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Harnessing the Power of Social Media to Enhance Attendee Interaction and Experience

Traveler's Q

Social media has revolutionized the way events are marketed, organized, and experienced. By harnessing the power of social media, event planners can create a more engaging and interactive experience for attendees, both during and after the event. It has also become an essential tool for event social media marketing.

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Social Media In Events: How It Impacts Us & The Industry

Endless Events

We’re opening the new year of Event Brew with the topic of social media. The past decade saw an insane increase in the widespread use of social media. Amongst many other things, social media became a true pillar of the way human beings communicate with each other. What Does Social Media Mean For You?

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Social Media Accessibility: 6 Things to Consider

DCI

In today’s digital age, social media has become an integral part of our lives. Social media platforms like Instagram, LinkedIn and YouTube have algorithms that prioritize accessible content. Non-native speakers, older adults, and people with low literacy levels also benefit from accessible content.

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5 Ways to Make Social Media Messages More Inclusive

Convene by PCMA

Adding captions to videos and using hashtags with capital letters on each word are two ways event marketers can make their social media accessible to everyone. When Abbie Vance, PCMA EMEA’s new community and events manager, started working on the social-media toolkit for Convening EMEA , Sept. An estimated 1.3

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How Customized Generational Engagement Can Benefit Meeting Profs

Smart Meetings

Based on research done by HubSpot and Brandwatch, 57% percent of Gen Z attendees discover new things through social media, followed by 46% through YouTube ads and 42% searching the internet. The post How Customized Generational Engagement Can Benefit Meeting Profs appeared first on Smart Meetings.

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How Event Technology Will Benefit Your Events

Endless Events

It’s taken us many years, even though many event profs have been preaching about numerous benefits of event technology for ages. And as event planners were somewhat forced into a technological era of event planning, many of them started seeing the benefits of event technology. The Security Benefits Of Event Technology.

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The Benefits of Utilizing User-Generated Content for Tourism

Dana Communications

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Social media influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. UGC in action.

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