Smart Meetings

JANUARY 4, 2024

Social Media Advertising Social media channels are also key for getting digital events in front of the right audience and keeping these audiences updated on news related to the event. Testing posts and graphics can help marketers gauge audience response and help determine the best performing content for ad spend.

Marketing 264

Marketing Marketing Social Media Advertising 264

Dana Communications

AUGUST 8, 2023

In this way, the act of pampering oneself benefits the greater community. To engage younger demographics, try promoting cause marketing campaigns on social media. Resorts can easily connect with their guests and organically spread the word socially about their philanthropic initiatives this way.

Marketing 192

Marketing Marketing Travel Travel 192

Sojern

NOVEMBER 29, 2021

Keeping a consistent brand experience helps build awareness of your business and instills trust in your brand, and this goes beyond just the branding on your website. Your branding should remain consistent across social media and your advertising. Showcase the Best of Your Business on Social Media .

Website 83

Website Social Media Advertising Audience 83

Traveler's Q

SEPTEMBER 28, 2023

We’ll discuss key strategies for creating a memorable event brand, as well as some of the benefits that can be gained from investing in this crucial aspect of your marketing plan. Social Media Event Branding Social media has significantly transformed the way businesses approach event branding.

Social Media 130

Social Media Event Apps Sponsors Website 130

AltexSoft Travel

JANUARY 30, 2023

They are a way for travel vendors to offer discounted airfares, hotels, car rentals , and other perks and benefits to certain clients, while also potentially increasing sales and customer loyalty. By offering special perks and benefits to CUG members, hospitality businesses can foster customer loyalty and encourage repeat business.

Benefits 97

Benefits Travel Travel Booking 97

Leonardo

JANUARY 26, 2022

Most leisure travelers make their final decision on a hotel by visiting its website. Hotels that are part of a larger brand may not have a website to call their own but rather only have a page extension on their brand’s site. Solidify your digital identity with a fresh website. . A dated website will cost you bookings. .

Website 71

Website SEO Booking Social Media 71

Smart Meetings

MAY 24, 2021

But chances are, online events are likely to stay even after the pandemic because of the many benefits they provide. A key performance indicator (KPI) that can help analyze event success is the number of visits you have on your website after the event. Social Media Metrics. Are there any improvements you want to suggest?

Virtual Events 312

Virtual Events Social Media Registration Online 312

Smart Meetings

MARCH 28, 2023

Register for free on the MPI website to attend a full day of poignant and relevant conversation. Post it on social media to get the word out! Travel’s social media guide to learn how to reach more people when spreading the message of #meetingsmatter. 2) Host your own event and spread awareness! 4) Get political!

Social Media 246

Social Media Panel Incentives Trends 246

Endless Events

OCTOBER 11, 2022

Brand awareness and product mentions are nice, but sponsors want an idea of how this sponsorship benefits them. . Social media and press coverage. Promoting the heck out of your sponsors on social media. . To generate interest, you can announce a call for sponsors on social media, your website, and your email list.

Sponsors 296

Sponsors Social Media Events Online 296

Crowdriff

MARCH 8, 2017

Social media contests are more than just a fun excuse to hand out free swag to your followers. We created this step-by-step guide to help DMOs and travel brands maximize the benefits of running a social media contest. Immediate benefits of social media contests. Step 1 | Set a unique hashtag.

Social Media 52

Social Media Media Website Publishing 52

Endless Events

MARCH 24, 2022

Hopefully, some of these will help inspire you to embrace the benefits of event platforms and take your event strategy to the next level. Website traffic by promo codes: see which sponsors or promo codes drove the most traffic to your event website. Social media mentions: create your own event hashtag or social media profiles.

Platform 334

Platform Sponsors Events Registration 334

Smart Meetings

SEPTEMBER 11, 2023

In the Multicultural Marketplace, DMO-sponsored booths suppliers who represent diversity and the community and are then assigned appointments with domestic and international buyers, press and social media influencers. For more information on the partners of POPS, visit their websites listed below.

