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Social Media Accessibility: 6 Things to Consider

DCI

In today’s digital age, social media has become an integral part of our lives. As place marketers, we rely heavily on these platforms to reach target audiences and promote our destinations, regional career opportunities and business investment strengths. So, how can you make your social media marketing accessible?

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Event Marketing: How To Promote an Event on Social Media

Bizzaboo

Social media has become one of the top low-cost strategies for event promotion. Why Social Media Event Marketing is Important Social media platforms have billions of active users, providing event organizers with an opportunity to reach a vast audience. With more than 4.62 With more than 4.62

MICE professionals

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Meetings Market Survey 2023: ‘The Work Has Gotten Very Difficult’

Convene by PCMA

The last time we conducted the Meetings Market Survey — the results of which had been published every year, without fail, in Convene for 29 years — it was November 2019 , and in the public mind, the pandemic referred to early-20th-century influenza, not the global health crisis we were on the brink of experiencing.

Marketing 119
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A Social Media Video Checklist

Gavel International

Reading Time: 6 minutes Marketing with video is here to stay because it is incredibly effective in reach and engagement. Most of the social media platforms today have high video content visibility. Main Elements of a Great Social Media Video. Social Platform. Leads and clickthrough were next, 55%.

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How to Successfully Market Your Next Event

Smart Meetings

Creative event marketing is the easiest way to increase the number of people who eventually attend your meeting—directly contributing to the bottom line. Understand Media Types. Marketing content can be divided into three types: earned media, owned media and paid media. Update SEO Regularly.

SEO 245
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Social Media Automation Tools

MeetingPool

From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Thankfully, there are a bunch of awesome social media management tools available to help.

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Our top 7 marketing tactics for ALL tourism businesses

Tourism eSchool

From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers. These-days, the majority of promotional activities can be measured, marketing is not a cost-centre anymore.

Tourism 98