article thumbnail

Destinations Soar with Public Relations

The Abbi Agency

With more than a decade of specializing in travel PR, The Abbi Agency knows what it takes to land our destination clients in the right publications. As publicists, we must be prepared to think on our feet and pivot quickly to keep up with the trends and fast-paced travel industry. Below are some of the “dos” and “don’ts” of travel PR.

article thumbnail

Marriott Full Price Displays Go into Effect May 15

Smart Meetings

Marriott International is committed to providing customers with clear and transparent pricing,” said Sara Conneighton, vice president of communications and consumer public relations in an emailed statement. “We A Transparency Trend? The full room price will be displayed on all the company’s U.S.

MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Bridging the Gap Between the C-Suite and the Destination’s Facebook Page: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

Advanced Travel and Tourism

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 240
article thumbnail

Marketing Communications Strategy: What It Is and How to Tailor It to Your Company’s Needs ?

Motivation Excellence

An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. You’ll need to reflect on your brand and its goals, your optimal customers and their habits, and the current trends in your industry. The Make-Up of Marketing Communications.

article thumbnail

Bridging the Gap Between the C-Suite and the Destination’s Content Strategy: How a Strategic Content Plan Can Keep Marketing Efforts Consistent

Advanced Travel and Tourism

In the dynamic landscape of modern marketing, effective communication among different organizational departments is vital to achieving coherent and impactful campaigns. Here we’ll delve into the ways a content plan can captivate communication between social media marketing, digital ads, the CEO, PR department, and the sales team.

Marketing 130
article thumbnail

START Summit injects innovation into Europe’s startup conference scene

The MICE Blog

Over 80 students fill positions in marketing, communications, PR, legal, finance, administration, content, brands and so on and work on this event almost full time and voluntarily, for which they receive study credits. This role plays a vital part in coordinating communication among all teams. I travelled to St.

article thumbnail

Three Ways to Approach Healthcare PR

The Abbi Agency

And, we also know how to leverage trends to contribute expert commentary. Whether it’s a national health crisis, product awareness, access to healthcare, or some other challenge yet to be faced, we know the most effective path to success is creating relatable news moments to uplift the brands we work with. We Leverage Data.