Eventtia

SEPTEMBER 20, 2022

A marketing strategy is your overall game plan to reach your marketing goals. It entails the process involved in achieving your marketing objectives, including lead generation, sales conversion, customer retention, etc. Among other benefits, a marketing strategy guides the business’s decisions and helps them achieve their goals.

Marketing 62

Marketing Marketing SEO Automation 62

MeetingsNet

MAY 1, 2023

kicked off at the Expo at World Market Center in Las Vegas, with more than 80 companies showing their technology offerings for meeting, convention, and trade-show planners. The product works for in-person audiences as well as for those using platforms such as Microsoft Teams, Zoom, and ON24.

Automation 98

Automation Trade Show Audience Online 98

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Measuring audience engagement. Why Make the Effort to Measure Audience Engagement? Event planning isn’t easy. The best way to do that? Brand Awareness.

Audience 134

Audience Social Media Media Events 134

Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. But beyond wishful thinking, the market presents clear evidence that this is the case.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Smart Meetings

MAY 31, 2022

How it impacts you: Automated back-end processes allow you to better manage speakers, sponsors, staff and meetings. million investment, Glisser Elements SKD will soon have more options for integrating low-code video streaming, slide-sharing and audience interaction for their websites and intranets.

Meeting 246

Meeting Platform Vendor Networking 246

Traveler's Q

MAY 1, 2023

Through effective event branding, companies can communicate their values, mission, and vision to their target audience while providing them with an immersive experience that resonates with their brand. This is because it highlights your brand identity and assists in creating an emotional connection with your target audience.

Social Media 130

Social Media Website Audience Events 130

Eventtia

DECEMBER 20, 2022

A marketing strategy is your overall game plan to reach your marketing goals. It entails the process involved in achieving your marketing objectives, including lead generation, sales conversion, customer retention, etc. Among other benefits, a marketing strategy guides the business’s decisions and helps them achieve their goals.

Marketing 48

Marketing Marketing SEO Automation 48

Endless Events

JANUARY 10, 2023

If they don’t see value in your services, they’ll have no problem dropping you — and that’s why you need to give your audience the old razzle-dazzle so they stick around. Feel free to invest in marketing or other areas of your business, but customer experience is a must to keep your sales figures in a healthy range. .

eCommerce 177

eCommerce B2C Audience B2B 177

Endless Events

FEBRUARY 23, 2018

For instance, could you give a one-of-a-kind travel experience to your audience without them leaving their seats? Watch our webinar on how to maximize audience engagement if you want your next event to be truly memorable. Don’t forget that your audience should want to play the game (and feel forced into it).

Events 233

Events Automation Venue Certification 233

AltexSoft Travel

MARCH 15, 2021

This is a guest article by Carla Andre-Brown, content marketer from Mailbird. Email marketing is used in the travel industry to approach typical challenges, like standing out against competition or making use of collected data to create a personalized campaign. The Challenges of Marketing to Travelers. Personalization.

Benefits 86

Benefits Marketing Marketing Travel 86

Social Tables

JUNE 5, 2018

In this post, we’ll show you how to measure audience engagement using four very different tactics that any planner or event marketer can employ. Measuring audience engagement. Why Make the Effort to Measure Audience Engagement? Event planning isn’t easy. The best way to do that?

Audience 92

Audience Social Media Media Events 92

Gavel International

DECEMBER 4, 2023

Reading Time: 4 minutes Buyer personas are a valuable marketing tool that you should use to identify your target audience. Are all of them in your target audience? Instead, buyer personas should be based on the pain points and challenges of your target audience. The problem is that data like this is too vague.

B2B 52

B2B Prospect Automation Social Media 52

Endless Events

MAY 9, 2023

Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events. Event marketing: You can use AI to generate lead-nurturing campaigns to entice more attendees to sign up. Create More Content, Faster Every event needs content, but content requires time and energy.

