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New Channel Research: Simplify Your Vendor Program to Increase Participation

ITA Group

New Channel Research: Simplify Your Vendor Program to Increase Participation. For decades, vendors have used channel incentives to drive behavior—suppressing old behaviors, establishing new ones or completely repositioning partners for a new opportunity.

Vendor 59
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11 Questions to Ask Before Hiring a DMC

ADMEI

You want a company that knows its city well and has built excellent relationships with venues and vendors in the area. How do you approach vendor relationships? One of the advantages of working with a DMC is gaining secondhand access to their vendor network. Are they responsive communicators?

MICE professionals

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How to Market Your Event App

Convene by PCMA

Start by weaving small segments about your event app into all pre-event communications,” VenuIQ suggests. According to a checklist from Swapcard , featuring a “Download the App Now” banner on the registration page or event microsite is another simple way to promote the app early on. Show off its features. Celebrate launch day.

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Marketing Communications Strategy: What It Is and How to Tailor It to Your Company’s Needs ?

Motivation Excellence

An effective promotional campaign driven by a rock-solid marketing communications strategy helps make this connection. The Make-Up of Marketing Communications. So what does marketing communications entail, exactly? Just keep them in mind as you read on and learn how to create your own marketing communications strategy.

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To-Do’s for Incentive Travel

Brightspot Incentive Events

Balancing enhanced experiences with increasing costs is always a tricky ask, but even more so based on our incentive travel expectations for 2023 and beyond. Budget Surprises For Air The same 30-20-10 “vacation inflation” that impacts meetings is walloping incentive travel budgets too. ” Both predictions came true.

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Driving Revenue Through Referrals

Motivation Excellence

Even your vendors can be great advocates, so make sure you’re following the rules of vendor management. Here is a sample formula: Communicate. The process is seamless and incentives are funded from your new referral incremental revenue. Use smaller promotions and incentives to keep referrals HOT.

Vendor 130
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Doing Well by Doing Good: The Importance of the Triple Bottom Line

Achieve Incentives

Tourism is a force that has the potential to shape communities, economies, and cultures. Alone, the Meetings, Incentives, Conferences, and Exhibitions (MICE) industry was valued at USD 876.42 Incentive contests, retreats, and other business events are no different – your impact objectives can be taken into account here, too.