Bizzaboo

JANUARY 10, 2024

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. August Jackson Chicago, IL August Jackson is a U.S.-based

Management 98

Management Events Advertising Sports 98

Convene by PCMA

APRIL 13, 2022

Because some would argue that having content designed for a face-to-face event delivered online, is not doing anyone any favours. With two very different audiences in play, face-to-face and virtual, we asked, ‘what is the true value of a hybrid event?’ Know the audience.

Proposal 40

Proposal Audience Panel Online 40

Maritz Global Events

NOVEMBER 12, 2019

While many event companies are adapting to this ever-changing process of event spatial design, the team at Steelcase is leading the industry. Their team offers a range of architecture, furniture and technology products and services designed to help people reach their full potential. Trouble With the Curve. About Mitch.

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Logistics Events Fashion Event Design 66

Bizzaboo

NOVEMBER 22, 2023

Welcome to the future of event planning! As we enter 2024, the event industry continues to thrive and transform, adapting to new technologies and audience expectations. We don’t just settle for organizing outstanding events – we create experiences that connect people on an intellectual and emotional level.

Events 52

Events Advertising Communications Communications 52

Endless Events

SEPTEMBER 25, 2019

But the truth is, as event planners, we all wish we could snap our fingers and make everyone in our target audience feel it. After all, it’s probably one of the best events out there, right? Our fantastic host Nick Borelli is ready to tell you all about how to create event FOMO through design experiences.

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Social Media Events Media Attendee 245

Bizzaboo

JULY 18, 2022

Based on your votes, and in no particular order, here are the Top 55 Event Experience Leaders of 2022: Akosua Boadi-Agyemang. Global Experiential Marketing Lead/Marketing Manager, Microsoft. Currently, she leads the global event team at Dremio and their premier community event, Subsurface.

Meeting 106

Meeting Events B2B Consulting 106

MeetingsNet

DECEMBER 21, 2023

For Megan Henshall, CMP, DES, global events strategic solutions lead at Google, building connections through conferences is urgently needed. Using the Belonging Playbook, an event planner will plug in the region and industry vertical she is serving, says Crellin. Instead, “bake it into everyone’s reason for being there.

Attendee 52

Attendee Conference Audience Organization 52

Convene by PCMA

AUGUST 1, 2023

An emphasis on wellness Wellness emerged as another major theme, as both an experience and guiding principle for the future of hotel and event design. Attendees could try out ReLounge’s therapeutic loungers, which aim to relieve back pain, at the GME’s on-site Wellbeing Garden.

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Sustainability Hospitality Trade Show Fashion 98

Endless Events

MAY 9, 2023

Plus, AI chatbots are available around the clock, so if you’re hosting an international event across time zones, this tool can help you be there for attendees 24/7. Simplify Event Planning Events have a lot of moving parts. Even the most seasoned event planners get overwhelmed, especially with global events.

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Event Planning Automation Social Media Panel 177

Convene by PCMA

AUGUST 11, 2021

As we come out of the pandemic, we have become more cognizant of the fact that we will need to be even more deliberate in our event design, design for different audiences, be prepared to create different and inclusive formats, and provide more choice and opportunity for our audiences.

Meeting 98

Meeting Audience Sports Online 98

Maritz Global Events

AUGUST 15, 2019

“Safety and security is one of the biggest issues we have in our business currently and people are talking about it continually,” said Ben Goedegebuure, Vice President, Global General Manager of Maritz Global Events. Event security is by no means a new issue. Mitch Cooper is the Content Marketing Manager for Experient.

Global Events 66

Global Events Events Communications Communications 66

Maritz Global Events

AUGUST 8, 2019

The full version of this article was originally published in the Maritz Global Events Blog. When we ask clients about their event challenges, we frequently hear: “Every year it becomes harder and harder to top last year’s event.”. At Maritz Global Events, we face the same challenge.

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Global Events Events Education Prospect 45

Maritz Global Events

OCTOBER 25, 2019

When it comes to detailed digital persona design, no one does it better than the creative geniuses of the esports industry. . They can roll out incredible character designs with an engaging and in-depth back story that they KNOW their audience will love. . They quickly adopted this practice and ran with it.

Events 49

Events Audience Registration Attendee 49

Social Tables

OCTOBER 13, 2016

But when your event is over, that doesn’t mean it’s time to rest on your event planning laurels. Every event needs a unified pre- and post-event strategy in order to measure success and iterate upon it for future events. 7 Event Marketing Sins You Might Be Committing.

Event Planning 99

Event Planning Events Event Marketing Planner 99

Maritz Global Events

MARCH 25, 2019

This event had plenty of “Expectaholics” in attendance. Once personas were developed, the organizers used our 8 Phases of a Successful Event design methodology to carefully plan each experiential element – always with the guest personas in mind. Event magic doesn’t require supernatural powers or a PhD.

Events 75

Events Event Design Speakers Organization 75

Maritz Global Events

DECEMBER 26, 2019

It would help if you had smart strategies in place to boost your content and entice your specific audience. Content that provides your audience value and entertainment can keep guests engaged. Try new things that will make your audience feel closer to the experience or that they may miss by just attending the show.

