Traveler's Q

SEPTEMBER 14, 2023

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. Why Do You Need an Event Website?

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Eventtia

DECEMBER 30, 2022

While our focus on this guide is how to use social media to promote our events, we’ll also need to consider the other available channels and best practices. Have a Professional Event Website. When discussing various social media event promotion strategies below, we’ll also use these phases as the foundation.

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Traveler's Q

DECEMBER 7, 2023

A user-friendly website is key to a successful event. From the moment a potential attendee lands on your website, they should feel comfortable navigating and finding the information they need quickly and easily. A well-designed event website not only attracts attendees but also helps build anticipation and excitement.

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Smart Meetings

FEBRUARY 7, 2019

But you’re missing an important piece: an event website. It might seem difficult and unnecessary, but websites are still key for promoting an event and drawing in attendees. So, what should go on your website? We’ve compiled a list of four tips to make your event website the best it can be. Include all social media links.

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Smart Meetings

JANUARY 4, 2024

Social Media Advertising Social media channels are also key for getting digital events in front of the right audience and keeping these audiences updated on news related to the event. Testing posts and graphics can help marketers gauge audience response and help determine the best performing content for ad spend.

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Gavel International

DECEMBER 21, 2021

Most of the social media platforms today have high video content visibility. Main Elements of a Great Social Media Video. Social Platform. It’s essential to know what platform you will be on when you create your video for social media. It’s crucial to create your videos for each platform.

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Gavel International

MAY 18, 2021

The engagement rate of content is determined by dividing the number of interactions with the content by the number of people who follow the social media account. It may sound farfetched, but it is entirely possible to figure out how people feel about a brand based on its social media accounts. Website Referral Traffic.

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Motivation Excellence

FEBRUARY 13, 2024

Allie Barke, of Allie Barke Social Media Marketing , has made a business out of her own branding, and also helps other companies capture that deliberate marketing space. She’s our social media partner, in fact! “I I started a fashion blog back in high school (15 years ago!).

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Dana Communications

APRIL 4, 2024

Bump up your website and your on-line presence on popular travel sites: Expedia, Hotels.com, priceline.com, HotelTonight, etc. Get Social – These days, social media and travel are inseparable. Don’t put all your eggs in the social media or any other one basket. The more the better.

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Sojern

NOVEMBER 29, 2021

Keeping a consistent brand experience helps build awareness of your business and instills trust in your brand, and this goes beyond just the branding on your website. Your branding should remain consistent across social media and your advertising. Showcase the Best of Your Business on Social Media .

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DCI

DECEMBER 2, 2021

With such a fragmented media landscape, destination marketing organizations (DMOs) are asking whether or not a media room is still needed on their destination website. It may seem like travel journalists will just use a search engine or social media to research their stories. Thinking about revamping your website?

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Solimar International

AUGUST 29, 2021

Understanding what makes a travel destination website successful is crucial for anyone interested in reaching more potential travelers online. Sparking travel inspiration is a tough task, so we have compiled a list of the top 10 destination websites that inspire us and motivate us to imagine creative ways to entice travel plans.

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Eventbrite

FEBRUARY 28, 2022

Whether it’s an event listing on Eventbrite, postings on social media accounts, or your own blog or website, ticket buyers can find your event information as long as you keep your accounts current. The great thing about technology is that it can help your audience find you in so many different places at once.

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Traveler's Q

SEPTEMBER 28, 2023

Additionally, a well-defined brand strategy helps event organizers create a cohesive visual and verbal identity, including logos, slogans, website design, and marketing collateral. Social Media Event Branding Social media has significantly transformed the way businesses approach event branding.

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Special Events

OCTOBER 26, 2021

The golden age of driving traffic to your website and retargeting are over.

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Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Social media influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. UGC in action.

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Dana Communications

JANUARY 31, 2022

It’s no secret that authenticity is key to effective marketing—and utilizing UGC in tourism campaigns and social media is an easy way to achieve that and increase your brand’s credibility. Social media influencers used to be the most trusted brand ambassadors, but user-generated content has outpaced them. UGC in action.

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Leonardo

JANUARY 26, 2022

Most leisure travelers make their final decision on a hotel by visiting its website. Hotels that are part of a larger brand may not have a website to call their own but rather only have a page extension on their brand’s site. Solidify your digital identity with a fresh website. . A dated website will cost you bookings. .

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Endless Events

SEPTEMBER 20, 2022

Marketing teams spend valuable time developing messaging , blog content, social media campaigns, email campaigns, digital signage, paid ads, and more to drive attendees to register and attend their events. Website Traffic by Promo Codes. Social Media Mentions.

