Smart Meetings

MARCH 22, 2024

Paul Pomerantz Paul Pomerantz, ASAE As managing director of ASAE ’s Association Governance Institute (AGI), Pomerantz will lead the launch of the new initiative, which is dedicated to promoting excellence in governance practice for Associations. Dringham enters as director of marketing. Serra serves as director of sales and marketing.

Hospitality 244

Hospitality Social Media Promotion Government 244

Endless Events

FEBRUARY 21, 2018

And, a majority of marketers agree. In fact, 83% of B2B marketers are heavily interested in events, and 80% of marketers believe events and event marketing are critical to their company’s success. It’s with good reason that 31% of marketers believe event marketing is the most effective marketing channel.

Promotion 214

Promotion Marketing Marketing Automation 214

Advanced Travel and Tourism

AUGUST 12, 2021

Tourism companies who are still at max capacity might be so busy that they aren’t even thinking about marketing. Marketing during busy months is worth it for a few crucial reasons. If you market your destination in advance, potential customers will see your messaging and remember you for their next trip in a future season.

Booking 246

Booking Marketing Marketing Social Media 246

Dana Communications

DECEMBER 19, 2023

Can you imagine someone asking why Instagram is part of your marketing efforts? Yet many marketers DO question whether or not TikTok should be part of their social media strategy. It’s Experiential Smart marketers use TikTok to showcase more of the experience a visitor can enjoy. Of course not! you’d be correct.

Social Media 169

Social Media Trends Advertising Platform 169

Traveler's Q

SEPTEMBER 21, 2023

However, no matter how perfectly you might have organized it, if you don’t promote it well enough, you might end up having an empty audience. Email marketing is one of the best ways to promote your event because it can directly reach your target audience with personalized messages.

Automation 130

Automation Promotion Audience Events 130

Advanced Travel and Tourism

JUNE 30, 2021

If you’re not already using user-generated content for your marketing strategy, the time to start is now. Travelers are wary of overly-produced marketing messages. The tourism industry is one of the best places to utilize UGC for marketing. Marketing strategies depend on the people you’re trying to reach. In 2020, over 3.6

Benefits 246

Benefits Marketing Marketing Social Media 246

Smart Meetings

MAY 3, 2024

He brings 52 years of experience, beginning in the hospitality industry as a dishwasher and moving through the roles of executive chef, food and beverage manager and finally general manager, and has worked with the Marriott brand for 16 years at various locations.

Social Media 262

Social Media Hospitality Tourism Tourism 262

Smart Meetings

JANUARY 28, 2019

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Understand Media Types. Marketing content can be divided into three types: earned media, owned media and paid media. Update SEO Regularly.

SEO 220

SEO Marketing Marketing Website 220

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. How to promote an event on Facebook: The complete guide. Creating a Facebook event page.

Promotion 88

Promotion Social Media Vendor Audience 88

Hotel Engine

AUGUST 7, 2022

Influencer marketing is a multi-billion dollar industry with no signs of a slowdown. Statistics show that the return on investment for this type of marketing is at least 500 times the initial expense. With this massive potential for ROI, it’s no wonder so many businesses are making room for influencers in their marketing budget.

Promotion 88

Promotion Booking Social Media Audience 88

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Curious how to create a marketing plan for an event?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

ADMEI

MAY 8, 2024

It’s important to research trade shows for the upcoming calendar year and carefully select markets that will help you connect with the right audience. Once you’ve selected your shows, engage with them on social media, posting with official hashtags and tagging the host organization in promotional posts.

Trade Show 222

Trade Show Destination Management Rehearsal Audience 222

DCI

MARCH 31, 2022

Development Counsellors International (DCI) is thrilled to announce the promotion of Kat Saunders to Executive Vice President, Client Strategy. . Since then, DCI’s talent attraction marketing services have evolved to include websites, marketing strategies, brands, media relations, advertising, and social media campaigns.

Promotion 94

Promotion Public Relations Advertising Social Media 94

Tourism eSchool

JANUARY 14, 2023

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98

Tourism Tourism Marketing Marketing 98

ADMEI

MAY 15, 2024

It’s important to research trade shows for the upcoming calendar year and carefully select markets that will help you connect with the right audience. Once you’ve selected your shows, engage with them on social media, posting with official hashtags and tagging the host organization in promotional posts.

Trade Show 147

Trade Show Destination Management Rehearsal Audience 147

Advanced Travel and Tourism

MARCH 29, 2023

Located in Walterboro and founded in 1994, the state’s official folk art and craft center is a one-stop showcase for fine handmade crafts of every imaginable variety and media, from Gullah sweetgrass baskets to Southern face jugs, a craft tradition started in Edgefield by African slaves who worked on plantations as potters.

Social Media 246

Social Media Tourism Tourism Culture 246

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Table of Contents What is event promotion?

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Table of Contents What is event promotion?

Promotion 52

Promotion Registration Social Media Sponsors 52

Tourism eSchool

DECEMBER 12, 2022

In order to minimise the impact of seasonal trends, business owners need to think of parts of their business they can control to generate demand when it’s not typically sought after by the market. Email marketing really comes into it’s own when sales or bookings are slim pickings. Build your email database all year round.

Tourism 97

Tourism Tourism Marketing Marketing 97

Traveler's Q

SEPTEMBER 28, 2023

With so much noise in the market, creating a unique and memorable brand image is necessary to catch the attention of potential customers and ensure that your business is successfully differentiated from the competition. Social Media Event Branding Social media has significantly transformed the way businesses approach event branding.

