article thumbnail

Circularity: The Biggest Shift for Trade Shows in 2024 

Smart Meetings

Trade shows have been a crucial aspect of the business world for centuries. In the context of trade shows, this means designing the event in a way that minimizes waste and promotes sustainability. Read More : Ditching the Dump Implementing circularity in trade shows is important for several reasons.

article thumbnail

MPI NCC ACE: Less Trade Show; More Idea Exchanges

Smart Meetings

Oakland event prioritized DEIB education MPI Northern California Chapter’s Annual Conference Experience moved to Oakland Marriott City Center from its traditional home in San Francisco this week with a new format. Read More : Educational Support Elevates DEI and Could Alleviate Staffing Issues “This is a business issue,” DeShields said.

MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Arguments for Hiring Top Trade Show Staff

Smart Meetings

Running a trade show both an art and a science. Aligning all aspects of your show from getting the right venue, to publicity, to staffing is a job for professionals. You may only get the chance to get an annual show right once a year, so it is essential that you get it right. Customer Service Enhancement. Team Morale.

article thumbnail

8 ROI-Driven Trade Show Goals & Objectives by @QuickTapSurvey

Techsytalk

A trade show is an opportunity to boost your brand awareness, capture leads, and even launch a new product to a receptive and targeted audience. The goals you set before the show will help you streamline your efforts and maximize your ROI on the money you spend to get there and exhibit. Boost Brand Awareness. Market Research.

article thumbnail

Live From The World Education Congress, It’s #EventIcons 170!

Endless Events

All the way from Toronto, we bring you the World Education Congress! If you’ve been paying attention, you know the World Education Congress just took place. If you’ve been paying attention, you know the World Education Congress just took place. Did you have the chance to attend the World Education Congress?

Education 239
article thumbnail

The Push to Digital Gave Trade Shows a New Business Model

Convene by PCMA

The new business model for trade shows is producing highly valuable, branded, multi-media content. online education) moved into our online competitive space during COVID and now realize they can use off-the-shelf software to produce events and compete for our traditional audiences. Francis Friedman.

article thumbnail

Surprising Benefits of Holding a Virtual Trade Show

Creative Group Inc

Trade shows are good for business. They educate, raise brand awareness, build relationships, expand reach and… generate leads! By attracting participants who are interested in your product, trade shows pull in naturally vetted target audiences and create a productive selling environment. Educational sessions.