Endless Events

JULY 6, 2020

Sure, landing pages, social media, and content are common, basic knowledge. Anybody who hasn’t been living under a rock knows about the power of social media in marketing. However, there’s more to incorporating social media into your marketing strategy than just sharing videos and pictures. Add A Personal Touch.

Virtual Events 307

Virtual Events Event Marketing Marketing Marketing 307

Convene by PCMA

FEBRUARY 7, 2024

Whatever Media Group) The term personalization is used so often in the events industry that its meaning has become a little hazy — does it refer to technology? And have somebody from outside the organization, such as an industry consultant, lead them. Whatever Media Group) 5. Organize pre-event meetings.

Attendee 116

Attendee Trade Show Registration Certification 116

Convene by PCMA

JANUARY 10, 2024

Jon Ushijima The Ritz-Carlton Residences, Waikiki Beach, has promoted Jon Ushijima to the position of director of international sales. In his new role, Doane will oversee all disciplines within marketing, including brand and tactical marketing, public relations, partnerships, social media, and digital platforms.

Public Relations 52

Public Relations Social Media Tourism Tourism 52

Convene by PCMA

FEBRUARY 13, 2023

Highlight the organization behind your show and any societies or affiliated associations involved with it. Leveraging partner-in-promotion tactics, like scripted posts and images that make it easy for speakers, exhibitors, and even other attendees to promote their presence at your event, can also lead to more conversions.

Marketing 98

Marketing Marketing Prospect Affiliate 98

Convene by PCMA

DECEMBER 4, 2023

If you haven’t added influencer marketing — a collaboration between popular social-media users and brands to promote brands’ products or services — into your event marketing mix yet, consider these five reasons to do so. Influencer marketing enables you to: Reach younger audiences. Shape perception and build brand loyalty.

Marketing 52

Marketing Marketing Automotive B2B 52

Eventtia

SEPTEMBER 9, 2022

Where advertising works to get your brand known, public relations (PR) tells your brand story, shaping public perception. PR professionals generate favorable publicity by managing brand communications and nurturing media relationships. PR is a vital part of event promotion. Think local.

Social Media 62

Social Media SEO Public Relations Events 62

Bizzaboo

APRIL 19, 2023

You could promote your event on social media, in industry publications, and through email marketing. Not being able to communicate the value proposition through your marketing efforts is a sign that the event content must be better organized and articulated. Promote your event early and often.

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Stova

JUNE 30, 2023

While organizing a remarkable event is essential, effective marketing strategies play a vital role in maximizing attendance and creating buzz around your event. Develop a Comprehensive Marketing Plan A well-thought-out marketing plan is the backbone of successful event promotion.

Registration 52

Registration Marketing Marketing Social Media 52

Bizzaboo

JANUARY 8, 2024

Event marketing focuses on promoting your event to attract attendees and generate interest. It involves various marketing strategies and tactics, such as social media campaigns, email marketing, content creation, and advertising. Although event branding and marketing are distinct, they are closely intertwined.

Conference 105

Conference Social Media Sponsors Registration 105

Convene by PCMA

JULY 15, 2021

Fulvi has served as president and CEO since 2018, when he joined the organization from VisitPITTSBURGH. Visit Salt Lake (VSL) has appointed Ryan Mack as its director of media and communications to support VSL’s mission and promote Salt Lake as a travel destination for tourism and conventions.

Public Relations 52

Public Relations Communications Communications Promotion 52

Convene by PCMA

JULY 21, 2023

But that doesn’t mean markets, messages, and promotional approaches should be the same as they were four years ago. As a result, the markets organizers are prioritizing and how they’re reaching audiences are changing. Word of mouth can spread more quickly globally if there are promotional partners in place to help.

Marketing 52

Marketing Marketing Prospect Public Relations 52

Smart Meetings

APRIL 27, 2021

It should be a perpetual pillar in any destination management organization. As Destination Organizations, we must balance commerce with resident sentiment and find the right way to thread the needle in bringing back visitation. However, these moments have tested us as an organization, and we have come back stronger every time.

Tourism 279

Tourism Tourism Communications Communications 279

Convene by PCMA

APRIL 24, 2023

Hear from experts on how using social media can drive more traffic to your pet supply store” gives prospects more information than simply “Hear from experts.” Abstract language, like the headline in this promotion for the 2021 LeadingAge Annual Meeting + EXPO, can be useful in creating emotional connections.

Event Marketing 97

Event Marketing Marketing Marketing Prospect 97

Convene by PCMA

OCTOBER 31, 2022

As a result of a marketing campaign that constantly evolves to reflect market forces, the shifting media landscape, and changing audience behaviors, IBIE’s attendance has continued to grow over the last few editions — including at its most recent event, Sept. Betting big on digital. An adaptable event brand.

Marketing 98

Marketing Marketing Retail Public Relations 98

Interface Tourism Spain

AUGUST 1, 2023

Press contact – Interface Tourism Spain: maria.sanchez@interfacetourism.com +34 91 540 1805 About Interface Tourism Group INTERFACE TOURISM is a communications, marketing, public relations and social media agency specializing in the tourism sector. The credo of HOPSCOTCH?

Tourism 52

Tourism Tourism Marketing Marketing 52

Bizzaboo

DECEMBER 4, 2023

of organizers point to in-person events as their top marketing channel , it’s time for businesses to listen, invest, and innovate. In-person conferences and events are the most impactful marketing channel, which means event organizers need the bodies, buy-in, budget, and tools to execute unforgettable experiences. from 10.2%

B2B 59

B2B Event Planning Conference Logistics 59

Maritz Global Events

AUGUST 21, 2019

Public Safety & Security. If you’re going to achieve your organization’s goals, you need to make your guests feel safe and secure at your events, as any unpleasant incidents can ruin the atmosphere and make it impossible to continue with your program. Public Relations Flubs. Marketing Misfires. About Sarah.

