Eventbrite

MAY 21, 2019

Whether you’re interested in coordinating smaller networking events or large corporate events like conferences, creating an event marketing strategy has serious benefits for your business. The post The 2019 Guide to Event Marketing: Strategies, Ideas, and Examples appeared first on Eventbrite US Blog.

Event Marketing 97

Event Marketing Marketing Marketing Events 97

Social Tables

AUGUST 9, 2022

Golf tournaments are great for most ages, allow participants to spend time outdoors getting to know one another, often raise money, and so much more, making them one of the most fun sports-related events to plan. Not sure how to organize a golf tournament for a charity, fundraising event, or social outing? Think big picture.

Organization 78

Organization Social Media Venue Website 78

Convene by PCMA

AUGUST 29, 2022

But their session, “Research Exposed: CMO Council Explores the Future of the Event Industry,” had data to support their statement about 2022 being the year of experimentation. Marketers haven’t yet mastered virtual. For those who haven’t engaged with your communications, you offer digital at the last minute.

Event Marketing 84

Event Marketing Marketing Marketing Healthcare 84

Bizzaboo

MARCH 27, 2023

As an event marketer, you need to know the implications of the impending cookiepocalypse and what you can do to prepare. Keep reading to learn what cookies are, what a cookieless future means for the events industry, and specific actions you can take today to prepare. After all, we live in a data-driven age.

Preparation 52

Preparation Organization Advertising Website 52

Bizzaboo

MARCH 27, 2023

As an event marketer, you need to know the implications of the impending cookiepocalypse and what you can do to prepare. Keep reading to learn what cookies are, what a cookieless future means for the events industry, and specific actions you can take today to prepare. After all, we live in a data-driven age.

Preparation 52

Preparation Organization Advertising Website 52

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. We are deeply honored to be recognized as a Leader in Gartner’s first-ever Magic Quadrant for the event technology industry. and/or its affiliates in the U.S.

Event Technology 116

Event Technology Platform Technology Technology 116

Smart Meetings

MAY 8, 2023

Of course, not everyone in a given age range will react identically to an event marketing message. Lesson 3: Don’t Email Gen Z Email blasts and newsletters were once king of the communication castle. Now, event planners looking to grow a Gen Z audience may need to get more creative in engaging the younger demographic.

Benefits 265

Benefits Meeting B2B Social Media 265

ITA Group

APRIL 27, 2021

Event Marketing ROI: A Roadmap to Prove User Conference Experience ROI. And I’d bet others in your organization do, too. There are so many sources and places for data to be generated—including registration, apps, event marketing campaigns, CRMs and more. . Do you have data? You undoubtedly do. Which ones had zero?

Event Marketing 59

Event Marketing Conference Marketing Marketing 59

Eventtia

APRIL 1, 2022

Ticketing has always been a core aspect of any event marketing strategy, but in a hybrid event, setting up the right ticket prices can be even more challenging since, again, you are dealing with two different audiences. email click-through) are typically more likely to attend the virtual event. your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. ATTENDEE DATA AS A MARKETING ASSET.

Benefits 303

Benefits Attendee Registration Audience 303

Traveler's Q

SEPTEMBER 28, 2023

A strong brand identity helps differentiate an event from competitors, attract a targeted audience, and build trust and loyalty among participants. Event branding also helps to convey the event’s purpose, message, and values, making it easier to communicate with stakeholders.

Social Media 130

Social Media Event Apps Sponsors Website 130

Smart Meetings

MAY 5, 2021

As we move into pandemic recovery, virtual and hybrid events will remain top of mind for many marketing teams, with 92 percent of companies planning to host a digital event, conference or meet-up at some point in the year. How to Spread the Word.

Virtual Events 280

Virtual Events Attendee Social Media Speakers 280

Endless Events

MAY 9, 2023

Thanks to the increasing popularity of tools like ChatGPT and Midjourney, more organizations are saving time and money through the wonder that is AI. If you’re new to AI for events, we’ve got you covered. Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events.

Event Planning 177

Event Planning Automation Social Media Panel 177

Smart Meetings

FEBRUARY 20, 2019

Marketing isn’t a “You Pick 2” world anymore. In fact, it is now expected when you’re hired to organize an event or meeting. More : How to Run a Successful Email Event Marketing Campaign. Gregg holds a master’s degree in marketing as well and media communications. Good, fast and cheap.”

Automotive 244

Automotive Communications Communications Technology 244

Smart Meetings

MAY 26, 2023

Two forces driving innovation are (1) the demand for something new and interesting, and (2) the shift from tech designed for the event organizer to tech designed for the audience experience. Today, platforms are like the new Event Operating Systems. Read More : Salman Rushdie and Complacency in the Meetings Industry 1.

Healthcare 221

Healthcare Technology Technology Panel 221

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. We are deeply honored to be recognized as a Leader in Gartner’s first-ever Magic Quadrant for the event technology industry. and/or its affiliates in the U.S.

Event Technology 69

Event Technology Platform Technology Technology 69

Traveler's Q

NOVEMBER 2, 2023

Finally, using technology to collect and analyze event data can provide valuable insights into attendees, such as demographics, behavior, and interests. Event technology provides a plethora of advantages and opportunities to event organizers, who seek to create memorable and engaging events.

Event Technology 130

Event Technology Technology Technology Social Media 130

MeetingsNet

APRIL 12, 2024

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

Planner 105

Planner Meeting Online Trade Show 105

Smart Meetings

JANUARY 5, 2022

The global event marketing agency Hamilton has been recognized with an EDDIE award for an exceptionally smart move in February. The company transitioned from immersive brand events to vaccination events. Feature photo by Courtney Cantor at Hamilton Exhibits.

