Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 204

Marketing Marketing Advertising Audience 204

Endless Events

APRIL 27, 2022

While events are limited in duration, the 365 community model stretches out the benefits of in-person events throughout the entire year. The reality right now is that most online communities do not live on one designated platform, but are scattered across social media platforms, websites, and podcasts.

Online 177

Online Virtual Events SEO Platform 177

Endless Events

JULY 6, 2018

Building Attendance through Social Media Influence. Influencers have become a very important part of the social media and marketing landscape, and they are an effective means to boost event returns. Using this, your website could place itself better within search engine rankings. Which worked better for you?

Trade Show 214

Trade Show SEO B2B Automation 214

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Advertising 100

Advertising Audience Platform Social Media 100

Advanced Travel and Tourism

FEBRUARY 2, 2024

However, with the rise of digital platforms and social media, political campaigns have allocated a significant portion of their focus and budget to digital marketing. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

Marketing 100

Marketing Marketing Advertising Audience 100

Eventtia

JANUARY 2, 2023

In B2C event marketing where your aim is to attract attendees, you can use marketing techniques that are more gravitated towards communicating personal benefits and driving positive emotions. Also, a great pre-event page may also help with your event site’s SEO performance. Social Media Marketing. Paid Channels.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

AltexSoft Travel

MARCH 15, 2021

Thanks to website cookies, collecting feedback and reviews, and providing opt-in preferences, marketers can create a unique personalized experience and build strong relationships with travelers. Marketers are under pressure to streamline processes to not waste resources that they can use for media spending to beat out their competitors.

Benefits 86

Benefits Marketing Marketing Travel 86

Solimar International

NOVEMBER 9, 2021

As opposed to social media, blog posts are “evergreen”, as they never disappear in constantly changing feeds. It is also beneficial for SEO purposes, targeting certain terms, and this increases visitation to your website and builds authority on the web. Social Media Storytelling in Destination Marketing.

Marketing 98

Marketing Marketing Social Media SEO 98

Stova

MARCH 25, 2024

On top of your internet research and website skimming, check out popular review sites like G2 and Capterra and take note of what others are saying about a potential supplier's user-friendliness, support, and how long they've worked together. Drawing people into your event often starts with a great-looking event website.

Registration 40

Registration Social Media Event Apps Website 40

Eventtia

AUGUST 12, 2022

According to Social Media Today, influencer marketing delivers 11x higher ROI than traditional forms of marketing, and that 94% of marketers who’ve used influencer marketing found it to be a very effective tactic. Search Engine Optimization (SEO). Why you need an influencer marketing strategy? Brand Engagement.

Marketing 62

Marketing Marketing Social Media Audience 62

Eventtia

APRIL 1, 2022

Leverage different platforms: social media, email notifications, push notifications, mobile event app, and so on to connect the two aspects of the event together. Many sponsors still don’t grasp the benefits of virtual events, and thus, they often fear limited exposure. Different Time Zones and Cultural Barrier.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

PlannerWire

JUNE 5, 2020

There are many sources of content and don’t be shy in visiting other event planner websites. You could even post about what other event planners are discussing on social media, curating the conversations with your own slant on things. Take a look at their posts and find one that catches your eye.

Planner 52

Planner Social Media SEO Media 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? This can range from digital (email or social media) to print mediums (such as flyers or direct mail).

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? This can range from digital (email or social media) to print mediums (such as flyers or direct mail).

Promotion 52

Promotion Registration Social Media Sponsors 52

Eventtia

OCTOBER 19, 2022

Here are tips on how to book these speakers: Visit speaker websites – Check websites like SpeakerHub and the National Speaker Association. These websites specialize in featuring well-vetted and superb influential speakers. This strategy makes use of a psychological phenomenon called social proof. Conclusion.

Marketing 62

Marketing Marketing Affiliate Speakers 62

AltexSoft Travel

JULY 14, 2022

They distribute their products to OTAs, DMCs, or other operators, list them on marketplaces, or sell directly to travelers (in the office or via website). Those are websites that sell all sorts of travel products, separately or packaged in bundles. Then, it’s resold on a markup or commission basis via their own websites.

Travel 105

Travel Travel Affiliate Booking 105

Social Tables

APRIL 23, 2019

Why event names are important Besides the benefits we’ve already mentioned, event names are your event’s first impression. For SEO purposes, choose something that still has an available URL. The less SEO competition starting out, the better. They’ll be proud to share they’re attending on all their social media platforms.

