Bizzaboo

MAY 6, 2024

Event sponsorship is essential for event success and sustainability, providing necessary financial support, resources, and visibility. Even still, securing sponsorships is increasingly difficult due to budget constraints, shrinking sponsor dollars, and rising event costs. The solution?

Sponsors 59

Sponsors Events Benefits Audience 59

Eventtia

SEPTEMBER 2, 2022

Attracting many attendees to an event won’t really bring too much value if they aren’t a good fit for the event, your business, and your sponsors. For example, if your event is intended to support a product launch, there’s no use in attracting 1,000 attendees, but only 10 of them would actually buy the product.

Sponsors 118

Sponsors Advertising Prospect Events 118

Bizzaboo

SEPTEMBER 13, 2023

Are you using LinkedIn as part of your event marketing strategy? Are you wondering how to promote an event on LinkedIn? This article delves into the intricacies of leveraging this platform to its fullest potential, ensuring that your event reaches and resonates with your target audience.

Promotion 52

Promotion Conference Marketing Marketing 52

MeetingPool

MAY 28, 2022

What sets Snöball apart as a community marketing and audience growth platform for event professionals? We built it to allow as much flexibility as possible and to run a diverse type of audience-based campaigns—pre-event to post-event. How can marketers tap into a new audience?

Audience 52

Audience Marketing Marketing Registration 52

Bizzaboo

MARCH 13, 2023

In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

ITA Group

NOVEMBER 17, 2020

Many meeting organizer debates are currently taking place on whether a virtual conference can bring as much ROI to sponsors as an in-person conference. There are pros and cons to both types of events, but putting on your event marketing hat a little differently can help drive home the best return. Mark Fisher.

Sponsors 62

Sponsors Virtual Events Advertising Platform 62

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Facebook can be used to promote all kinds of events — from conferences and conventions to birthday parties and retirement celebrations. Optimize your event page to reach the largest audience. Ensure event success from the start.

Promotion 88

Promotion Social Media Vendor Audience 88

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media 91

Social Media Promotion Media Registration 91

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Registration Social Media Sponsors 52

Bizzaboo

JANUARY 10, 2024

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. August Jackson Chicago, IL August Jackson is a U.S.-based

Management 98

Management Events Advertising Consulting 98

Bizzaboo

MARCH 13, 2023

In fact, 93% of event professionals plan to invest in virtual events moving forward. In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. Keep these virtual event marketing basics in mind as you develop your promotional strategy.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Eventtia

JUNE 2, 2023

This will help you in evaluating your event’s performance. Identify Your Target Audience Another very important factor to consider early is to define and understand who your target attendees are. Choosing Your Ideal Venue For an in-person event, then your venue selection can literally make or break your success.

Organization 91

Organization Social Media Insurance Events 91

Bizzaboo

OCTOBER 3, 2022

The best event planners possess skills for planning unforgettable events, managing them seamlessly, and conducting effective post-mortems to find out what worked best and what could be improved upon for next time. Event organizers are also masters of many other skills. Event Industry News . Corporate Event News.

Certification 98

Certification Events Event Planning Communications 98

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Maritz Global Events

MARCH 3, 2020

Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. A lot goes into crafting the ultimate event experience. Putting a successful event together means a lot of moving parts. There are a lot of things event planners need to be ready for. Data Protection.

Planner 90

Planner Social Media Events Site Selection 90

Eventtia

SEPTEMBER 9, 2022

Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. Nowadays, there’s no better way to generate positive press and build event awareness than social media. This is because social media dominates news consumption among millennial and Gen Z audiences.

Social Media 62

Social Media SEO Public Relations Events 62

Alcor Mice

JANUARY 26, 2021

Since then, companies have continued exploring different ways to create a perfect virtual event. According to Bizzabo, as much as 93 % of event marketers have incorporated virtual events into their strategy for 2021. ESTABLISH A GOAL FOR YOUR EVENT. Will your event be a B2B or B2C? PREPARATION. SPONSORSHIP.

Virtual Events 52

Virtual Events Social Media Registration Rehearsal 52

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. There is no time to think about whether our audience will care. To succeed, the event marketer of the future needs to stay on top of the event marketing game.

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Eventtia

MAY 20, 2022

Just about anything that you can brand with a company logo is fodder for an event swag bag. The trick that makes swag bags effective is that amongst all the free stuff is usually marketing or advertising material. But with so many events being pushed online thanks to COVID, how does that concept work now? Follow-up kit.

Virtual Events 77

Virtual Events Conference Events Banking 77

Social Tables

AUGUST 9, 2022

Once you have your audience and a general idea of what the event should look like, you’ll need to clearly define your event goals. Now that you’re getting the hang of how to organize a golf tournament, it’s time to discuss getting people to your event through the power of event marketing.

