Motivation Excellence

JANUARY 26, 2019

An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. You’ll need to reflect on your brand and its goals, your optimal customers and their habits, and the current trends in your industry. The Make-Up of Marketing Communications.

Communications 130

Communications Communications Marketing Marketing 130

Convene by PCMA

OCTOBER 9, 2023

Start by digging into your current registration lists and leveraging machine learning to identify key trends — job titles, company types, representation from geographic areas, and show history. If we believe price sensitivity is a concern for our audience, we may experiment with a one-day sponsored promotion.

Registration 105

Registration Publishing Public Relations B2B 105

Smart Meetings

JANUARY 1, 2019

Smart Meetings contacted Sharlet Brennan, a content marketing consultant and president of Brennan Communications, for tips on how to leverage all that traffic for events. Here are the internet and social media trends planners need to know for 2019. Risk Management. More : 7 Tips for a Successful Crisis Management Meeting. Hashtagging.

Social Media 279

Social Media Media Consulting Sponsors 279

Convene by PCMA

FEBRUARY 13, 2023

Also consider positioning your event as the place where key members of the industry gather to shape next practices and trends. Leveraging partner-in-promotion tactics, like scripted posts and images that make it easy for speakers, exhibitors, and even other attendees to promote their presence at your event, can also lead to more conversions.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Stova

JUNE 30, 2023

Develop a Comprehensive Marketing Plan A well-thought-out marketing plan is the backbone of successful event promotion. Craft Compelling Messaging To entice potential attendees, you need to communicate the value and unique selling points of your event effectively. Optimize your content for search engines to attract organic traffic.

Registration 52

Registration Marketing Marketing Social Media 52

Smart Meetings

APRIL 27, 2021

From a focus on flexibility to communication and advocacy for the local community, these go-getters grew stronger and wiser. Following, in their own words are their stories of growing more flexible, resilient advocates for their communities who are now armed with an understanding of the importance of communication and humanity.

Tourism 278

Tourism Tourism Communications Communications 278

Eventtia

SEPTEMBER 9, 2022

Creating positive press coverage is one of the best ways to build public awareness and enhance your brand reputation. Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. PR is a vital part of event promotion. Promote your event on social media.

Social Media 62

Social Media SEO Public Relations Events 62