July, 2018

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How to Measure Event Marketing Success

Endless Events

As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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Welcome back Traverse City Film Festival!

Motivation Excellence

The Traverse City Film Festival is back. Held every year at the end of July, this annual event was created in 2005 to help “save one of America’s few indigenous art forms—the cinema.” The mission of this non-profit organization, co-founded by Oscar-winning film director Michael Moore, is to show great movies that represent excellence in filmmaking; in particular, independent films and documentaries that make you think.

MICE professionals

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5 Tips for Planning Fundraising Events That Exceed Expectations

Social Tables

Planning fundraising events successfully comes with it’s own unique strategy and plenty of moving parts. In this guest post, Accelevents co-founder and COO Zach Hagopian breaks down the five most crucial tips he’s learned from his own experience organizing an annual event in Boston. As a fundraising enthusiast, I’ve worked with thousands of fundraising events of all sizes to help create an incredible donor experience and raise more money.

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How to design for powerful connection and learning at large meetings

Conferences that Work

Although you’d never guess it from reading meeting industry trade journals, most meetings are small meetings , and this is a good thing if you want effective and relevant connection and learning to take place. Large meetings stroke owners’ and leaders’ egos, can supply impressive spectacle, are appropriate places to launch campaigns and mass announcements, and can be very profitable.

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COVID-19 Travel Consumer Sentiment Study

TravelBoom and sister agency, The Brandon Agency, release new consumer sentiment study on travel amidst the COVID-19 second wave

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It's Time to Re-invent Networking [VIDEO]

Eventtia

“How to Overcome Your Fear of Networking Events,”. “5 Hacks for Overcoming Social Anxiety and Networking Like a Pro,”. “What To Say At Networking Events To Eliminate Awkward Moments”. … These are just a few of the 16,800,000 results you’ll see when you Google “ fear of networking.”.

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Despite Brexit, London is still Europe’s top city for MICE

Travel Daily Media

The post Despite Brexit, London is still Europe’s top city for MICE appeared first on TD (Travel Daily Media) Travel Daily. London. Despite the uncertainty of Britain’s economy post-Brexit, felt by many within the travel industry, there is solace to be found in recent data collected by meetings and events specialists Cvent. This data puts the UK capital at the top of its list of Europe’s favourite MICE locations – for the fourth year in a row.

More Trending

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4 Reasons You Should Switch to an Instagram Business Profile Right Now

Crowdriff

It’s been an eventful few months for Instagram. Sudden changes to its API instantly changed the way businesses operate on the platform, leading to plenty of explosive headlines and think pieces about what’s to come. It’s been a fun story to follow, but for marketers, here’s what you really need to take away from it: If you haven’t already, it’s time to switch to an Instagram business profile.

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5 Tips for Planning Fundraising Events That Exceed Expectations

Social Tables

Planning fundraising events successfully comes with it’s own unique strategy and plenty of moving parts. In this guest post, Accelevents co-founder and COO Zach Hagopian breaks down the five most crucial tips he’s learned from his own experience organizing an annual event in Boston. As a fundraising enthusiast, I’ve worked with thousands of fundraising events of all sizes to help create an incredible donor experience and raise more money.

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How to help meeting design clients figure out what they really want and need

Conferences that Work

Great — a client who doesn’t know what they want! Recently, a client asked for help designing a new conference. Thirty minutes of discussion with three stakeholders revealed they hadn’t yet settled on the event’s specific purpose, scope, and format. From my perspective this is actually a great problem to have. Why? Because most clients engage me after they are committed to programs and logistics that are not optimum for what they’re trying to accomplish!

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[Webinar] How Your Planner Personality Translates into Personal Attendee Experiences

MeetingsNet

Webinar live date: August 14, 2018 at 2pm ET / 11am PT. This program has been submitted to the Events Industry Council for CMP Preferred Provider review. Webinar live date: August 14, 2018 at 2pm ET / 11am PT. Every person has six fundamental human needs, but we each place a different level of significance on individual elements. The stories and experiences we create to frame our lives, coupled with these core needs, shape the way we view ourselves and the world around us.