Tourism 257

Tourism Tourism Registration Culture 257

Maritz Global Events

MAY 31, 2019

Your social media presence can be your best friend when it comes to marketing your event and generating event revenue. Whether it’s promoting your registration and housing websites or educational sessions, social media can attract your audience and ultimately increase your bottom line. Friend of a Follower.

Social Media 40

Social Media Media Advertising Audience 40

Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. You need watchers to take action in a way that benefits your organization and meets your end goals. You can deploy videos on your company’s YouTube channel or distribute five-, 15-, or 30-second ads that bring traffic to your website from other media.

Marketing 246

Marketing Marketing Social Media Advertising 246

Bizzaboo

JANUARY 8, 2024

It involves various marketing strategies and tactics, such as social media campaigns, email marketing, content creation, and advertising. Let’s explore some of the core elements of event branding: Website : Your event website is your attendees’ central hub of information and interaction.

Conference 105

Conference Social Media Sponsors Registration 105

Gavel International

JUNE 26, 2023

In fact, if you’ve used a search engine, social media, or encountered a chatbot on a website, you’ve already experienced it. In the world before search engines or social media, people went to libraries and researched using microfiche or cards in little drawers.

Benefits 52

Benefits Social Media Technology Technology 52

Smart Meetings

JANUARY 28, 2019

Marketing content can be divided into three types: earned media, owned media and paid media. Earned media refers to content others publish or share about you. Owned media is simply any content you generate yourself. This can include your blog, website, email campaigns and more. Optimize Your Website.

SEO 245

SEO Marketing Marketing Website 245

Dana Communications

MARCH 28, 2022

It can be used in a variety of contexts, like on a website, in emails, social media, etc. When planning your next campaign, think about the benefits that video can bring to your messaging: It’s Storytelling on Steroids. You can showcase different products, settings or experiences.

Marketing 211

Marketing Marketing Social Media Manufacturing 211

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 220

Marketing Marketing Advertising Audience 220

Dana Communications

SEPTEMBER 19, 2023

Chatbots on your website and social media channels assist guests with common questions, provide recommendations and even allow them to directly book rooms. Connect with Dana Communications, the award-winning travel and hospitality marketing team, to explore the latest tech and discover how it can benefit your property.

Travel 182

Travel Travel Hospitality B2B 182

Advanced Travel and Tourism

OCTOBER 21, 2021

Websites use SEO to target specific keywords and move up on the Google search page without promoting anything. According to Social Media Today , many people use search engines for local planning — 64 percent of all Google searches are looking for local information, and 97 percent of online searchers have looked for a local business.

Audience 242

Audience SEO Advertising Social Media 242

Endless Events

SEPTEMBER 9, 2022

Now, Will finds that it’s more for brand awareness, similar to how social media was used to make sales but has evolved to become a method for maintaining brand awareness. I think they also should benefit somehow from the fruits of it. Or visit our website and leave a comment. He wants to look toward the future.

Event Marketing 334

Event Marketing Marketing Marketing Events 334

Endless Events

APRIL 1, 2022

Be specific in your sponsorship proposal: outline the benefits for the event sponsor. If you’re always on the lookout for sponsors, set up a page on your website, dedicated solely to sponsorships. For example, IHRSA’s sponsorship website outlines various sponsorship opportunities for events, research, and content.

Sponsors 296

Sponsors Proposal Events Preparation 296

Smart Meetings

JANUARY 17, 2019

Benefits of Videoing Your Next Conference. Market your conference directly to other companies and feature your video prominently, so executives have a clear idea of the purpose and benefits of attending. Want to promote your conference on social media? Because you have different marketing goals (more website visits?

Conference 242

Conference Promotion Social Media Speakers 242

Endless Events

OCTOBER 18, 2022

Decide your marketing channels to promote your event: social media, email marketing, podcasts, blogs, ads, etc. These may include: Social media. Website (B2B blog). Follow the SMART goals tool and decide your criteria for event success. Choose the best way to deliver your content. Paid search. Press release.

