Solimar International

NOVEMBER 9, 2021

Travel storytelling must be at the heart of any digital destination marketing strategy. This blog post will elaborate on why storytelling matters, and provide information as to what a DMO should consider when incorporating travel storytelling into their overall digital marketing strategy. Travel Storytelling and Destination Marketing.

Marketing 98

Marketing Marketing Social Media SEO 98

DCI

MAY 26, 2022

So much of destination marketing is about describing the experience of an outsider in a destination – but there is untapped value in using local media as ambassadors in destination marketing as well. DMOs are the hub of everything, but local media are one of the strongest spokes in the destination marketing wheel.

Media 78

Media Marketing Marketing Social Media 78

Eventtia

DECEMBER 30, 2022

Event marketing, simply put, is about letting people know about the existence of the event you’re hosting, and convincing them so they’ll join the event. We can argue that marketing has become more complicated than ever before. How To Market an Event: Best Practices. Define Event Marketing Goals.

Social Media 91

Social Media Promotion Media Registration 91

Interface Tourism Spain

MAY 30, 2022

Wellness Tourism: the pandemic’s gift to the market. A further impact has been an increase in stress, spreading almost like another virus, as a result of an increased focus on news channels , social distancing and a fear of unemployment and contagion. Spain is one of the most powerful markets in Europe in this regard.

Tourism 52

Tourism Tourism Marketing Marketing 52

Crowdriff

JUNE 28, 2018

When it comes to using social photos and videos in marketing, it can be tricky trying to figure out what’s “ok” to do and what’s not. After all, different regions have different laws, and different social networks have different terms. Q: Do I need to ask permission to post user-generated photos on my website?

Marketing 52

Marketing Marketing Social Network Automation 52

Eventtia

SEPTEMBER 9, 2022

The purpose of any event should be clear—whether it’s connecting with stakeholders, creating awareness in a new market, etc. Moreover, it should align with your company’s objectives, specifically your marketing goals. Over 82% of PR professionals anticipate the integration of PR and marketing. It must also help to drive sales.

Social Media 62

Social Media SEO Public Relations Events 62

Crowdriff

NOVEMBER 8, 2017

When you think about UGC marketing, it’s likely in the context of social media. Most DMOs use visual UGC primarily to engage with customers across social networks or on website galleries. However, UGC marketing is evolving. So, today, I want to talk about what’s next. 1 | Rise in UGC video.

Trends 52

Trends Marketing Marketing Social Network 52

Motivation Excellence

AUGUST 22, 2019

An email database is a fast, effective marketing and sales tool. Though returns are not as robust as direct mail , email marketing is much more cost efficient. Businesses can see up to $44 for every dollar they spend on email marketing. Promote these exclusive offers on all the social media platforms you use.

Social Media 130

Social Media Automation Booking Trade Show 130

Tourism eSchool

DECEMBER 2, 2022

The concept of word of mouth as a marketing tactic is not new, however, the dynamic of word of mouth marketing has been greatly empowered through the rise of social media. Digital influencers can be found on numerous platforms, including Social Media (Instagram, Facebook, Twitter, Instagram, Pinterest) and Blogs.

Tourism 52

Tourism Tourism Social Media Website 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

MARCH 1, 2023

Event websites, email, promo codes, PR, Google Ads, social media, influencers — are you checking all the boxes in your event promotion plan to sell out your event? With so many different ways to market your event, it’s hard to know how to successfully promote your events. Are event marketing and event promotion the same thing?

Promotion 52

Promotion Social Media Registration Sponsors 52

Crowdriff

JUNE 29, 2017

We love photo galleries, as do most destination marketers, but sometimes, you want to put the spotlight on a single photo, not a group. You can see this in action in our recent post on Travel Manitoba’s award-winning social media account. CrowdRiff now makes this easy with our single embed feature.

Website 52

Website Social Network Social Media Networking 52

Convene by PCMA

MARCH 27, 2023

Travel Association website offers a Global Meetings Industry Day media toolkit with messages to use on social media platforms. The event will include networking opportunities and a reception. The Meetings Mean Business Coalition (MMBC), now fully integrated into the U.S. Morial Convention Center. Learn more about IX 2023.

