Solimar International

DECEMBER 1, 2023

In the dynamic landscape of 21st-century tourism, the forces of climate change, social media, and a major post-pandemic travel resurgence are shaping the industry. As such, the significance of storytelling in sustainable destination and tourism marketing has never been greater.

Sustainability 98

Sustainability Tourism Tourism Marketing 98

Tourism eSchool

SEPTEMBER 5, 2021

If you’re in the market for a new website, then you must undertake significant planning and due diligence to ensure that what you want developed, translates into what you get as an end product. Building a tourism website can be quite challenging, mainly because: You may not understand technical lingo.

Website 95

Website SEO Tourism Tourism 95

Tourism eSchool

NOVEMBER 30, 2022

Branding 101 for Tourism Businesses. Your brand is the most powerful marketing weapon your tourism business has at it's disposal. A good way to think about your brand is how your customers feel when experiencing your tourism products and how they describe your product/service/experience to their friends and family.

Tourism 93

Tourism Tourism Social Media Website 93

Dana Communications

OCTOBER 28, 2021

What is gamification in tourism? paired with game design elements (such as established rules, point systems and reward levels) to entice interaction with your tourism brand in a manner that is simultaneously entertaining for your audience and impactful in achieving your goals. Why should I use it?

Tourism 130

Tourism Tourism Audience Promotion 130

Smart Meetings

JANUARY 26, 2024

With over 20 years of experience and a nuanced understanding of the impact of esports on tourism, meetings and convention, he will manage the intersection of meetings and conventions, gaming and esports and work to introduce luxury into it, along with providing advisory services for destinations and DMOs.

Hospitality 245

Hospitality Tourism Tourism Management 245

Dana Communications

DECEMBER 5, 2023

These are the tourism authorities that partner with and promote happenings in the region. At a bare minimum, you should ensure your property is listed on their official websites. They’ve gone to the official event website to plan their trip but haven’t found overnight accommodations there or on tourism sites where it’s being held.

Travel 211

Travel Travel Events Advertising 211

Solimar International

AUGUST 2, 2023

The Secret Behind Thriving Travel Destinations At the heart of every successful tourist destination, the essential role of tourism consultants operates like a well-kept secret. However, the proficiency they bring to international development, tourism, and marketing industries is irrefutable. What is the Role of Tourism Consultants?

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Consulting Tourism Tourism Sustainability 98

Tourism eSchool

JANUARY 14, 2023

Home Our top 7 marketing tactics for ALL tourism businesses By Paige Rowett Published on January 15, 2023 From social media and email marketing to website marketing, search engine optimisation and online advertising, the internet offers so many fantastic ways for tourism businesses to connect with their best customers.

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Tourism eSchool

FEBRUARY 23, 2023

Home A Guide to Sustainability Accreditations for Australian Tourism Businesses By Nic Cooper Published on February 24, 2023 Becoming a Sustainable Tourism Accredited business is one of the best ways to communicate to the ever-growing conscious traveller that your business is the right one to book.

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Sustainability Tourism Tourism Certification 82

Solimar International

JUNE 22, 2021

The tourism industry has shifted as a result of the pandemic. The summer of 2020 gave everyone hope of a quick recovery for the tourism industry, as COVID-19 cases seemed to drop across the globe and countries dependent on tourism eagerly opened their borders to travelers again. Domestic travel.

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Tourism Tourism Trends Sustainability 98

Dana Communications

APRIL 4, 2024

Bump up your website and your on-line presence on popular travel sites: Expedia, Hotels.com, priceline.com, HotelTonight, etc. These are the places to flaunt your destination’s strong points and your absolute best tourism photos. The post Quick Trips: How to Score Spontaneous Bookings appeared first on Dana Communications.

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Booking Social Media Online Website 133

Tourism eSchool

MAY 9, 2023

Home How to Brief a Photographer for Tourism Businesses & Destinations By Lachlan Swan Published on May 10, 2023 Your place is amazing! Destination experiences – if you’re a destination, odds are your Regional or State Tourism Organisation will have a few great images on their Media Libraries, but probably not all.

Tourism 89

Tourism Tourism Social Media Website 89

Tourism eSchool

FEBRUARY 23, 2023

Home Guide to Sustainability Accreditations for Tourism Businesses By Nic Cooper Published on February 24, 2023 Becoming a Sustainable Tourism Accredited business is one of the best ways to communicate to the ever-growing conscious traveller that your business is the right one to book. So why consider becoming Eco Accredited?