Events 244

Events Vendor Government Networking 244

Bizzaboo

OCTOBER 3, 2022

Even the most talented and seasoned professionals should prioritize sharpening their event planning skills. . Savvy event organizers are committed to professional development — even with their impossibly packed schedules. If you want to improve your event planning skills, you’ve come to the right place. Event Marketer .

Certification 98

Certification Events Event Planning Communications 98

Traveler's Q

SEPTEMBER 21, 2023

Organizing an event is a challenging task that requires a lot of effort and planning. However, no matter how perfectly you might have organized it, if you don’t promote it well enough, you might end up having an empty audience. Post-Event Marketing Post-event marketing is just as important as pre-event marketing.

Automation 130

Automation Promotion Audience Events 130

Endless Events

AUGUST 31, 2018

This is why it’s important for you as an event organizer to make the whole event as seamless as possible. Imagine your event getting canceled unexpectedly due to something out of your control, like a local natural disaster. To do this, make cancellations a part of your event planning.

Certification 212

Certification Virtual Events Event Planning Trade Show 212

Smart Meetings

MARCH 18, 2022

Building a dream team is vital to making sure you know how to make a difference and ensure a smooth-running event. It’s remarkable how much of a productivity kicker an organization gets from top talent. Having the right trade show staff projects an image of your organization as a professional environment. Maximize Productivity.

Trade Show 246

Trade Show B2B B2C Training 246

Bizzaboo

FEBRUARY 4, 2024

Event scheduling software is a digital tool that helps event teams plan and organize events efficiently. By investing in a leading event scheduler software solution, teams can seamlessly collaborate and communicate while planning their events, increasing the chances of event success and higher attendee satisfaction.

Registration 59

Registration Automation Sponsors Trade Show 59

Eventtia

APRIL 22, 2024

The right event ticketing platform enables organizers to coordinate every detail in their interaction with the attendees. That’s why, this article aims to highlight top event ticketing platforms and help you select the one that fits your requirements. This is especially helpful for promoting recurring events.

Platform 62

Platform Registration Automation Events 62

Bizzaboo

JANUARY 8, 2024

Event branding aims to establish a cohesive and consistent experience for attendees, sponsors, and stakeholders, ultimately leaving a lasting impression and building brand recognition. What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Social Tables

OCTOBER 20, 2022

But how do webinar organizers take an idea and transform it into an appealing virtual event? Which webinar best practices do the most successful virtual event planners and organizers follow? We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike.

Registration 158

Registration Virtual Events Advertising Social Media 158

Convene by PCMA

OCTOBER 9, 2023

Tavar James (left), global head of field marketing and events at Riskified, moderates a panel at CEMA Summit 2023. Two Dudes Photo) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. Prioritize consistent communication.

Events 96

Events Panel Communications Communications 96

Bizzaboo

FEBRUARY 4, 2024

Event scheduling software is a digital tool that helps event teams plan and organize events efficiently. By investing in a leading event scheduler software solution, teams can seamlessly collaborate and communicate while planning their events, increasing the chances of event success and higher attendee satisfaction.

Registration 52

Registration Automation Sponsors Trade Show 52

Smart Meetings

FEBRUARY 20, 2019

Marketing isn’t a “You Pick 2” world anymore. In fact, it is now expected when you’re hired to organize an event or meeting. More : How to Run a Successful Email Event Marketing Campaign. Gregg holds a master’s degree in marketing as well and media communications. Good, fast and cheap.”

Automotive 154

Automotive Communications Communications Technology 154

Bizzaboo

JANUARY 10, 2024

of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% of organizers believe in-person conferences will become increasingly critical to their organization’s success in the coming years! Want to see your event agency in this list?

Management 98

Management Events Advertising Consulting 98

Endless Events

JANUARY 14, 2022

Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about 365 community engagement: one of the most exciting event trends of 2022!

Trends 313

Trends Virtual Events Platform Vendor 313

Convene by PCMA

FEBRUARY 13, 2023

And that’s what makes social proof such an effective tool for marketers, including event marketers. Industry luminaries are often thought of when creating speaker lineups and influencer marketing. (See Highlight the organization behind your show and any societies or affiliated associations involved with it.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Get Started Free.

Audience 149

Audience Attendee Speakers Virtual Events 149

Convene by PCMA

NOVEMBER 6, 2023

Post-pandemic, Freeman research has shown, events have stayed under marketing — and marketing is more influenced by data and facts than the less quantifiable reasoning that was once used to justify a booth (e.g., Why is now a good time for exhibitors to invest in live events?

Marketing 59

Marketing Marketing Public Relations B2B 59

Endless Events

SEPTEMBER 14, 2018

Welcome to the golden age of event technology! Back in the dark ages, event marketers had a slim handful of solutions to choose from. The result was that it was difficult to find event management software that fits like a glove. Maybe you are currently using an assortment of tools to cover your event management needs.

Management 280

Management Platform Event Apps Automation 280

Convene by PCMA

AUGUST 22, 2023

Emotional AI for the Business Events Industry When asked to consider how event organizers could benefit from using emotional AI, Gradwohl asked: “The first thing is, do you really understand how your target audience makes decisions — what’s driving them to come to an event?” You can change that in real-time.

Social Media 98

Social Media Events Audience Event Apps 98