Smart Meetings

JANUARY 4, 2024

Events, meetings and conferences today are supported by digital event platforms that make it possible for companies to seamlessly connect with people across the globe and deliver more engaging and immersive experiences than ever before. Here are some best practices for driving audience attendance in digital events.

Marketing 264

Marketing Marketing Social Media Advertising 264

Endless Events

MAY 13, 2022

The events industry is exciting, ever-changing, and sociable. Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. Event planning is an umbrella term.

Preparation 334

Preparation Event Planning Certification Human Resources 334

InEvent

FEBRUARY 29, 2024

Although many people believe it is challenging to stand out from the crowd with your event nowadays, some event creators prove otherwise. Despite the difficulties that come with promoting events and closing deals, there are examples of creators who excel at it.

Event Marketing 52

Event Marketing Marketing Marketing Events 52

Bizzaboo

JUNE 21, 2023

Event ROI is anything but simple. But the more complicated the ROI picture gets, the more accurate event attribution becomes, and the more powerful your event engine will drive revenue. In this guide, we will look at the many different forms of determining, measuring, and analyzing event ROI. What is event ROI?

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Bizzaboo

AUGUST 4, 2023

In B2B marketing, building meaningful connections and nurturing customer relationships are critical drivers of success. Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall.

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B2B Event Marketing Marketing Marketing 52

Bizzaboo

AUGUST 7, 2022

Event ROI is anything but simple. But the more complicated the ROI picture gets, the more accurate event attribution becomes and the more powerful your event engine will be in driving revenue. In this guide, we will take a look at the many different forms of determining, measuring, and analyzing event ROI. Event revenue.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Endless Events

NOVEMBER 15, 2022

After a nearly two-year hiatus due to COVID-19, the events industry returned in all its glory this year. A war in Ukraine , an inflation surge, and supply chain issues will impact event budgets in 2023. . The Annual ICE Report estimates that event-related costs will increase by 83%. The Return of Large-Scale In-Person Events.

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Event Technology Events Production Technology 306

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. REAL-TIME INSIGHTS INTO EVENT TRAFFIC.

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Endless Events

MAY 5, 2022

Event technology has finally become an integral part of our event strategies. It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. The pandemic sped up the adoption of technology and software solutions in the events industry.

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Event Technology Benefits Technology Technology 317

Endless Events

MAY 9, 2023

If you’re new to AI for events, we’ve got you covered. Human effort is still very much a part of the event planning process. In fact, AI is one of the fastest-growing technologies event planners trust to plan, promote, and analyze their events. Simplify Event Planning Events have a lot of moving parts.

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Event Planning Automation Social Media Panel 177

Endless Events

APRIL 27, 2022

Events – be they virtual, hybrid, or in-person – are an integral step in building your online community. And what better way to get some ideas going than by looking at some amazing online community examples with great events? It hosts virtual events, roundtables, webinars, etc. regularly.

Online 177

Online Virtual Events SEO Platform 177

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Marketing content can be divided into three types: earned media, owned media and paid media. This can include your blog, website, email campaigns and more.

SEO 245

SEO Marketing Marketing Website 245

Endless Events

MAY 8, 2018

Influencer marketing can be a powerful way to attract more attention to your events. Many brands and events use influencer marketing that are looking to become more well known or position themselves with a certain audience. They can help brands and events alike launch their businesses to new heights. August United.

Marketing 174

Marketing Marketing B2B Panel 174

Endless Events

DECEMBER 15, 2022

Event professionals can start their career paths in almost any job or industry. This is something the Brew Crew knows well, as today’s hosts share a combined 82 years of industry experience with a wide range of event jobs that led them to where they are today. How Arianna Got Started in Events. How Nick Got Started in Events.

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Events Logistics Hospitality Website 177

Endless Events

JUNE 1, 2018

Corporate event planning can be a daunting task, especially if it’s on top of your already jam-packed schedule. If corporate events are your thing, check out this week’s roundup of corporate event planning ideas for a few tips for organizing these kinds of occasions. Follow the Best by Checking out These Blogs.

Event Planning 214

Event Planning B2B Event Apps Events 214

Conferences that Work

OCTOBER 4, 2021

I’m noticing that event promoters are increasingly using the word “ unconference ” to describe traditional conferences. <Sigh> There’s a big difference between unconferences and traditional events. ” The Search Central Unconference is back , Google Search Central Blog. the second example).

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Conference Proposal Attendee Promotion 145

Convene by PCMA

FEBRUARY 13, 2023

The National Restaurant Association Show used industry professionals and past attendees to market the 2020 show. And that’s what makes social proof such an effective tool for marketers, including event marketers. Industry luminaries are often thought of when creating speaker lineups and influencer marketing.

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Marketing Marketing Prospect Affiliate 98

Endless Events

APRIL 20, 2018

This week, we’ve selected a few content marketing tip. These will help you navigate the fast-paced world of digital marketing. There are also a few new rules back home since the FTC released their guidelines for influencer marketing. Inbound Marketing: Are You Doing It Right? GDPR and Marketing: Does It Affect You?