Social Media 96

Social Media Events Media Fashion 96

Maritz Global Events

JANUARY 3, 2020

At last year’s conference, PCMA opened itself up to outside observation from the team at Steelcase, led by Kim Condon, Event Strategist, and Tom Condon, Event Design Director, and their group of scientists. “Sometimes, you lose perspective on what’s really happening at your event,” said Kim.

Networking 52

Networking Conference Education Audience 52

Maritz Global Events

MAY 2, 2019

As event marketing experts seek out richer digital channels to connect and convince their audiences to attend their events, podcasts offer a smooth and seamless way to reach busy professionals on the go. Better yet, they tee up tremendous opportunities to extend the event value runway.

Event Marketing 45

Event Marketing Marketing Marketing Speakers 45

Maritz Global Events

JUNE 20, 2019

PS: In a recent post penned by Jeff Fugate, The “Why” is the Most Important Aspect of Event Design , he identified a fourth motivator: The Party. We’ll be digging into that design element a bit more in future posts to discern if/when it’s a decision-to-attend trigger versus an experience that amplifies networking outcomes.).

Trade Show 75

Trade Show Consulting Events Event Design 75

Maritz Global Events

APRIL 9, 2019

“I knew I wanted to expand my role in live events after learning about the 8 Phases of Experience Design,” Taylor said. Once he heard this methodology masterfully broken down by Greg Bogue, Chief Experience Architect at Maritz Global Events , he knew where his next adventure was leading him.

Events 75

Events Networking Marketing Marketing 75

Bizzaboo

DECEMBER 19, 2018

They are known for planning epic events, creating amazing exhibits and organize engaging trade shows. Founded in San Diego in 1978, 360 Destination Group specializes in event design, development, and execution. AgencyEA is a full-service brand experience agency, specializing in event and experiential marketing.

Sports 105

Sports Events Advertising Entertainment 105

Maritz Global Events

JUNE 27, 2019

That means your potential attendees may have to pick your event or another, which also means someone wins and someone loses. What goes into this decision-making process of your audience? How does a person choose which event they will attend if they can only pick one? I’m glad you asked those thoughtful questions. The Takeaway.

Attendee 75

Attendee Speakers Conference Advertising 75

Maritz Global Events

DECEMBER 18, 2019

How many times have you spoken to an audience like ours? Who should attend your event, and what benefits they will receive? This action will help you develop a content-rich conference for your target audience. How do you present your information (i.e., informative vs. interactive)? Aim to stay on top of your costs.

Attendee 59

Attendee Registration Social Media Communications 59

Maritz Global Events

OCTOBER 9, 2019

Instead—for a fraction of the cost—he puts “advertising” into packaging, storytelling and creating unforgettable events. Doing this is what drives his audience to keep coming back time and time again. It has to be fun, it has to be funny, it has to be well designed and thoughtful.”. Becoming Human Again. About Mitch.

B2C 49

B2C Advertising Events B2B 49

Maritz Global Events

MARCH 3, 2020

They want to inspire positive change that will continue into the event community. Live experiences will be as inclusive as they can be, regardless of the target audience. Industry professionals want to maximize socio-economic benefits and education.

Planner 90

Planner Social Media Events Site Selection 90

Maritz Global Events

OCTOBER 17, 2019

Sure, there’s probably not a venue in the world that would clear the use of a giant flamethrower just to get people excited, however, there’s no reason you can’t put together a reel that will set the mood for the event to come. A former journalist, he is passionate about crafting stories that enlighten and engage audiences.

Sports 58

Sports Events Social Media Entertainment 58

Maritz Global Events

SEPTEMBER 5, 2019

This famous line from the classic film “Field of Dreams” (1989) may have held true in the past, but the ante for event audience acquisition and sustained engagement has been raised considerably. If You Don’t Build It, They Might. “If If you build it, they will come.”.

Online 49

Online Events Consulting Platform 49

Bizzaboo

DECEMBER 6, 2023

Let’s review the type of events you’ll see in this list: Conferences : Conferences are large-scale events that bring together people in the same industry to learn more about marketing. Expos : A global event that strives to promote progress and foster cooperation. SMX Munich 3/12/24 Munich, Germany Mar.

Marketing 106

Marketing Marketing Conference Affiliate 106

Stova

MARCH 16, 2023

Event intelligence is the cornerstone of every event as it gives organizers a deeper understanding of attendees' thoughts, behaviors, and intent. It is what will support and enrich your current event and future events to come. It’s rare that event intelligence technology is solely used to gather data.

Events 40

Events Technology Technology Consulting 40

Bizzaboo

NOVEMBER 15, 2018

How have data privacy measures evolved the way publishers build a relationship with their audience? PASS Summit is a global event providing three days of real-world technical learning by leading community and Microsoft experts. Start Date. Description. Digiday Publishing Summit. Visual Studio LIVE!: Las Vegas, NV. PASS Summit.

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Conference Events Technology Technology 141