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Top Social Media Channels for Event Organizers

Convene by PCMA

As part of our Events Industry Forecast , Convene asked Sara Fellows, director of social media at mdg, to pick which social-media channels she thinks are best for promoting events. User statistics came from Sprout Social.). Here’s what she had to say. Instagram. 2 billion monthly global active users.

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How has Social Media Changed the Tourism Industry?

Solimar International

But the explosion of social media platforms between 2006 and 2010 connected individuals around the world like never before, paving the way for another industry upheaval under social media marketing. Read on to learn the history of how social media changed the tourism industry. Let’s rewind to 2004.

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How to Boost Event Visibility and Engagement on Social Media

InEvent

Whether you’re organizing a conference, a product launch, or a community gathering, social media has become the heartbeat of event promotion and engagement. Over 40% of event … Post How to Boost Event Visibility and Engagement on Social Media showed as first in InEvent Blog. Boasting over 4.6

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Best Practices: Marketing Strategies for Driving Successful Digital Events

Smart Meetings

No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions and more. Here are some best practices for driving audience attendance in digital events.

Marketing 260
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How to Leverage SEM to Better Understand Your Audience

Advanced Travel and Tourism

SEO (or search engine optimization) is all about organic search traffic. There are pros of both SEO and SEM, and the main similarity is that both require keyword research to determine what the target audience is searching for. Each step usually goes something like this: Decide which product or service you wish to advertise.

Audience 233
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Product Launch: Ten Ways to Create a Lasting Impression

Blue Spark Event Design

Making a lasting impression on your audience during a product launch involves strategic thinking, innovation, and flawless implementation. At Blue Spark, we love creating lasting impressions for our clients and their new products or services. Incorporate these steps for a powerful product launch. Want to see examples?

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15 Audience Engagement Strategies That Actually Work

Social Tables

Audience engagement plays a significant role in the success of any event. Whether in-person or online, event organizers want attendees to pay attention and participate. In fact, more than 80% of marketing professionals believe that audience engagement is a key indicator of an event’s success. Understand your audience.

Audience 149