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Evolution of the DMC:Renewing Business Relationships with Deeper Trust, Transparency & Understanding

The evolution of the DMC industry requires that it embark upon a renewed relationship with clients that is built upon transparency, trust, and understanding.

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Scream if you want to go faster: Warner Bros. World Abu Dhabi launched

Travel Daily Media

The post Scream if you want to go faster: Warner Bros. World Abu Dhabi launched appeared first on TD (Travel Daily Media) Travel Daily. Following our story two weeks ago revealing the imminent opening of the Warner Bros. World Abu Dhabi , it has now been announced that the Yas Island based attraction is now open and welcoming guests as of now. To celebrate the launch, Warner Bros and Miral, the developers behind the theme park, held a special grand opening event which, according to the company,

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Our Best Tips to Finding Engaging Conference Speakers

Endless Events

We all want to create an event that is full of uniquely engaging conference speakers, but how do we do that? First, we need to change the way we look at conferences. Most events no longer want basic conference speakers. A speaker standing in front of the crowd talking at them with slides is no longer enough. Planners want someone that enjoys their brand, loves to incorporate technology, is full of charisma, and knows how to work an audience.

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Crop, Edit and Style Your Visuals on the Spot with CrowdRiff’s Creative Editor

Crowdriff

These days, a photo has to work overtime if it’s going to cut it in destination marketing. It might have to fit a 1200×628 px Facebook ad today and a 1080×1920 px Instagram Story tomorrow. You might want to add text to it for a Twitter card but leave it au naturel on your landing page. It might need to have the colors brightened to match the bubbly mood you’re going for in your blog post.

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BizBash C.E.O. David Adler: How This New Experiential Economy Conference Practiced 'Intentional Humanism'

BizBash

David Adler (@DavidAdler) is the C.E.O. and founder of BizBash. Remember when the iPhone turned us all into story-tellers and revolutionized.

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What’s most important about an event, the gift or the wrapping?

Conferences that Work

While writing about seeing the gifts in people and events I remembered one of my favorite scenes in Love Actually (2003). With his wife shopping nearby, Harry ( Alan Rickman ) impulsively purchases an expensive necklace for his mistress — only to be tortured by the fear of discovery as Rufus ( Rowan Atkinson ) slowly wraps his gift. Watch the 2-minute video clip. ?

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Top 10 Reasons Why You Should Embrace Event Technology

Eventtia

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Rediscover Singapore: Three distinct hotels unite to create corporate package

Travel Daily Media

The post Rediscover Singapore: Three distinct hotels unite to create corporate package appeared first on TD (Travel Daily Media) Travel Daily. JW Marriott Singapore South Beach, The St Regis Singapore and W Hotels Sentosa Cove, have tied up to offer a new corporate package, Rediscover Singapore. The new cluster of the three hotels’ sales division launched a brand new corporate package which is valid for all three hotels.

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Try Out New Trade Show Booth Ideas

Endless Events

People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. Why not grab some ideas from other conferences like E3? The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths. But don’t innovate just for the sake of audience engagement.

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How Visit Franklin Answers FAQs About Its Destination Through a Creatively Retro-Style Video Series

Crowdriff

There’s something about Franklin Tennessee that reminds people of simpler times. Maybe it has something to do with its historic landmarks, or its quaint main street, its friendly southern culture or its abundance of comfort foods. Whatever it is, visitors often say that something about that town makes them feel at home — and had the town welcoming a record-breaking 1.5 million visitors in 2017.

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See Where HBO Is Going for Summer Vacation

BizBash

With a pop-up community space opening today through August 19, HBO is bringing seven weeks of L.G.B.T.Q.+ cultural programming to.

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Lessons From Improv: Seeing the Gifts in People and Events

Conferences that Work

Thoughts triggered while rereading Patricia Ryan Madson’s delightful, straightforward, and yet profound improv wisdom. Ooh, this is a hard one for me, but it’s so important for anyone working in the meeting profession. “I can look at a person or event from three vantage points. To see what’s wrong with it ( the critical method commonly used in higher education).