Meeting 98

Meeting Panel Social Media Trade Show 98

Crowdriff

JUNE 15, 2016

Influencer marketing is a buzzword in the travel marketing universe right now, but how do you get started with leveraging the popularity of the biggest influencers within your brand’s social network to amplify your brand message? Understanding Influencer Marketing. Are you trying to gather more social proof?

Marketing 52

Marketing Marketing Social Media Social Network 52

Crowdriff

OCTOBER 30, 2017

So, we’ve compiled a list of 9 creative UGC marketing campaigns to give you ample inspiration, and help you start reaping the benefits of UGC. Last autumn, Explore Georgia decided to reach out to an underserved demographic in the destination marketing market: millennial pet owners. Why this UGC marketing campaign stands out.

Marketing 52

Marketing Marketing Social Media Media 52

AltexSoft Travel

JULY 14, 2022

It can be anything from booking a homestay instead of a hotel to volunteering at the nearby field to attending a weekend flea market or a local yoga class – you get the idea. They distribute their products to OTAs, DMCs, or other operators, list them on marketplaces, or sell directly to travelers (in the office or via website).

Travel 105

Travel Travel Affiliate Booking 105

Crowdriff

SEPTEMBER 21, 2017

This idea really struck us as fresh and relevant – which is why we wrote up this recap of his talk, along with some ideas on what it means to apply this concept to your own tourism marketing strategy. Jay Baer emphasizes the fact that talk triggers are specific and intentional market differentiators.

Tourism 52

Tourism Tourism Marketing Marketing 52

Interface Tourism Spain

APRIL 27, 2023

It is a lifestyle that allows professional development with greater flexibility of schedules and geographical freedom, as pointed out by specialized websites such as Planet Nomad. Traveller communities help telecommuters network and have a big say in making decisions about which destinations to move to.

Travel 52

Travel Travel Remote Tourism 52

Crowdriff

DECEMBER 6, 2018

Want to use guest visuals in your marketing? If you’re displaying UGC through the post’s original social network, or through an API partner, like CrowdRiff , you don’t need rights. This includes embedding a Tweet or Instagram post onto your website/blog, or displaying a UGC gallery on your site using CrowdRiff.

Social Network 52

Social Network Social Media Advertising Website 52

Crowdriff

DECEMBER 5, 2018

Many museums, like The Denver Art Museum and The Children’s Museum of Indianapolis , are incorporating user-generated content into their marketing to lift engagement online and offline, and ultimately inspire more visitors. On the other hand, you will need rights whenever you take a visual off of its social network.

Social Network 52

Social Network Social Media Website Promotion 52

Travel Daily Media

OCTOBER 24, 2011

The post New London venue marketing group to launch appeared first on TD (Travel Daily Media) Travel Daily. A new marketing group for a collection of London MICE venues is set to launch on February 24.The

Venue 40

Venue Marketing Marketing Trade Show 40

Gavel International

DECEMBER 21, 2021

Reading Time: 6 minutes Marketing with video is here to stay because it is incredibly effective in reach and engagement. Most of the social media platforms today have high video content visibility. What may be appropriate on all these platforms might not work on LinkedIn because it’s a professional social networking platform. (3).

Social Media 52

Social Media Media Platform Audience 52

Bizzaboo

SEPTEMBER 22, 2022

Did you know that LinkedIn is the oldest of the major social networks still in use today? The network has more than 850 million members in 200 countries and regions around the globe, which means you can have a massive reach as you build your network. Why Event Professionals Should Use LinkedIn.

Organization 98

Organization Certification Social Media Events 98

Crowdriff

JULY 5, 2018

As destination marketers, we talk about digital asset management a lot, because in the age of visual decision-making , photos and videos are key resources, and our content libraries are growing everyday. New platforms emerge, social networks evolve, and marketing trends adapt to those evolutions. 5 | Who’s behind it?

Social Network 52

Social Network Platform Production Regulations 52

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. Introduction We are all familiar with the adoption rates of social networks and online communities. What is Event Marketing? Why is Event Marketing Important?