Organization 78

Organization Social Media Venue Website 78

Endless Events

FEBRUARY 28, 2023

Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers. 60% of business leaders and 80% of marketers believe that events are critical for success. People are aching for events. So let’s give your audience what they want. What makes your event unique?

Sponsors 304

Sponsors Fashion Promotion Virtual Events 304

Traveler's Q

NOVEMBER 16, 2023

It allows event organizers to create real-time connections with attendees, drive engagement, and enhance the overall event experience. From event hashtags to live streaming, social media can be an indispensable tool for event marketers and organizers to leverage.

Social Media 130

Social Media Media Attendee Promotion 130

Stova

MARCH 17, 2023

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team. What is Event Planning?

Automation 40

Automation Events Registration Prospect 40

Endless Events

MARCH 11, 2022

Hybrid events offer the best of both worlds: the immersive magic of traditional in-person gatherings and the data insights of modern digital events. When built upon innovative event technology solutions , they can drive more value for stakeholders, sponsors, exhibitors, and attendees alike. Increased Audience Reach.

Benefits 194

Benefits Sponsors Platform Events 194

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Bizzaboo

MAY 1, 2023

Miss an important detail, and you could jeopardize the entire event and risk upsetting clients, vendors, sponsors, speakers, and other attendees. Promote the conference on social media and through email marketing campaigns. Confirm attendance with sponsors and partners. Choose a date for your event. Photo by RF._.studio

Event Planning 52

Event Planning Conference Marketing Marketing 52

Traveler's Q

SEPTEMBER 7, 2023

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. Unlocking its secrets can open a world of possibilities for event organizers looking to reach a wider audience and generate buzz.

Social Media 130

Social Media Promotion Media Marketing 130

Social Tables

MAY 14, 2019

One of the most important pieces of working with stakeholders is to align on how you’ll determine the success of the event based on the purpose. That’s usually a question of 1) who’s going to benefit from the purpose of the event or 2) who needs to be present to work towards a goal.

SEO 141

SEO Proposal Sponsors Events 141

Bizzaboo

DECEMBER 19, 2018

We've compiled the most comprehensive list of US event agencies on the internet for 2019. According to the Event Marketing 2019 Report , events are the single-most effective marketing channel. We've poured over the internet to discover the most reputable US event agencies in the world. Bolt Marketing Group.

Sports 105

Sports Events Advertising Entertainment 105

Eventtia

OCTOBER 20, 2022

Develop an outline of your event’s agenda. List high-level event details: Type of event Format of event. (In-person, Dates Attendees Location/venue Target audience Unique Value Proposition (UVP) Marketing plan Event agenda (schedule) Revenue model Team roles and responsibilities Develop an event budget.

Event Planning 62

Event Planning Vendor Registration Sponsors 62

Social Tables

DECEMBER 16, 2021

Whether you’re attempting to drive ticket sales to a corporate convention, wellness retreat, music festival, or monthly farmer’s market, advertising on social media could help increase attendance at your event. Come up with an effective, yet realistic, event marketing plan. . Engaged audiences = better events.

Promotion 78

Promotion Social Media Advertising Events 78

Eventtia

JUNE 13, 2023

No matter how well-planned and well-executed your event is, it’s not considered successful if you can’t attract enough of your target audience to attend it. With that being said, increasing event attendance should be a key objective for event planners, but in practice, it can be easier said than done.

Social Media 48

Social Media Registration Audience Promotion 48

Stova

MARCH 17, 2023

Your ability to estimate how much this will cost will depend mainly on the venue of your corporate event. Marketing & PR Marketing is an important aspect of any event. For each new hire, consider the costs of hiring that person: recruiters, advertisements, missed opportunities, etc. The reality? The strategy?

Events 40

Events Social Media Automation Planner 40

Stova

MARCH 16, 2023

It is what will support and enrich your current event and future events to come. According to Intel’s event program manager for global event marketing Victor Torregoza : “We are living and working in a data-centric economy. That applies to us as consumers and it applies to us as individuals.

Events 40

Events Technology Technology Consulting 40

Bizzaboo

JULY 18, 2022

From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on your votes. Whether their title is event professional, event marketer, or event influencer, these leaders are redefining the events industry from top to bottom.

Meeting 105

Meeting Events B2B Consulting 105

Bizzaboo

OCTOBER 16, 2023

Talent and entertainment: Budgeting for performers and entertainment adds wow to your event. Marketing and promotion: Effective promotion attracts attendees and maximizes revenue. Check out this article: “ The Ultimate Event Venue Sourcing Guide.”

B2B 52

B2B Speakers Sustainability Events 52