Bizzaboo

JUNE 21, 2023

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. It’s going to be an ROI-y ride. What is event ROI?

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Smart Meetings

FEBRUARY 27, 2023

By offering refund insurance at a nominal rate, you can give each person peace of mind that they’ll receive their registration fee back in the case of an emergency. Use organic and paid digital marketing tactics. In the end, however, you’ll reach far more prospective attendees who will hopefully become attendees.

Conference 279

Conference Sponsors Trade Show SEO 279

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Increase Event Registrations. # of Registrations. What is event ROI?

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats. Truly great customer service.”

Event Technology 116

Event Technology Platform Technology Technology 116

Eventtia

APRIL 1, 2022

While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. Key Challenges to Planning and Marketing a Hybrid Event. What is a Hybrid Event? your speaker).

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Bizzaboo

MARCH 20, 2023

Bizzabo’s website builder lets you embed external widgets, but you can also embed Bizzabo's registration, agenda, and speaker widgets to any custom website. Boost Registrations by Building Better Event Websites An event website is one of the most essential parts of a live, hybrid, or virtual production.

Website 52

Website Event Marketing Planner Marketing 52

Bizzaboo

MARCH 20, 2023

Bizzabo’s website builder lets you embed external widgets, but you can also embed Bizzabo’s registration, agenda, and speaker widgets to any custom website. Boost Registrations by Building Better Event Websites An event website is one of the most essential parts of a live, hybrid, or virtual production.

Website 52

Website Event Marketing Planner Marketing 52

Eventtia

OCTOBER 19, 2022

While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. In this article, we cover powerful referral marketing strategies that you can use to reduce the heavy lifting and ensure more people come to your events.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Bizzaboo

JULY 7, 2021

It may be time to add experiential marketing to your budget. Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different. Table of Contents.

Marketing 105

Marketing Marketing Social Media Audience 105

Bizzaboo

MARCH 19, 2024

Gartner defines event technology platforms as “tools that enable B2B marketers to execute virtual and/or in-person events for external audiences. In this rapidly evolving market, Bizzabo gives event organizers the ability to pivot easily, allowing them to focus on creating experiences, not event formats. Truly great customer service.”

Event Technology 69

Event Technology Platform Technology Technology 69

Smart Meetings

DECEMBER 14, 2023

She also took a three-day, in-person boot camp where she learned and studied with a group of other prospective CMPs. “It There is an inexplicable magic to events that can’t be replicated in any other marketing channel.” To combat this, she remembers scheduling time each week and during the weekend to put towards her preparations.

Education 130

Education Preparation Certification Planner 130

Smart Meetings

NOVEMBER 9, 2018

Sales and marketing teams are hungry for leads and the more data attached to these leads, the better. We call these prospects Event-Qualified Leads (EQLs) and they are the first step in linking events to sales. Though registration information is handy, it is far from comprehensive.

Registration 203

Registration Prospect Contracts Contracts 203

Endless Events

MAY 12, 2022

This is a well-rounded and pragmatic episode that touches upon the reality of event planning, budgeting, event marketing, event strategy, proving event ROI, and more. ” But on the other hand, there are many events with low registration numbers. “Meanwhile, marketers made more money. That’s event marketing.

Planner 320

Planner Events Virtual Events Trade Show 320

Eventtia

SEPTEMBER 2, 2022

Many organizations have been embracing events as an effective way to market their business and products/services. A relatively low attendance rate despite a high number of registrants is a common issue in free events. The more you understand your target attendees, the better you can market and promote your event.

Sponsors 118

Sponsors Advertising Prospect Events 118

Travel Daily Media

FEBRUARY 12, 2024

This strategic partnership also gives fans and music lovers the opportunity to participate in the sweepstakes with simple registration to the Marriott Bonvoy program, which is free and easy at marriottbonvoy.com. The moments have gone live on February 7 th , 2024.

Prospect 78

Prospect Entertainment Registration Platform 78

Convene by PCMA

JANUARY 19, 2024

After defining your audience and key objectives — are you trying to attract a certain target market, increase engagement, improve exhibitor satisfaction? — Target your marketing. The more targeted and closely aligned with prospects’ interests campaigns are, the better. Plan with purpose. are welcoming and inspired.

Prospect 52

Prospect Public Relations B2B Audience 52

MeetingsNet

FEBRUARY 29, 2024

While the full 2024 report will be released on March 26th, Jennifer Best, vice president of marketing at AAE, shared some early data from this year’s survey results with attendees at the Catersource + The Special Event conference in February to highlight corporate event trends and how they’re likely to impact speaker bookings this year.

Speakers 111

Speakers Trends Booking Events 111

MeetingsNet

APRIL 25, 2019

Brought to you by: The importance of registration and ticketing cannot be overstated. A cohesive and user-friendly ticketing/registration interface plays a vital role in the success of your event. Conversion is key, support will make sure your ticket offerings and registration questions are clearly stated. Are free events free?

Registration 63

Registration Online Sponsors Platform 63

Bizzaboo

NOVEMBER 7, 2022

They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning. Educating prospects. Generating leads. Educating employees. Hugh Forrest.

Social Media 98

Social Media Registration Sponsors Events 98

Bizzaboo

MARCH 1, 2023

With so many different ways to market your event, it’s hard to know how to successfully promote your events. The key is to break down your event strategy into smaller initiatives to make it more manageable, which is exactly what we do in this ultimate guide to event promotion and marketing. Table of Contents What is event promotion?

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

With so many different ways to market your event, it’s hard to know how to successfully promote your events. The key is to break down your event strategy into smaller initiatives to make it more manageable, which is exactly what we do in this ultimate guide to event promotion and marketing. Table of Contents What is event promotion?

