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How to Brief a Website Development Agency

Tourism eSchool

If you’re in the market for a new website, then you must undertake significant planning and due diligence to ensure that what you want developed, translates into what you get as an end product. Building a tourism website can be quite challenging, mainly because: You may not understand technical lingo.

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5 Reasons Why Every Hotel Should Have Its Own Website

Leonardo

Most leisure travelers make their final decision on a hotel by visiting its website. Hotels that are part of a larger brand may not have a website to call their own but rather only have a page extension on their brand’s site. Solidify your digital identity with a fresh website. . A dated website will cost you bookings. .

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MICE professionals

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Retargeting Strategies in a Cookieless World

Sojern

Retargeting is a cornerstone to digital marketing for travel marketers–and with good reason– 98% of visitors do not convert the first time they visit your website. This is especially true with a traveler’s path to purchase, as they jump from site to site, often spending a great deal of time researching before they book. .

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TravelTech Show data reveals cost and time taken to implement new solutions

Travel Daily Media

Over a third (34 per cent) stated that both implementation time for new solutions or platforms and balancing budgets in line with the cost of new technology, are their biggest challenges over the next 12 months. Ahead of the show, visitors are also encouraged to cast their vote for the winner of this year’s Trailblazer Awards.

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12 Tips to Leverage Artificial Intelligence Tech in Sales and Marketing

Gavel International

Implement Chatbots Add chatbots to your website, apps, and social media platforms to engage visitors and capture leads. Guide visitors and defined prospects through the sales funnel by providing information, addressing pain points, or offering incentives (e.g.,

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9 Ways to Grow Your Email Database

Motivation Excellence

And a user-friendly, feature-rich database lets you provide valuable information to customers, prospects and others with ease. Promote these exclusive offers on all the social media platforms you use. Offer free e-book downloads. Businesses can see up to $44 for every dollar they spend on email marketing. Create a webinar.

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The Hotelier’s Complete Guide to Google Hotel Reviews

Hotel Engine

From the star rating and room availability to customer reviews and hotel details, Google has become the most popular hotel review platform. In today’s in-depth guide, you’ll learn why Google is overtaking other popular review platforms and how reviews impact your hotel. Increase direct bookings. Table of Contents.