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How to Get Your Attendees To Believe in Your Brand

Eventtia

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Ras Al Khaimah tourism, fuelled by MICE and adventure, up 14%

Travel Daily Media

The post Ras Al Khaimah tourism, fuelled by MICE and adventure, up 14% appeared first on TD (Travel Daily Media) Travel Daily. Jebel Jais Flight ‘The World’s Longest Zipline’. Ras Al Khaimah Tourism Development Authority (RAKTDA) announced its latest tourism figures yesterday. The data shows that trips to the Emirate by foreign travellers were up by 14% at the end of Q2 2018 compared with the same period last year.

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AI for Events: The Future is Here

Endless Events

We predicted a trend for Artificial Intelligence (AI) to show its potential in 2018, and now we’re anticipating its dominance in the years to come. Notably, in the form of chatbots as well as integrated into fully-fledged event apps. Each has their perks for both event profs and event-goers, and we’ll be looking at how the functions you may already know them to have can be pushed further in future events.

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10(ish) Questions with a CrowdRiffer: Jarrett, Account Executive

Crowdriff

Meet Jarrett! After working in sales for 14 years, Jarrett joined CrowdRiff this April as an Account Executive. When he’s not working with destinations around the world, he moonlights as a musician, playing guitar and singing in the band “ High Tide ”. He’s played shows at numerous venues all around Toronto! Get to know him more in our latest episode of 10(ish) Questions with a CrowdRiffer.

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7 Tips to Get the Best Out of Your Teambuilding Activity Provider

BizBash

Whew! You've chosen a stellar company to provide a teambuilding activity designed to bring out the best in your colleagues.

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4 Ways to Create an Event Agenda That Personalizes the Attendee Experience

Social Tables

More than ever before, guests are searching for more than just a “traditional” meeting — they want personalized event experiences that will engage them on multiple levels. Not only that: attendees want choices , and to be a part of meetings that benefit not only their specific goals as professionals, but also add value to their lives in a more holistic sense.

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How to Identify the WHY of Your Brand Event

Eventtia

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Ring out the bells: Dubai to host world’s biggest wedding trade show

Travel Daily Media

The post Ring out the bells: Dubai to host world’s biggest wedding trade show appeared first on TD (Travel Daily Media) Travel Daily. Dubai is famous for many reasons, from ambitious construction projects such as the world’s tallest building Burj Khalifa and man-made island Palm Jumeirah, to its vast concentration of wealth and, of course, its success as global holiday destination. .

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Understanding Conference Sponsorship

Endless Events

Finding sponsors for events can be difficult especially if you don’t have a core set of sponsors established. With that being said, in order to build conference sponsorship, you have to first look at your brand’s purpose and the values of your company. What companies do you know of that can join your event and be of added value? What are your attendees interested in?

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5 Questions That’ll Make You Rethink Your DAM

Crowdriff

As destination marketers, we talk about digital asset management a lot, because in the age of visual decision-making , photos and videos are key resources, and our content libraries are growing everyday. But the term “digital asset management” can be a bit daunting – it sounds complex. It sounds like something that requires expertise and carefully calibrated tools.

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Guest Column: 6 Key Ways to Support Media at Events

BizBash

Matheson Sharp is a coordinator at Scott Circle Communications (@scottcircle), a Washington, D.C.-based public relations firm working with mission-driven clients. Planning.

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Create memorable learning experiences and connections at simple workshops

Conferences that Work

I often design and facilitate workshops for association members who mostly haven’t met before. The desired outcomes are for each participant to gain useful and relevant professional insights, and to make significant new connections. During the workshops each participant shares and receives consulting from a small peer group on a current personal professional challenge.

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How to Promote Your Event Website Through Social Media

Eventtia

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Mövenpick opens the doors of its Malaysian MICE marvel

Travel Daily Media

The post Mövenpick opens the doors of its Malaysian MICE marvel appeared first on TD (Travel Daily Media) Travel Daily. Kuala Lumpur has some of the best infrastructure for the MICE industry in Asia. So when Mövenpick decided to make its Malaysian debut, it came as no surprise that the company chose to construct a property that would maximise its appeal to the event planners of the world.

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