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Marketing Marketing Registration Regulations 259

Bizzaboo

JANUARY 8, 2024

Event branding is crucial in creating a distinctive and impactful identity for conferences and corporate events, including creating a theme or idea that matches the event’s goal, principles, and target audience. What is Event Branding? What is the Difference Between Event Branding and Event Marketing?

Conference 105

Conference Social Media Sponsors Registration 105

Endless Events

AUGUST 31, 2018

Not all events need to done in person. Whether it’s a purely online event like a webinar or a hybrid event where online participants can be part of a real life event, virtual events can be a welcome addition for your audiences. Want event more event tips? Subscribe to our blog !

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Certification Virtual Events Event Planning Trade Show 212

Endless Events

JULY 6, 2018

The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. Subscribe to our blog and get useful industry insights from top #eventprofs via our podcasts, articles and free webinars! Do More With A Small Event Budget. Looking for more ideas?

Trade Show 214

Trade Show SEO B2B Automation 214

Endless Events

SEPTEMBER 28, 2022

You’ve made an effort to establish a community around your big annual event — way to go! You might notice that certain discussion threads increase time on page while certain blogs might have a super low time on page — that’s your cue to adjust your content, so members spend more time in the group. That’s marketing gold!

Online 177

Online Social Media Audience Marketing 177

Convene by PCMA

AUGUST 22, 2023

Cognovi Labs uses AI to understand the emotional undertone in textual or transcribed data from publicly available information, including social media and discussion forums, blogs, and the deep web (where contents are not indexed by standard web search engines), as well as from such client data as surveys and call center transcripts.

Social Media 98

Social Media Events Audience Event Apps 98

Bizzaboo

JANUARY 17, 2023

After rapidly pivoting to virtual events during the pandemic and refocusing on in-person engagements last year, event professionals today are doing more with less while nursing whiplash. In this article, we’re looking at ChatGPT for event organizers. How To Use ChatGPT for Event Marketing Content. What is ChatGPT?

Marketing 116

Marketing Marketing Social Media Speakers 116

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

OCTOBER 3, 2022

Even the most talented and seasoned professionals should prioritize sharpening their event planning skills. . Savvy event organizers are committed to professional development — even with their impossibly packed schedules. If you want to improve your event planning skills, you’ve come to the right place. They are … .

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Certification Events Event Planning Communications 98

Social Tables

JUNE 8, 2022

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Understand your audience.

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Audience Attendee Speakers Virtual Events 149

Social Tables

JANUARY 2, 2019

Events are a time for individuals to come together and learn something new. They’re a time for event planners to provide guests with an experience they’ll remember. In fact, 91 percent of event planners measure whether or not an event is successful based on attendee satisfaction, according to EventMB.

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Speakers Attendee Events Website 155

Convene by PCMA

MARCH 8, 2024

If your organization has a weighty mission, does that mean that “light” social media content is off-limits when it comes to promoting your annual event? When used appropriately, dance reels, Taylor Swift memes, cat videos, and the Wes Anderson aesthetic (IYKYK) can help humanize your event’s brand and build loyalty among followers.

Social Media 59

Social Media Media Trends Public Relations 59

The MICE Blog

AUGUST 11, 2021

The second part of Events Reimagined by Hubilo focused on presenting key virtual and hybrid event trends that we’ll see more of going forward and shared advice on how best to adapt. . Event co-moderator Teresa Al Dente shared the story of her company, Drag Taste. We reimagined everything we were doing at the time.

Trends 174

Trends Events Virtual Events Audience 174

Bizzaboo

AUGUST 14, 2023

A well-crafted speaker bio is a great way to create a strong first impression with event attendees and generate buzz. Not only can a solid bio establish credibility for your event and pique the audience’s curiosity, but it also can accelerate event promotion efforts. Mention notable publications, awards, and recognitions.

Speakers 52

Speakers Conference Audience Affiliate 52

Bizzaboo

NOVEMBER 14, 2022

The numbers don’t lie: Businesses continue to increase their event investments. In fact, 97% of marketers believe that events are the most effective channel for driving business outcomes. However, sponsorship remains one of the biggest challenges for the most seasoned event organizers. What Event Sponsorship Is.

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Sponsors Events Virtual Events Website 98

Endless Events

JULY 26, 2018

Have you ever planned an event just because it was routinely scheduled, rather than being held for a specific reason? An event’s ‘why’ is often overlooked in event planning, according to a report by American Express Meetings & Events. In essence, it’s what you want event goers to experience. You’re not alone.

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Speakers Audience Sustainability Events 185

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

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Social Media Registration Sponsors Events 98

Bizzaboo

OCTOBER 11, 2023

Welcome to the 2024 event technology guide! Not sure you need event technology? of organizers say event software has a major impact on the success of their events 67.4% of organizers say they have changed or plan to change their event management software vendor within the next year 72.5% What is event technology?

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Event Technology Technology Technology Registration 105

Bizzaboo

AUGUST 7, 2023

Event ticketing and registration are the first — and perhaps most important — opportunities to impress attendees with a seamless, personalized experience and set the stage for a successful event. In a post-pandemic, in-person-first world, ticketing is vital for getting participants onboarded to your full event experience.

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Registration Social Media Events Advertising 92