Event Marketing 40

Event Marketing Marketing Marketing Social Media 40

Maritz Global Events

MAY 31, 2019

Your social media presence can be your best friend when it comes to marketing your event and generating event revenue. Whether it’s promoting your registration and housing websites or educational sessions, social media can attract your audience and ultimately increase your bottom line. Post authored by Emily Richmond.

Social Media 40

Social Media Media Advertising Audience 40

AltexSoft Travel

JANUARY 31, 2020

Airline industry made an impact on how we buy things today, and how those things are marketed. Driven by insane competition, airlines relied upon many tools to survive on the market. Besides innovative technologies themselves, marketing plays a huge role in running business successfully. Understanding the air travel market.

Airlines 121

Airlines Advertising Marketing Marketing 121

Tourism eSchool

AUGUST 31, 2021

However, too often we see smaller events not making full use of social media to inspire new people to attend their events. We know it can be overwhelming working out how to best use social media to market a tourism experience, let alone a individual event. Choose your Social Networks. Choose an Event #hashtag.

Social Media 91

Social Media Media Promotion Tourism 91

Smart Meetings

JULY 24, 2023

She was director of events at Mashable at the time and they were all about the social networks. Hartline suggested putting the snaky symbol on event websites and enlisting speakers to have conversations there to create excitement in advance of an event to get those conversations started.

Meeting 246

Meeting Social Network Advertising Platform 246

Eventtia

OCTOBER 13, 2022

With social media integration, you’re no longer limited to the products that are available on a particular website. You can find items through your social networks and even make purchases directly on these sites. This can be done through apps or mobile-optimized websites. A Wider Range of Products.

eCommerce 12

eCommerce Trends Social Media Benefits 12

Eventtia

OCTOBER 20, 2022

Dates Attendees Location/venue Target audience Unique Value Proposition (UVP) Marketing plan Event agenda (schedule) Revenue model Team roles and responsibilities Develop an event budget. Develop an event press release Online social media campaign Email marketing plan Printed marketing materials (signage, posters, etc.)

Event Planning 62

Event Planning Vendor Registration Social Media 62

Crowdriff

JANUARY 2, 2019

Marketers wanting to tap into this content are often held back because of the time required to manually get rights to social UGC photos and videos, on top of the headache of keeping track of which photos have which rights. Introducing CrowdRiff’s Advanced Rights Management. Get rights to multiple photos at once.

Management 52

Management Social Network Social Media Tourism 52

Social Tables

APRIL 16, 2019

The DNA of events will change as face time becomes more precious – Influencer marketing will play a huge role in driving attendance as a result, while “festivilized” experiences become the new standard for large events. Looking for an event marketing ppt?

Planner 120

Planner Management Marketing Marketing 120

Eventtia

JANUARY 11, 2023

All this is possible if you have a strong content marketing strategy, time, and budget. Reddit , the 6th most popular website in the US, is a discussion network where users talk about different topics from business management to marketing and tech. Let’s look at another example from HubSpot content marketing strategy.

Social Media 48

Social Media Audience Events Website 48

Crowdriff

SEPTEMBER 29, 2016

Marketers everywhere are shouting it from the mountains: visual content is king. The images you choose to use on your social media, in your ads, your website, and whatever other digital channels you have, can mean the difference between a “so-so” response, and a slam dunk. Embedding on your website. 2 | Stock Photography.

Marketing 52

Marketing Marketing Social Media Website 52

Gavel International

JULY 13, 2021

E-commerce provides excellent insight into buying behavior because it “closes the loop” between when someone visits a website until they complete a purchase. Sales can get this content from the marketing team. Ideas for details to base these campaigns on including the following: Website pages they visited.

Prospect 52

Prospect Social Network Automation Website 52

Travel Daily Media

APRIL 25, 2016

Launched by the Thailand Convention & Exhibition Bureau (TCEB) on Monday at a major event at the IMAX cinema in Bangkok, the third edition of the ‘Spice Up Your Business Agenda’ campaign includes a new mobile app, an enhanced MICE website, and new online tools for meeting planners.

Social Network 40

Social Network Online Website Social Media 40