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Corporate Travel That Works: New Trends

Smart Meetings

Travel management companies (TMCs) and online booking tools are perfectly positioned to modernize business travel by creating the seamless experiences that employees crave and companies need. The post Corporate Travel That Works: New Trends appeared first on Smart Meetings.

Trends 147
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DMA West: Going Viral, What’s Trending and Crisis Communication

Smart Meetings

The September event brought destination marketers from Alaska to Texas to Riverside Hotel in Boise, Idaho, for networking, breakout sessions, a lesson in crisis communication and a taste (and a twirl) of downtown Boise’s booming Basque Cultural District. (If Top Trends Impacting Hospitality, Tourism and Events. Crisis Communication.

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Six Event Trends We’re Watching in 2024

Convene by PCMA

Examples include wearable tech capable of capturing real-time data that promises to revolutionize how organizers gather insights into attendee behavior, software solutions that automate various aspects of event planning and thus increase planner efficiency, and a service that offers web-based augmented reality activations.

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How To Make Marketing Automation Work For Your Virtual Event

Eventtia

Online resources like ebooks, videos, and articles have been popular for a while; however, they don’t replace human interaction. Automated marketing can initiate and follow-up with customers without having to devote your marketing team to such tasks. A marketing automation platform can be used as a tool to reach these audiences.

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35 Event Marketing Ideas that Work

Social Tables

Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance. Link online event resources Connect all of your event pages and content together to widen your audience reach and keep track of online engagement.

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From Matchmaking To Content Creation: How AI Is Revolutionizing Event Planning

Endless Events

Using AI and Data To Make Your Next Event a Hit Build Communities With Intelligent Matchmaking Whether hosting an in-person event or going 100% online, your event needs to plan for social interactions. Automate Attendee Help and Communication Chatbots are all the rage for automated communication, especially for online events.

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12 Tips to Leverage Artificial Intelligence Tech in Sales and Marketing

Gavel International

Research published in the International Journal of Intelligent Networks found that embracing AI in sales and marketing not only offered a competitive edge, but it helped to identify competitor strategies and market trends. Forecast Sales More Accurately Use AI algorithms to forecast sales trends and optimize resource allocation.