Sustainability 70

Sustainability Tourism Tourism Certification 70

Solimar International

AUGUST 10, 2022

Solimar International is a sustainable tourism consulting and marketing firm that works in emerging destinations to stimulate economic growth and conserve natural resources and cultural heritage. Here are eight reasons why you should join our virtual team and embark on a remote sustainable tourism internship with Solimar International: .

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Tourism Tourism Remote Sustainability 98

Dana Communications

JUNE 6, 2023

Whether travelers are looking to take a deep dive into a new culture through their taste buds with an authentic Thai cooking class in Chiang Mai, take a course to expand their knowledge of art in France on a scavenger hunt through the Louvre or just explore and discover a new place with itineraries a la carte; educational tourism can get them there.

Education 180

Education Tourism Tourism Retreat 180

Dana Communications

NOVEMBER 21, 2022

In a survey about attitudes toward personalization , 90% of respondents said “messages from companies that are not personally relevant are annoying” and 44% “are willing to switch to brands who better personalize marketing communications.” There’s no denying the importance of personalization and targeting in hospitality and tourism marketing.

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Marketing Marketing Prospect Corporate Meeting 206

DCI

SEPTEMBER 9, 2021

Diversity is an underpinning of everything we do – or at least increasingly so – but as tourism professionals we need to take a holistic approach to diversity, and being ADA compliant is part of that. One place that we sometimes forget about is our tourism websites. Some people need screen readers to help them navigate websites.

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Website Tourism Tourism Social Media 56

Solimar International

NOVEMBER 3, 2022

When it comes to tourism experiences in the United States, there is arguably none as large in scale or impact as the Lewis and Clark National Historic Trail (LCNHT). We hope to answer these questions as we discuss the roles these people have in one of the biggest tourism networks on the planet. . But who are these stakeholders?

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Tourism Tourism Government Website 94

Solimar International

OCTOBER 28, 2021

Red, White, and New: Efforts to Boost Sustainable Tourism in Poland. Here at Solimar International, we work to increase and promote sustainable and regenerative tourism around the world. We know that every country has its own unique challenges in implementing effective sustainable tourism.

Sustainability 98

Sustainability Tourism Tourism Proposal 98

Tourism eSchool

MARCH 17, 2023

Home Destinations Transforming Community Sentiment Towards Tourism By Nic Cooper, Regenerative Tourism Specialist Published on March 18, 2023 What happens when a community turns it back on tourism? In some circumstances communities have taken matters into their own hands and put up fierce resistant to visitors.

Tourism 74

Tourism Tourism Sustainability Transportation 74

DCI

MARCH 7, 2023

Do I believe there is a future for women in tourism leadership? While the UNWTO’s 2019 report showed that a slightly higher percentage of tourism ministers worldwide were female compared to ministers overall, the number still accounted for fewer than a quarter of all tourism ministers at just 23%.

Tourism 85

Tourism Tourism Public Relations Networking 85

Solimar International

AUGUST 15, 2023

Sustainable Tourism: How it Impacts Communities – Solimar Kairouan (Kairouan – Photo by Haythem Gataa on Unsplash ) Sustainable Tourism: The Turning Tide of Travel We all know the age-old story of mass tourism. Even worse, local communities often miss out on the benefits of the quick stop-in of the hordes.

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Sustainability Tourism Tourism Culture 52

Tourism eSchool

MARCH 8, 2023

So in this article, we take you through our Top 10 Tips For All Tourism Businesses on Their Sustainable/Regenerative Journey , which can be advantageous to all parts of the tourism industry. See if the business decisions you make benefit the environment and community as well as your customer.

Sustainability 77

Sustainability Tourism Tourism Publishing 77

Tourism eSchool

AUGUST 8, 2021

How does this change the way we market tourism brands? Map their Journey with your tourism brand. Typically, a SME tourism businesses will be trying to attract 1, maybe 2 Customer Personas, whereas a destination can have up to 3-5. Sharing – Social Media, Review Websites.

Tourism 63

Tourism Tourism Social Media Website 63

Dana Communications

AUGUST 8, 2023

Ensure your property’s charitable giving impact is quantifiable so you can add it to your newsletter or website. Now this information is made clear on their website. The post Traveling with a Purpose: Marketing Strategies Supporting Charitable Causes appeared first on Dana Communications.

