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Product Launch: Ten Ways to Create a Lasting Impression

Blue Spark Event Design

Making a lasting impression on your audience during a product launch involves strategic thinking, innovation, and flawless implementation. At Blue Spark, we love creating lasting impressions for our clients and their new products or services. Incorporate these steps for a powerful product launch. Want to see examples?

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How to Use Social Proof to Market Your Event

Convene by PCMA

Kimberly Hardcastle-Geddes Understandably, we put more stock in what users and experts have to say about a brand’s products and services than what the brand says about itself. Here are six ways to leverage this tried-and-true concept to convert attendee prospects: Bring in the experts (and celebrities). Showcase past attendees.

MICE professionals

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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions and more. With more than 310 million smartphone users in the U.S.

Marketing 260
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Leading Hospitality, Travel and Events Orgs Are Investing in the Next Generation of Talent

Smart Meetings

Tech companies are partnering with universities, and DMOs, global travel organizations and event agencies are onboarding prospective industry professionals to provide resources, skills and opportunities and to train the next generation of hospitality and events. Events Is Taking Interns. Offering positions in both its U.K.

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Stepping Up Your Game in Branding, Sales, and Employee Engagement: The Latest Research and the Common Thread

Best Corporate Events

CSR Corporate social responsibility matters to current and prospective employees. According to the report, 56% of workers say it’s important for their employer to have a diverse and inclusive culture, while 30% of consumers say they choose products based on the brand’s commitment to diversity and inclusion.

Remote 78
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6 Killer Secrets to Building Relationships with Sponsors by @dancarthy2

Techsytalk

Here are six secrets to up your prospects of securing sponsorship and cultivating a long-term relationship with event sponsors. Perhaps you can write a positive review of one of the sponsor’s products or even offer some incentive to your followers who click your link and purchase the product. Consider a Limited-Time Offer.

Sponsors 208
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4 Ways to Add Value to Sponsorship Packages

Stova

You’ll discover: Sure-fire tips for packages to endear your sponsors to attendees Innovative tools that make it easy for prospective partners to say YES! Wireless charger/desk accessory made from FSC-certified wood: This handy gift does double duty: charging phones and keeping desks organized. Put sustainability front and center.