SEO 139

SEO Events Audience Social Media 139

AltexSoft Travel

MARCH 26, 2021

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. In the hospitality industry, it means that the hotels’ inventory, rates, and availability are pulled from their own websites and/or OTAs they work with and displayed in one place.

Hospitality 119

Hospitality Advertising Website Booking 119

Eventtia

AUGUST 3, 2022

They are also usually integrated into an event website and onsite check-in, allowing for a seamless customer experience. Here is what you need to account for: Manager payroll Event sign-in and registration (using electronic signatures ) Website and tech-related costs Public and regulatory consultations. Marketing and promotion costs.

Events 62

Events Event Planning Virtual Events Venue 62

Tourism eSchool

OCTOBER 28, 2021

Top 10 Tourism Website Marketing Fails and How to Fix. Building and managing a tourism website is a non-negotiable, foundational marketing tactic for all tourism businesses and should be your biggest and most important marketing investment. Website Fail #1: No online booking functionality. Social Media Accounts.

Website 52

Website Tourism Tourism Marketing 52

Convene by PCMA

MARCH 16, 2022

A quality website that provides your audience with key attributes that bring them back often will serve another function: marketing your events. The last two decades have seen the rise of mobile devices, app stores, and social media. Your website looks good — everywhere. Your website is more than a pile of documents.

Website 111

Website Automation SEO Prospect 111

Stova

MARCH 17, 2023

The Attendee Perspective Listen closely and think carefully about the benefits of attending your event from the attendee's perspective. Make the benefits clear and simple. Think about the best way to communicate the vision and benefits of your event in a couple of sentences, or in 60 seconds. What are their pain points?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Tourism eSchool

DECEMBER 20, 2022

Key Benefits of Passion-Interest Marketing High Yielding Visitors. The Snowy Valley's Destination Website has some awesome copy on their homepage that really speaks to the benefits of their destination - love it! Scan social media for content across platforms to find stories that you can re-share and re-frame.

Travel 52

Travel Travel Website SEO 52

AltexSoft Travel

JANUARY 31, 2020

But, it does a big difference on how airlines sell their flights: via a direct channel (reservation on *airline* website/app), or via a distributor. Direct sales bring an airline a lot of benefits, like customer data and the ability to market products using this data. Google’s top rank without any SEO, how’s that?

Airlines 121

Airlines Advertising Marketing Marketing 121

Stova

MARCH 23, 2023

What are the benefits of virtual and hybrid events? Make a great first impression with a stunning, brandable, SEO-optimized event website that integrates with Google Analytics. Conduct video interviews with speakers and post them on your blog and event website. Reap the benefits of epic virtual/hybrid events.

Audience 40

Audience Speakers Online Event Technology 40

Social Tables

NOVEMBER 29, 2023

If you’re running an event venue business today, social media must be part of your venue marketing strategy. But how can you make sense of the many social media options and use your time effectively? In this post, we’ll help you hone in on the top event social media platforms.

Social Media 148

Social Media Media Venue Marketing 148

ITA Group

FEBRUARY 4, 2021

While you, as a sales leader, know your product inside and out, you must also know how to sell it to those not as well versed on the benefits. 7 Tactics to Become a Social Selling Pro | Digital Marketing Institute. Build Up Your Social Selling CHOPS With Sales Incentives | ITA Group. And that sales training is never over.

Training 79

Training B2B Prospect Booking 79

Bizzaboo

OCTOBER 16, 2023

Here are some marketing tactics you can invest in to ensure your event reaches and resonates with your target audience: Social media advertising: Use platforms like Instagram, LinkedIn, and TikTok to target specific demographics and enhance event visibility.

B2B 52

B2B Speakers Sustainability Events 52

Leonardo

SEPTEMBER 13, 2022

A technology-first company replaces many of the tasks and functions hoteliers depended on agencies to do for them (like building and maintaining websites). This doesn’t even include paid advertising, social media, and search engine optimization. So, why would you want to use a technology vendor instead of a Digital Agency?

Technology 79

Technology Technology Website Online 79

Eventtia

OCTOBER 26, 2022

An event website should be a critical part of marketing any event and can literally make or break the event’s success in attracting and engaging attendees. In this article, we will discuss all you need to know about creating a perfect event website to help your event and your business succeed. Event Website: The Concept.

Website 62

Website Prospect Registration Events 62