Event Planning 177

Event Planning Automation Social Media Panel 177

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Increase Website Traffic. # of Website Visits. # What is event ROI?

Event Marketing 98

Event Marketing Marketing Marketing Events 98

DCI

AUGUST 19, 2021

For smaller and medium-sized DMOs, measuring ROI from digital marketing efforts is a challenge. If your destination marketing budget doesn’t have room for these advanced measurement products, you can still track the impact of campaigns, channels and engagement, and you can do it for free. using site tools like an itinerary builder.

Marketing 73

Marketing Marketing Automation Advertising 73

Endless Events

NOVEMBER 12, 2021

There are different ways to set up event registration, but generally speaking, there are two ways event planners can implement registration: set up a microsite : an event website that highlights certain aspects of their event, such as their speakers, community page, FAQs, and more. What pages do you want to showcase on your event website?

Registration 316

Registration Events Event Technology Platform 316

Endless Events

SEPTEMBER 14, 2018

Back in the dark ages, event marketers had a slim handful of solutions to choose from. If you look at the event marketing stats , organizations are investing more so than ever on these platforms. Other platforms may come with comprehensive event marketing and analytics tools but are lacking in functions for engaging attendees.

Management 280

Management Platform Event Apps Automation 280

DCI

AUGUST 11, 2022

Digital advertising works because it creates new opportunities for destinations, connecting them to audiences in more engaging and efficient ways. It’s so much more than banner ads on a website. And unlike traditional media, it comes with a dashboard that gives you control over your marketing.

Media 99

Media Advertising Automation Social Media 99

Endless Events

JULY 6, 2018

The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. But don’t innovate just for the sake of audience engagement. Give Your Meeting Audience a Pleasant Surprise. Why not grab some ideas from other conferences like E3?

Trade Show 214

Trade Show SEO B2B Automation 214

Bizzaboo

OCTOBER 11, 2023

Fast and personalized post-event follow-up was nearly impossible without automation. Today, event marketers have an array of technologies to choose from and incorporate into their event tech stack. Building websites, increasing event registrations, and promoting email are all possible thanks to event technology.

Event Technology 105

Event Technology Technology Technology Registration 105

Stova

MARCH 25, 2024

Maybe you'd like to automate registration to save time or have an integrated mobile app. On top of your internet research and website skimming, check out popular review sites like G2 and Capterra and take note of what others are saying about a potential supplier's user-friendliness, support, and how long they've worked together.

Registration 40

Registration Social Media Event Apps Website 40

The Abbi Agency

DECEMBER 2, 2021

Once you’re up and running, you need to actively market your small business to get in front of more prospective customers, make more sales, and boost your bottom line. One study conducted in 2019 found that 86% of small business owners would rather spend time on other business activities than marketing. Kat Boogaard. Google Analytics.

Marketing 26

Marketing Marketing SEO Automation 26

Motivation Excellence

AUGUST 22, 2019

An email database is a fast, effective marketing and sales tool. Though returns are not as robust as direct mail , email marketing is much more cost efficient. Businesses can see up to $44 for every dollar they spend on email marketing. Unleash the power of automated emails. Offer free marketing tools.

Social Media 130

Social Media Automation Booking Trade Show 130

Bizzaboo

FEBRUARY 20, 2023

What’s more, 95% of marketers believe in-person events have a significant impact on achieving primary business goals. And as every marketer knows, leads are as good as gold. Your goal should be to create a name that’s catchy and in line with your target audience. ☐ Determine who your target audience is (e.g.,

Conference 98

Conference Sponsors Virtual Events Speakers 98

Social Tables

JUNE 29, 2023

Communications Manager: The communications manager is in charge of marketing for the event. Build an event website If an established domain doesn’t already exist, design an event website that interested audience members can visit to learn more about the organization and upcoming events. Yes, show me how 7.

