Stova

JUNE 30, 2023

In the fast-paced world of event planning, driving event registration is a crucial aspect of ensuring a successful and impactful event. While organizing a remarkable event is essential, effective marketing strategies play a vital role in maximizing attendance and creating buzz around your event.

Registration 52

Registration Marketing Marketing Social Media 52

Endless Events

SEPTEMBER 20, 2022

With so many events vying for your attendees’ attention, an intentional, targeted event marketing strategy can be an essential way to help your event stand out from the crowd. Read on to learn about the Event Marketing KPIs that should be an essential part of your event marketing strategy: . Email Open Rates.

Event Marketing 194

Event Marketing Marketing Marketing Social Media 194

Convene by PCMA

FEBRUARY 9, 2024

Anh Nguyen, founder of Spark Event Management, and Shawn Cheng, event strategist at Curious Bear Management, organized the showdown, which was framed as a chance to determine whether AI is about to revolutionize the way we design events — or if we’re just not there yet. There was more at play here.

Organization 111

Organization Registration Events Publishing 111

Social Tables

JULY 31, 2021

Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. What is early bird registration?

Registration 174

Registration Advertising Retail Events 174

Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. What Is Experiential Marketing? .

Marketing 296

Marketing Marketing Audience Social Media 296

Social Tables

JUNE 1, 2023

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Event Marketing 148

Event Marketing Marketing Marketing Social Media 148

Convene by PCMA

APRIL 15, 2024

While last-minute registrations spiked during the COVID years, that challenge hasn’t resolved itself. That includes aligning marketing, pricing, and logistics strategies. Another thing late registrants have in common is they tend to be within driving distance of the event, removing the imperative to book air travel in advance.

Registration 52

Registration Logistics Trade Show Attendee 52

Bizzaboo

AUGUST 7, 2023

Event ticketing and registration are the first — and perhaps most important — opportunities to impress attendees with a seamless, personalized experience and set the stage for a successful event. of event organizers have seen growth in registration. of event organizers have seen growth in registration.

Registration 92

Registration Social Media Events Advertising 92

Stova

MARCH 25, 2024

The Definitive Guide to Event Registration This guide will teach you how to create a successful event registration strategy and help you deliver the best registration experience for your attendees, exhibitors, and sponsors. Registration is at the heart of meetings and events.

Registration 40

Registration Social Media Event Apps Website 40

Bizzaboo

NOVEMBER 7, 2023

To achieve event success and prove ROI, one of the first — and most crucial — steps is creating a registration landing page. Your event registration page is your sales pitch to potential attendees. A poorly designed or confusing registration page can lead to decreased attendance and, ultimately, a loss of revenue.

Registration 59

Registration Attendee Remote Events 59

Convene by PCMA

JANUARY 22, 2024

Organizations have been shifting away from boycotting, banning, or canceling their events in controversial destinations, and shining a spotlight on the issues. These organizations are entering the fray in part because of a collective realization that travel boycotts, historically, have done little move to the needle politically.

Organization 121

Organization Meeting Tourism Tourism 121

Smart Meetings

OCTOBER 7, 2021

For a preview, we asked Eric Holmen, CEO of Splash , the event marketing software company that powers tens of thousands of business events each month, for trends in how organizers are adjusting their programs. The addition of a virtual option allows for dramatically higher registration rates, which can help build a marketing funnel.

Event Marketing 289

Event Marketing Marketing Marketing Events 289

Smart Meetings

FEBRUARY 15, 2022

So why have 64 percent of surveyed event marketers said they’re only “moderately” or “not effective at all” at creating virtual events that provide value? The NextGen Events study found that 36 percent of respondents were suffering from virtual event registration fatigue and a loss of customer connection. Hybrid is Hard.

Virtual Events 246

Virtual Events Event Marketing Marketing Marketing 246

Eventtia

JANUARY 2, 2023

No matter how well you’ve planned and organized an event, it will be doomed as a failure if you can’t secure enough attendees to visit the event. It’s very rare for an event, no matter how perfect it is, to just sell itself, which is why having a clear marketing and event promotion strategy is crucial to the success of your event.

Event Marketing 113

Event Marketing Marketing Marketing B2C 113

Stova

SEPTEMBER 14, 2023

Whether you’re organizing a conference, concert, trade show, or a virtual event, selecting the right event registration and ticketing platform is paramount. Let’s take a look at the process of choosing the perfect event registration platform and explain why user experience should be a top priority.

Registration 52

Registration Platform Events Attendee 52

Bizzaboo

MARCH 13, 2023

In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. How To Promote a Virtual Event: 12 Creative Virtual Event Marketing Strategies Want to rock your next virtual webcast or other event ? After all, your goal is to maximize registrations. Check it out.

Virtual Events 85

Virtual Events Registration Promotion Social Media 85

InEvent

JANUARY 8, 2024

Are you an event organizer looking for effective strategies to sell event tickets and boost registration? Whether you’re planning a virtual, hybrid, or in-person event, these tactics are designed to … Post 15 Tactics To Sell Event Tickets Online and Boost Registration. You’ve come to the right place.

Registration 52

Registration Online Events Organization 52

Smart Meetings

SEPTEMBER 11, 2023

Cultural & Heritage Marketing Council. With a reported 350-400 registrants, the summit will be attended by planners, suppliers, domestic and international buyers, press and cultural heritage and climate community representatives. The deadline for registration for the event is September 15 th.

Tourism 257

Tourism Tourism Registration Culture 257

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Curious how to create a marketing plan for an event?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

MAY 28, 2023

Onsite registration has a profound impact on your attendees’ overall event experience. When attendees enter an event venue, the onsite registration and event badge printing process is like your storefront — the first look at what the event will be like. How To Overcome Onsite Registration Challenges 1.