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Marketing Marketing Travel Travel 192

Solimar International

NOVEMBER 6, 2021

Former Solimar International Sustainable Tourism Internship Stories. Solimar International is a marketing firm that specializes in sustainable tourism. It is our goal to give our sustainable tourism interns the opportunity to learn the skills necessary to further thrive in the tourism and international development industries.

Sustainability 98

Sustainability Tourism Tourism Consulting 98

Tourism eSchool

SEPTEMBER 29, 2021

How to Brief a Photographer for Tourism Businesses & Destinations. You need to ask yourself first and foremost if you were a customer seeing your website, brochures or social media channels for the very first time whether they really show – and ultimately sell – your experience. Remember you’re in the business of tourism!

Tourism 96

Tourism Tourism Social Media Website 96

Dana Communications

APRIL 25, 2022

By creating a program that allows local tourism and hospitality partners to buy into a campaign to co-promote their offerings with travel to your destination, you increase your marketing funds and reap the five surefire benefits detailed below. Enter…co-op marketing! Never-Ending Stories. Asset Amassment.

Benefits 203

Benefits Marketing Marketing Travel Agent 203

DCI

DECEMBER 2, 2021

With such a fragmented media landscape, destination marketing organizations (DMOs) are asking whether or not a media room is still needed on their destination website. Communications professional Jennifer Sweeney was on hand and summed up her thoughts. Look at the blog topics and information you share on your website.

Website 87

Website Media Social Media Publishing 87

Tourism eSchool

APRIL 30, 2020

COVID-19 Immediate Response Action Plan for Tourism Businesses. On top of Australia's bushfires at the start of the year COVID-19 is bringing the tourism industry to its knees, not just here in Australia, but globally. Priority 2: Communicate, Communicate, Communicate. By Rebecca White. Published on May 1, 2020.

Tourism 97

Tourism Tourism Social Media Online 97

Tourism eSchool

DECEMBER 2, 2022

Word of mouth is one of the most trusted forms of advertising for a tourism brand, as it relates to influencing the behaviours of potential customers. Social Media has introduced a new level of individual influence; where people can establish and contribute to global communities that can’t possibly be matched in the physical world.

Tourism 52

Tourism Tourism Social Media Website 52

Tourism eSchool

FEBRUARY 13, 2022

A Tourism Marketer’s Guide to Getting Started with Email Marketing. One of the fundamental marketing tactics for every tourism business should be the development and implementation of a regular enewsletter to engage current and potential customers. Email generates leads & drives people to your website. By Paige Rowett.

Tourism 52

Tourism Tourism Marketing Marketing 52

Solimar International

JUNE 24, 2022

Solimar International is proud to introduce our Summer 2022 Virtual Travel Writing and Sustainable Tourism Internship Cohort! This semester’s cohort features 18 talented individuals with a shared passion for sustainable development and tourism. That is when he decided to build a career in sustainable tourism. ymaz , from I?zmir,

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Sustainability Tourism Tourism Travel 98

Advanced Travel and Tourism

FEBRUARY 3, 2022

Further, 93% of those using video saw it as a vital part of their marketing strategy, and 86% say video has increased their website traffic. Some of these videos only last a few seconds, allowing brands to communicate with their audiences quickly, effectively, and in easily shareable ways. Like what you see?

Trends 215

Trends Marketing Marketing Social Media 215

Smart Meetings

AUGUST 10, 2022

Hoops wanted to plan a fun weekend out, but when he visited his own Visit Indy website, he found that he was having trouble finding information on accessibility at locations like the local museum or riverwalk. “If If I don’t have accessibility info on my own website, who does?” No need to hunt through pages and sub-pages.

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Attendee Website Advertising Location 264

Advanced Travel and Tourism

JULY 7, 2021

You can deploy videos on your company’s YouTube channel or distribute five-, 15-, or 30-second ads that bring traffic to your website from other media. Website Landing Pages. Adding video to your website landing pages can help increase conversations and entice visitors to your site. Connected TV (CTV). Email Campaigns.

Marketing 246

Marketing Marketing Social Media Advertising 246

Dana Communications

SEPTEMBER 19, 2023

Chatbots on your website and social media channels assist guests with common questions, provide recommendations and even allow them to directly book rooms. Connect with Dana Communications, the award-winning travel and hospitality marketing team, to explore the latest tech and discover how it can benefit your property.

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Travel Travel Hospitality B2B 182