Event Planning 68

Event Planning Public Relations Events Preparation 68

DCI

JUNE 14, 2021

Destination marketing organizations worldwide dropped both their agencies and employees who worked to promote them given that travel was at a standstill. There was nothing to promote, and with many DMOs funded by hotel occupancy tax and other public funds, money was tight. Big news for small groups. Virtual desk-sides.

Travel 69

Travel Travel Media Public Relations 69

Travel Daily Media

JULY 15, 2019

The post PATA expands knowledge of the outbound Chinese MICE market appeared first on TD (Travel Daily Media) Travel Daily.

Marketing 52

Marketing Marketing Public Relations Tourism 52

DCI

JULY 14, 2022

While that’s good news for meeting planners, it’s a sign that destination marketing organizations and CVBs need to get back to work attracting the media actors who can tout the benefits of their convention centers and hotels to decision makers. And all it takes is some elevated public relations.

Meeting 70

Meeting Publishing Public Relations Planner 70

Convene by PCMA

MAY 26, 2022

The Little Rock Convention & Visitors Bureau (LRCVB) has announced the promotion of Adam Berrios to vice president of sales and services, a position that drives the organization’s key role in attracting meetings, conventions, and sporting events to the area. Your colleagues are on the move, find out who is going where.

Public Relations 52

Public Relations Hospitality Sports Incentives 52

Bizzaboo

JANUARY 10, 2024

of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% of organizers believe in-person conferences will become increasingly critical to their organization’s success in the coming years! According to The state of in-person B2B conferences report , 80.4%

Management 98

Management Events Advertising Sports 98

Motivation Excellence

JANUARY 26, 2019

An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. This may include direct email marketing, social media platforms, TV commercials, or print ads. When you have a clear, recognizable USP, it is also easier to create attractive pitches for the media. Sponsorships.

Communications 130

Communications Communications Marketing Marketing 130

Social Tables

JULY 31, 2018

In this guest post, Accelevents co-founder and COO Zach Hagopian breaks down the five most crucial tips he’s learned from his own experience organizing an annual event in Boston. I even organize my own annual fundraiser, hosting over 1,000 attendees every year to support cancer research and treatment.

Sponsors 149

Sponsors Logistics Vendor Events 149

Crowdriff

JULY 5, 2017

As a result the city’s destination marketing organization, Visit Houston , focused much of its efforts on expanding its partnerships with local businesses, knowing that the travelers would come after. Then they began to rethink the angle they were promoting Houston. Shifting Gears to Attract Leisure Travelers.

Social Media 52

Social Media Promotion Website Public Relations 52

Social Tables

JULY 31, 2018

In this guest post, Accelevents co-founder and COO Zach Hagopian breaks down the five most crucial tips he’s learned from his own experience organizing an annual event in Boston. I even organize my own annual fundraiser, hosting over 1,000 attendees every year to support cancer research and treatment.

Sponsors 97

Sponsors Logistics Vendor Events 97

DCI

JULY 19, 2021

In Vermont , the state’s tourism and economic development entities collaborated through an earned media relations campaign to promote the state of Vermont’s talent attraction ‘Stay to Stay’ campaign and its remote worker incentive. Two successful partnerships come immediately to mind.

Benefits 52

Benefits Advertising Tourism Tourism 52

Convene by PCMA

MAY 1, 2024

Dani Schneider and Abby Feltzer Choose Lansing has announced a promotion and a new hire. Dani Schneider, CTA, has been promoted sales manager after previously serving as Choose Lansing’s sales and services coordinator. Selena Coles Visit Williamsburg has named Selena Coles as its new public relations specialist.

Public Relations 52

Public Relations Sports Sustainability Promotion 52

Gavel International

JUNE 8, 2021

Reading Time: 4 minutes 2021 is perhaps the most exciting time in social media history since its golden age in the early 2000s. Social media content is becoming customized to adapt to users’ individual needs, wants, and preferences. Social media platforms. Internal Social Media Policy. The result?

Social Media 52

Social Media Media Technology Technology 52

Convene by PCMA

MARCH 16, 2022

The last two decades have seen the rise of mobile devices, app stores, and social media. With so much website traffic coming from mobile devices (which come in a diverse range of sizes and shapes), developing smart, organic design patterns that adapt to fit any screen is key. Your website is more than a pile of documents.

Website 111

Website Automation SEO Prospect 111

Convene by PCMA

OCTOBER 22, 2021

When it comes to going green, most event marketers start with the obvious solutions — trading print promotions for digital or finding alternatives to single-use plastics. How can we promote sustainable practices on the show floor that live on beyond the event and positively impact the communities and industries we serve?

Sustainability 98

Sustainability Public Relations Events Event Marketing 98

Convene by PCMA

JANUARY 19, 2023

“I will color outside the lines.” — Joe Mathieu, group director, paid media Now is not the time for event marketers to be timid. Whether it’s streaming television, TikTok, or any of the many Twitter clones coming to social media, event marketers must continue to diversify their marketing mix to attract new attendees.

Event Marketing 98

Event Marketing Marketing Marketing B2B 98

Convene by PCMA

AUGUST 22, 2022

If your organization hosts a podcast, the audio from recorded event sessions could also be used as podcast content. These tidbits can be turned into quote graphics or infographics for social media. And by promoting a unique hashtag for an event, the content that attendees create becomes more discoverable.

Human Resources 98

Human Resources Public Relations Speakers B2B 98