Registration 52

Registration Conference Event Apps Event Technology 52

Traveler's Q

APRIL 3, 2023

Organizing a corporate event can be a difficult and stressful task. Additionally, staying organized and utilizing resources such as experienced professionals can help you ensure that all aspects of the event are properly taken care of. You can download free charts that contain a timeline for what should be done and when.

Organization 130

Organization Contracts Contracts Events 130

Eventtia

JUNE 2, 2023

Event planning and organizing a fairly small meeting involving just five participants can be quite a challenge, especially if this is your first time. Based on the purpose of the event, you might be able to decide on the type of event you are going to organize, but it will especially help in dictating the objectives of the event.

Organization 91

Organization Social Media Insurance Events 91

Convene by PCMA

AUGUST 2, 2023

Greeting people face to face for the first time at a registration desk, seeing signage that you labored over displayed at the venue, or simply witnessing the joy that your event is bringing to others brings me happiness and makes me want to continue doing what I do.

Organization 96

Organization Registration Events Management 96

Endless Events

SEPTEMBER 15, 2022

The events industry is waking up to the importance of event data for reaching event marketing goals and proving ROI. A vast source of valuable data is attendee tracking – one of the most powerful ways event professionals can measure event marketing success. SEAMLESS REGISTRATION PROCESS. ATTENDEE DATA AS A MARKETING ASSET.

Benefits 303

Benefits Attendee Registration Audience 303

MeetingsNet

JUNE 1, 2017

An EventBrite study explores ways event email marketers can grow their lists, time their messages, and sell more tickets. The study involved 341 organizers in the U.S. About a fifth, however, said they don’t actively grow their lists—but you likely don’t want to be in that group if you also want to grow your event registrations.

Registration 87

Registration Marketing Marketing Social Media 87

Convene by PCMA

APRIL 14, 2023

PCMA Editor in Chief Michelle Russell and Joe Colangelo, founder of event data company Bear Analytics, discuss how marketers can use event data at Convening Leaders 2023. 1 request we have right now [from organizations hosting events] is, “Help me, our exhibitors want us to articulate what the ROI is.”

Marketing 98

Marketing Marketing Trade Show Registration 98

Bizzaboo

MARCH 13, 2023

In large part, that’s because more than 80% of event organizers agree that virtual events help them reach a wider audience. How To Promote a Virtual Event: 12 Creative Virtual Event Marketing Strategies Want to rock your next virtual webcast or other event ? After all, your goal is to maximize registrations. Check it out.

Virtual Events 52

Virtual Events Registration Promotion Social Media 52

Eventtia

APRIL 22, 2024

One can use ticketing solutions for multiple purposes, including setting up landing pages, creating registration forms, generating invoices, sending automated emails, and more. The right event ticketing platform enables organizers to coordinate every detail in their interaction with the attendees.

Platform 62

Platform Registration Automation Events 62

Social Tables

AUGUST 9, 2022

Not sure how to organize a golf tournament for a charity, fundraising event, or social outing? With more complex activities and scheduling than some other event types , learning how to organize a golf tournament will require some advanced planning. Learn how to organize a golf tournament in 7 easy steps. Think big picture.

Organization 78

Organization Social Media Venue Website 78

InEvent

APRIL 18, 2024

Event management software has become essential in organizing and conducting events seamlessly, automating tasks like marketing, registration, coordination, and scheduling.

Management 59

Management Automation Registration Event Apps 59

Smart Meetings

FEBRUARY 27, 2023

However, your organization will earn revenue up to one year early! By offering refund insurance at a nominal rate, you can give each person peace of mind that they’ll receive their registration fee back in the case of an emergency. Use organic and paid digital marketing tactics. Raise your registration fee.

Conference 279

Conference Sponsors Trade Show SEO 279

Smart Meetings

NOVEMBER 11, 2022

More robust tracking can more meaningfully bring events into the marketing funnel securely and sustainably. “As IMEX Group worked with pc/nametag to manage registration for the 12,000 attendees who descended on Las Vegas for IMEX America in October. Organizer/Sponsor Benefits. On-site check-in should be painless.

Sponsors 246

Sponsors Registration Technology Technology 246

Bizzaboo

AUGUST 4, 2023

In B2B marketing, building meaningful connections and nurturing customer relationships are critical drivers of success. Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall.

B2B 52

B2B Event Marketing Marketing Marketing 52

Smart Meetings

NOVEMBER 1, 2023

Still others had experience in some aspect of events and wanted extra income if they could find a way to market themselves on an event basis. In-demand specializations include registration website building, marketing, copywriting and brand development, executive producers and stage managers, and a relatively new one, AI event specialists.

Meeting 264

Meeting Events Planner Registration 264

Convene by PCMA

FEBRUARY 3, 2023

It begins, as always, by understanding the outcomes an organization seeks for its events and setting key performance indicators around them. Most organizations also have goals around revenue, and the new environment we find ourselves in requires us consider other ways events generate short- and long-term revenue.

Organization 52

Organization Trade Show Events Registration 52

Social Tables

OCTOBER 20, 2022

But how do webinar organizers take an idea and transform it into an appealing virtual event? Which webinar best practices do the most successful virtual event planners and organizers follow? We cover a variety of webinar best practices that can help new organizers and seasoned virtual event planners alike.

Registration 158

Registration Virtual Events Advertising Social Media 158

Convene by PCMA

OCTOBER 31, 2022

Baker attendance at the International Baking Industry Exposition 2022 rose 25 percent compared to IBIE 2019, thanks in large part to a clever marketing campaign showcasing baked goods in unexpected situations. As such, a dedicated team of international marketers, a healthy budget, and a sustained strategic approach were directed at this goal.

Marketing 98

Marketing Marketing Retail Public Relations 98