Social Media 130

Social Media Event Apps Sponsors Website 130

Bizzaboo

JANUARY 17, 2023

Due to its potential, some folks even think ChatGPT may ultimately disrupt the conventional internet search market, toppling Google’s dominance. Although ChatGPT is likely the most popular tool of its kind on the market today, it’s not the only one. How To Use ChatGPT for Event Marketing Content. Event planning and marketing.

Marketing 116

Marketing Marketing Social Media Speakers 116

Solimar International

MAY 23, 2022

Destination Management Organisations (DMOs) therefore need to understand the value of digital destination marketing as an essential part of the marketing strategy. Digital marketing refers to all marketing that uses an electronic device or the internet. But, what is digital destination marketing? Focused targeting.

Marketing 98

Marketing Marketing Social Media Online 98

Traveler's Q

SEPTEMBER 14, 2023

An event website serves as a centralized location for all information related to the event, from event details and registration to agenda and speaker bios. An event website serves as a centralized platform for the promotion, registration, and communication of all event-related information to the attendees.

Website 130

Website Online Social Media Registration 130

Smart Meetings

AUGUST 27, 2018

Thanks to social media—and a whole host of event marketing platforms—it’s never been easier to set up a networking event. Probably the most important point to make when marketing an event is to clarify the reasons why the event is taking place. Market and Promote the Event Well. Make the Event Comfortable.

Networking 326

Networking Attendee Social Media Preparation 326

Bizzaboo

AUGUST 4, 2023

In B2B marketing, building meaningful connections and nurturing customer relationships are critical drivers of success. Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall.

B2B 52

B2B Event Marketing Marketing Marketing 52

Techsytalk

DECEMBER 26, 2016

Promoting your event on social media is a given. However, most planners have a tendency to just stick to prominent social networks like Facebook and Twitter. Never used LinkedIn for event promotion ? Never used LinkedIn for event promotion ? Photo credit: Marketing Land. LinkedIn Ads. LinkedIn Groups.

Promotion 260

Promotion Sponsors Social Network Affiliate 260

Stova

JUNE 30, 2023

While organizing a remarkable event is essential, effective marketing strategies play a vital role in maximizing attendance and creating buzz around your event. This blog post will explore several key marketing strategies that event professionals can leverage to boost event registration and make their events truly remarkable.

Registration 52

Registration Marketing Marketing Social Media 52

Endless Events

MAY 9, 2023

In fact, AI is one of the fastest-growing technologies event planners trust to plan, promote, and analyze their events. Using AI and Data To Make Your Next Event a Hit Build Communities With Intelligent Matchmaking Whether hosting an in-person event or going 100% online, your event needs to plan for social interactions.

Event Planning 177

Event Planning Automation Social Media Panel 177

Endless Events

OCTOBER 11, 2022

That might mean seeking out sponsorships from an email marketing company or a CRM because they offer tools your audience uses. . Social media and press coverage. Promoting the heck out of your sponsors on social media. . Event goals matter because they also help you define which sponsors you won’t work with.

Sponsors 296

Sponsors Social Media Events Online 296

Advanced Travel and Tourism

OCTOBER 21, 2021

Destination marketers should take advantage of the moments when potential travelers are searching for things to do, places to stay etc. SEM stands for “search engine marketing.” Those ads come from companies using search engine marketing, or SEM, to show up first. in their destination. What Does SEM Stand for, and What Is It?

Audience 233

Audience SEO Advertising Social Media 233

Traveler's Q

MAY 1, 2023

Event branding refers to the process of utilizing marketing assets to strategically increase the awareness of your brand, as well as the memories associated with it in the minds of your target audience. With the rise in popularity of virtual events, digital event branding has become a crucial aspect of marketing a successful event.

Social Media 130

Social Media Website Audience Events 130

Smart Meetings

SEPTEMBER 8, 2023

Ingrid Chen Ingrid Chen Rosewood Hotel Group appoints Ingrid Chen as vice president of brand strategy and marketing. She will draw on over 20 years of experience in global brand development and marketing to oversee the group’s marketing, social media and partnerships across their four brands. George, Utah.

Hospitality 241

Hospitality Social Media Consulting Marketing 241

Bizzaboo

JULY 7, 2021

It may be time to add experiential marketing to your budget. Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different. Table of Contents.

Marketing 105

Marketing Marketing Social Media Audience 105

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

Tourism 52

Tourism Tourism Marketing Marketing 52

Social Tables

SEPTEMBER 14, 2021

Have you ever tried to teach a class, promote a discussion, or get people to join in on an activity only to be met with blank stares and an awkward silence? Event engagement, also known as audience engagement, refers to an event’s ability to hold the attention of its audience as well as promote full participation from event attendees.

Social Media 176

Social Media Registration Virtual Events Audience 176

Tourism eSchool

SEPTEMBER 19, 2021

Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Word of mouth marketing doesn’t just mean customers leaving great reviews on TripAdvisor. Widely promoted event hashtag. Via signage in visitor centres or via social media profiles.

Online 90

Online Tourism Tourism Social Media 90

Crowdriff

JULY 27, 2017

Imagine: It’s another typical day on the job, as an all-star social media manager. On Instagram, you scroll through the photos in various hashtags, then the photos that are tagged in your location. Need a photo to promote an upcoming event? What happens when your favorite visual marketing platform (that’s us!)

Social Media 52

Social Media Automation Media Management 52