Event Planning 78

Event Planning Social Media Vendor Advertising 78

Convene by PCMA

NOVEMBER 29, 2023

From event planners, marketers, and venue coordinators to production specialists, this course enhances your AI skills within the context of event execution. By demystifying these technologies, we empower event organizers to seamlessly incorporate AI into every facet of event planning, marketing, and execution.

Event Planning 52

Event Planning Telecommunications Logistics Regulations 52

Eventtia

DECEMBER 11, 2021

A hybrid event, as we know, is a combination of a live, in-person event and a virtual event, and technology is important in bridging the live and virtual components, as well as facilitating the delivery of virtual components to the virtual audience. Event Technology and Attendee Experience.

Event Technology 62

Event Technology Technology Technology Social Media 62

Bizzaboo

MAY 14, 2023

72% of event organizers agree that in-person events are a crucial part of their organization’s overall marketing strategy 4 Reasons To Reprioritize Your In-Person Conference Strategy 1. This is why twice as many marketers were “extremely likely” to attend an in-person event in 2023 compared to those “extremely unlikely” to attend.

Benefits 59

Benefits Conference Remote Platform 59

Eventtia

OCTOBER 10, 2023

The software ensures that this process is automated and user-friendly. For instance, a slightly more expensive platform that offers better analytics, superior attendee experience, and advanced marketing tools might lead to higher event attendance, better engagement, and more revenue in the long run.

Registration 118

Registration Online Automation Platform 118

Bizzaboo

NOVEMBER 28, 2022

According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . Event marketing tools : website builder, email marketing tools, personalized registration flows, promo codes, and UTM links.

Event Technology 98

Event Technology Technology Technology Registration 98

AltexSoft Travel

MARCH 26, 2021

Listing your property in metasearch websites and investing in a marketing campaign can help increase visibility and attract more direct bookings. The main task of such platforms is to present the maximum number of options available on the market, so that a user can compare them and make an informed choice. Via open APIs.

Hospitality 119

Hospitality Advertising Website Booking 119

ITA Group

JUNE 13, 2022

A better customer understanding starts with brand studies, trade-off techniques, co-creation and customer journey mapping, leading to segmentation based on tiers and audience types. Manually align touchpoints between your brand and intermediaries for quick market response. Digital, text and print communications based on audience.

Platform 52

Platform Communications Communications Automation 52

AltexSoft Travel

MARCH 30, 2022

Modern realities, on the other hand, provide various tech solutions that digitize and automate these processes. Identify target audiences for upselling and cross-selling. Personalize your website experience. You want to communicate your offers to the right audience at the right time in the right manner. Source: Pinterest.

Automation 59

Automation Booking Online Communications 59

Eventtia

JANUARY 20, 2023

With the market becoming increasingly competitive, many companies are looking for alternatives to Cvent that can provide similar services at lower costs. With Cvent’s powerful analytics tools, you can track ROI on events and get key insights into how your audience interacted with your organization. You can check the pricing here.

Registration 48

Registration Automation Vendor Platform 48

Eventtia

JANUARY 20, 2023

With the market becoming increasingly competitive, many companies are looking for alternatives to Cvent that can provide similar services at lower costs. With Cvent’s powerful analytics tools, you can track ROI on events and get key insights into how your audience interacted with your organization. You can check the pricing here.

Registration 48

Registration Automation Vendor Platform 48

Gavel International

JULY 6, 2021

The solution is complex but effective: Leverage automation in smart, innovative ways. Improve communication and teamwork between the marketing and sales teams. Siloed departments, especially between marketing and sales, will seriously harm all parties’ ability to be effective. Establish and enforce guided selling.

Prospect 52

Prospect Automation B2B Social Media 52

Bizzaboo

SEPTEMBER 12, 2022

In fact, at INBOUND 2022, we held an interactive workshop that had attendees collaborating in Miro and we use Miro boards in our own internal meetings to collaborate on everything from sprint planning to website brainstorming. Jublia: Data-driven Audience Networking. Not sure twine can handle your virtual audience size?

Virtual Events 98

Virtual Events Events Platform Audience 98