Event Marketing 347

Event Marketing Marketing Marketing Events 347

Bizzaboo

APRIL 19, 2023

You could promote your event on social media, in industry publications, and through email marketing. Your event message should communicate the benefits of attending your event and answer the question: “What’s in it for me? The example below may serve as a helpful reference for website design.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

ADMEI

DECEMBER 13, 2023

Here’s a quick communication checklist to help you and your DMC partner check all the boxes that apply to you: Update your event website and apps. Post on your social media channels if appropriate. Anyone involved in the planning and/or execution of meetings and events will benefit from earning this certificate.

Management 208

Management Destination Management Vendor Certification 208

Tourism eSchool

NOVEMBER 30, 2022

A Value Proposition articulates what problem your experience, product or event solves for your Ideal Customer, the key benefits are that you offer, and what sets you apart from other businesses who offer the same solution to the same problem. What benefits does your experience / product / event offer your Ideal Customer?

Tourism 93

Tourism Tourism Social Media Website 93

Smart Meetings

MARCH 30, 2023

“Our new brand captures the essence of New York City in its entirety: an ever-expansive destination that offers diverse and authentic experiences that enrich the traveler and benefit all New Yorkers. Sharing the Message The organization’s website, nyctourism.com debuts in May.

Planner 147

Planner Travel Travel Meeting 147

Social Tables

JUNE 1, 2023

From social media marketing and paid advertising to SEO improvement and event messaging, we cover advertising ideas and marketing strategies for both virtual and live events. On the business or organization’s primary website, link the main event page, or design a unique landing page for the event if one does not already exist.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Blue Spark Event Design

MARCH 1, 2024

Incorporate immersive experiences, interactive demonstrations, and engaging activities that showcase your product’s features, benefits, and unique selling points. Create Shareable Content Produce high-quality, shareable content that showcases your product in action and highlights its key features and benefits.

Production 52

Production Social Media Audience Proposal 52

Advanced Travel and Tourism

JULY 12, 2022

DMOs will likely feel tempted to cut back on marketing when there’s a slight economic downturn, but there are benefits to carrying on. And according to Statusbrew , 39 percent of social media users expect to a brand to reply to them within 60 minutes. The average response rate for brands on social media is five hours.

Travel 234

Travel Travel Social Media Booking 234

Convene by PCMA

FEBRUARY 13, 2023

See “Benefits Over Features” below for more.) Benefits Over Features Convertize, a company that helps marketers increase sales from their websites using consumer psychology, points out in a blog post that customers care more about benefits than they do about features. Go with the crowd.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Endless Events

MAY 27, 2020

Sponsorship activation can occur through email, social media, content, speaking opportunities, virtual exhibitions, videos, banners, matchmaking, food delivery…and much more. Sponsors that opt for the Opal Package will be promoted on the event’s website, social media channels, and email blasts pre-event.

Virtual Events 279

Virtual Events Sponsors Social Media Events 279

AltexSoft Travel

MARCH 15, 2021

Thanks to website cookies, collecting feedback and reviews, and providing opt-in preferences, marketers can create a unique personalized experience and build strong relationships with travelers. Marketers are under pressure to streamline processes to not waste resources that they can use for media spending to beat out their competitors.

Benefits 86

Benefits Marketing Marketing Travel 86

Endless Events

JULY 21, 2020

The benefits of year-long sponsorships are pretty much infinite! Use all of your platforms to keep them engaged – website, social media, webinars, the sky truly is the limit! Taylour gives us an example. Sometimes, they might be planning a particular lunch that they don’t have a sponsor for.

Sponsors 310

Sponsors Financial Services Insurance Planner 310

Stova

JUNE 30, 2023

Your marketing plan should include a mix of online and offline tactics, such as email marketing, social media campaigns, influencer partnerships, content marketing, paid advertising, public relations, and community engagement. Ensure that your website is visually appealing, easy to navigate, and mobile-friendly.

Registration 52

Registration Marketing Marketing Social Media 52