article thumbnail

Beyond Discounts: 7 Innovative Strategies To Build Event Sponsor Incentives 

Bizzaboo

When teams strategize event sponsor incentives, offering discounts is one of the first ideas they consider. Unique Brand Exposure Opportunities Giving event sponsors a way to elevate their brand visibility through innovative strategies beyond traditional exposure methods is one conference sponsorship idea to try out.

article thumbnail

How to Win a ‘Yes!’ for Renewed Incentive Travel: Meeting Professionals Share Tips

Smart Meetings

In April, Discover The Palm Beaches partnered with the Incentive Research Foundation (IRF) to host an in-person event to discuss what factors are driving buyer decisions for incentive travel. Companies looking to reinstate incentive travel also considered the industries of prospective participants in the incentive programs.

MICE professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

IRF Highlighted the Humanity in the ‘Incentiverse’

Smart Meetings

How AI and new demographics are changing incentive travel AI can help find relevant data and perhaps even write the first draft of an incentive program outline, but the level of personalization required to really motivate employees by rewarding them with experiences requires a human touch. That is only a sliver of who you are.”

article thumbnail

3 Lessons for Planners from Global Meetings Industry Day

MeetingsNet

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

Planner 105
article thumbnail

Why Event-led Growth Is the Key to Long-term Success

Smart Meetings

Here is how each one of these components plays a role: Connecting: Events help source new prospects and source valuable feedback about your products and the challenges your customers are facing. Some engaging event formats include product use-case workshops, annual conferences and product launch events.

B2B 246
article thumbnail

12 Steps for Creating a Great Event Marketing Plan 

Bizzaboo

If you are hosting a conference, you might want to set a goal of increasing brand awareness by 20%. Prospective registrants will want to know how they will benefit from attending the event, and the clearer their understanding, the more likely they will attend. Identify your target audience. Who are you trying to reach with your event?

article thumbnail

Leading Hospitality, Travel and Events Orgs Are Investing in the Next Generation of Talent

Smart Meetings

Tech companies are partnering with universities, and DMOs, global travel organizations and event agencies are onboarding prospective industry professionals to provide resources, skills and opportunities and to train the next generation of hospitality and events. Events Is Taking Interns.