Promotion 52

Promotion Registration Social Media Sponsors 52

Convene by PCMA

AUGUST 16, 2021

This isn’t the year to be aggressive with your international marketing efforts but to be agile and informed. Currently, with international travel picking up from Canada and Mexico, it makes sense to invest in targeted tactics in those countries to drive in-person event registrations. Ride the Tide.

Attendee 122

Attendee Audience Public Relations Online 122

Smart Meetings

NOVEMBER 11, 2022

And forget about marketing to them based on traditional buckets such as age, gender, race. “It What does work is getting prospective attendees personally involved in the event. To attract them to the ballroom, the experience has to be seen as genuine, authentic and ethical. They don’t want luxury; they want value,” he said.

Attendee 130

Attendee Certification Prospect Social Media 130

Convene by PCMA

APRIL 21, 2024

As a market research company focused on exhibits and events, EVOLIO Marketing conducts hundreds of surveys a year for various clients, industries, exhibitors, show organizers, corporate events, and more, enabling the company to create benchmarks. We don’t get to generate new leads and see prospects.’”

Sponsors 59

Sponsors Trade Show Events Prospect 59

Travel Daily Media

AUGUST 28, 2023

This creative groundswell has inevitably entered the public consciousness through the marketing realm, culminating in Saudi Arabia’s first Grand Prix at the 2023 Cannes Lions Awards. One of the Athar Festival’s most anticipated speakers, Fernando Machado, Chief Marketing Officer at the game-changing food tech leader NotCo.,

Fashion 65

Fashion Prospect Speakers Registration 65

Eventtia

OCTOBER 9, 2023

Define the purpose of your event This can range from attracting a specific number of customers to your store to converting prospects into loyal customers. Strategize the marketing and execution. Depending on the scale of your event, having sub-teams or committees for areas like logistics, marketing, customer service, etc.,

Event Planning 88

Event Planning Retail Registration Events 88

Eventtia

DECEMBER 11, 2021

Technology can facilitate a successful hybrid event in many different aspects: handling event registration, managing social media activities, facilitating a virtual event, live streaming, mobile apps, and so on. Event Technology Enhancing Experience. Why do we need event technology in the first place? Event Technology and Attendee Experience.

Event Technology 62

Event Technology Technology Technology Social Media 62

Travel Daily Media

FEBRUARY 12, 2024

This strategic partnership also gives fans and music lovers the opportunity to participate in the sweepstakes with simple registration to the Marriott Bonvoy program, which is free and easy at marriottbonvoy.com. The moments have gone live on February 7 th , 2024.

Prospect 40

Prospect Entertainment Registration Platform 40

Stova

JUNE 1, 2023

Villanova also took advantage of Stova's registration, website, and email tools to integrate all of their marketing efforts around the basketball tournament. They encouraged attendees to download the March Madness app on the event website, confirmation emails, and additional marketing emails created by using the Stova platform.

Registration 52

Registration Communications Communications Website 52

Stova

JUNE 1, 2023

Villanova also took advantage of Stova's registration, website, and email tools to integrate all of their marketing efforts around the basketball tournament. They encouraged attendees to download the March Madness app on the event website, confirmation emails, and additional marketing emails created by using the Stova platform.

Registration 52

Registration Communications Communications Website 52

Eventtia

MAY 13, 2022

via event content) so they can understand better what the impact of their participation will be Design an event that aligns well with the cause, as well as being attractive for the donors and attendees Create attractive marketing and promotional materials using this data. virtual auction) Assess your prospective donors’ preferences.

Prospect 62

Prospect Sponsors Events Social Media 62

Eventtia

APRIL 18, 2022

Online event registration/ event ticketing solution. Marketing and promotion tools. Marketing coordinator. Creating a marketing plan and responsible for all things related to promoting the event. Marketing plan. Develop comprehensive marketing, promotion, and publicity plans. Event management solution.

Sponsors 62

Sponsors Social Media Registration Events 62

Eventtia

JULY 4, 2023

Market You can’t run an event out of its context. You can achieve it by building a clear and consistent brand message throughout your event, from the marketing materials to the event itself. This practice will help you position your company as an industry leader and gain the trust of your attendees, aka leads, prospects, and customers.

Logistics 62

Logistics Prospect Audience Events 62

Endless Events

SEPTEMBER 14, 2018

Back in the dark ages, event marketers had a slim handful of solutions to choose from. If you look at the event marketing stats , organizations are investing more so than ever on these platforms. Other platforms may come with comprehensive event marketing and analytics tools but are lacking in functions for engaging attendees.

Management 280

Management Platform Event Apps Automation 280

Convene by PCMA

SEPTEMBER 18, 2023

Two Dudes Photography) More than 500 corporate event marketers and their industry partners came together for CEMA Summit 2023, powered by PCMA, Aug. CRM data, registration data, lead data, meetings data, followed by attitudinal data.” Don’t just look at it as event marketing in a vacuum. How do they define success?”

Events 52

Events Prospect Event Marketing Global Events 52

Smart Meetings

OCTOBER 12, 2022

To ease the rush of registration, attendees were urged to print badges at home and grab a lanyard in the hall. Jamaica Tourist Board Director of Tourism Donovan White shared his optimism about the outlook for the meetings industry in the country at a press conference and announced, new airline service from key markets.

Attendee 293

Attendee Airlines Tourism Tourism 293

Stova

AUGUST 4, 2023

Event technology platforms like Stova enable efficient registration, scheduling, and communication, streamlining the organization of internal micro-events and ensuring seamless experiences. With fewer attendees, participants have a better chance to interact with colleagues, fostering stronger working relationships and collaboration.

Event Technology 52

Event Technology Registration Benefits Audience 52