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Advanced Travel and Tourism

FEBRUARY 3, 2022

Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. Social media advertising and marketing campaigns are including video now more than ever, in part due to the rise in consumer video consumption since the pandemic. Like what you see?

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Dana Communications

AUGUST 8, 2023

To engage younger demographics, try promoting cause marketing campaigns on social media. Resorts can easily connect with their guests and organically spread the word socially about their philanthropic initiatives this way. DO use social media to promote your charitable cause.

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Smart Meetings

MAY 24, 2021

A key performance indicator (KPI) that can help analyze event success is the number of visits you have on your website after the event. Doing so will help identify whether the event left an impression on your attendees and that they are searching your website for more information. Social Media Metrics.

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Crowdriff

MARCH 8, 2017

Social media contests are more than just a fun excuse to hand out free swag to your followers. We created this step-by-step guide to help DMOs and travel brands maximize the benefits of running a social media contest. Immediate benefits of social media contests. Publish your banner to your website.

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Maritz Global Events

MAY 31, 2019

Your social media presence can be your best friend when it comes to marketing your event and generating event revenue. Whether it’s promoting your registration and housing websites or educational sessions, social media can attract your audience and ultimately increase your bottom line. Friend of a Follower.

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DCI

SEPTEMBER 9, 2021

One place that we sometimes forget about is our tourism websites. DMOs sites, booking sites and campaign websites are just as important as doorways and ramps, and the ADA helps share guidance on how to accommodate those who are interested in the information we share online. A bit of investment up front goes a long way. The consequence?

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Advanced Travel and Tourism

JUNE 30, 2021

Grow Your Social Media Channels. billion people used social media, and that number is growing astronomically. As a result, social media is a fantastic place for destinations to reach past, current, and future visitors through UGC campaigns. Social media stats can tell you a lot about your target audience.

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Crowdriff

APRIL 19, 2016

In an effort to go above and beyond the average social media campaign, the museum has incorporated the use of augmented reality into its newest initiative. She also moderates which images will be shared on a CrowdRiff powered gallery on the ROM’s website. rex come alive using augmented reality. rex to life.

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Tourism eSchool

NOVEMBER 5, 2020

How Destination Southern Tasmania honed their storytelling on their website to achieve year on year growth in visitor engagement through a global pandemic. Website traffic for the year – despite the impacts of bushfires, Covid-19, and global events: our website traffic for the year was up 17.88%. By Paige Rowett.

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Bizzaboo

JANUARY 8, 2024

It involves various marketing strategies and tactics, such as social media campaigns, email marketing, content creation, and advertising. Let’s explore some of the core elements of event branding: Website : Your event website is your attendees’ central hub of information and interaction.

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Techsytalk

AUGUST 12, 2022

Aside from attending Penn State University and obtaining a degree in marketing, she continued to study the field as it evolved into the “online”, “social media” world. She has spent 12 years in the corporate world while side-hustling as a social media manager, marketing consultant and content writer.

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Tourism Tiger

DECEMBER 4, 2023

Besides reading reviews about your business on TripAdvisor, people will browse your profile. Is one extra sale worth it? Getting the best out of your online marketing involves squeezing out the little percentages in every space you occupy. Here’s Our 12 Steps: 1. Be descriptive in the business name. People should be able to […]

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Conferences that Work

NOVEMBER 27, 2023

I joined the social media platform Mastodon a year ago. Given recent turbulent social media trends, I’m glad I took the plunge. See the graph of my monthly website pageviews below.) It was the first major social media platform where the majority of posts were public and searchable. (In

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Advanced Travel and Tourism

JULY 7, 2021

on video content… and then only post it to social media. You can deploy videos on your company’s YouTube channel or distribute five-, 15-, or 30-second ads that bring traffic to your website from other media. Website Landing Pages. Social Media Videos. That thing is video deployment. Explainer videos.

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Tourism eSchool

JANUARY 15, 2023

Because trust is what your customers need before they will click the “buy now” button on your website and visit your tourism experience. Have a website that works Your website has the potential to be one of your most effective trust builders with your customers. Trust that their money will be well spent.

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Traveler's Q

MAY 1, 2023

This includes creating a unique visual identity, using relevant hashtags for social media, and incorporating branded materials throughout the event. Branding can be incorporated into various aspects of the event, including signage, promotional materials, social media campaigns, and more.

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Smart Meetings

MARCH 28, 2023

Register for free on the MPI website to attend a full day of poignant and relevant conversation. Post it on social media to get the word out! Travel’s social media guide to learn how to reach more people when spreading the message of #meetingsmatter. 2) Host your own event and spread awareness! 4) Get political!

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Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

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