders 2023, Joe Colangelo, founder of event data company Bear Analytics, shared the challenges event organizers are facing when it comes to figuring out how to make data work for them.

Marketing 98

Marketing Marketing Trade Show Registration 98

Bizzaboo

NOVEMBER 14, 2022

With the rise of virtual conferences and the influx of in-person events, one thing is sure: growth and scalability will rely on event sponsors. . However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. Read In-person, Virtual, and Hybrid Event Ticket Pricing Strategies.

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Sponsors Events Virtual Events Website 98