DCI
AUGUST 5, 2021
Meeting and convention websites are going to be receiving more and more clicks sooner than we think as the U.S. With that in mind, it’s time to assess if your meeting and convention websites are prepared to deliver. While the majority of your meeting and convention website is B2B, organizers are bringing visitors to your destination.
Endless Events
OCTOBER 18, 2022
Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. Website (B2B blog). A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.
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The MICE Blog
DECEMBER 17, 2020
We’ll be sharing the knowledge that we gain through every experience together with you openly on our website, and that’s for you to share, to use to your advantage—we want to really develop our industry and help that push forward and accelerate the change.’. According to Yuri, ‘B2B and B2C events build significant change.
Endless Events
JANUARY 10, 2023
That goes for everyday consumers and businesses, so both B2B and B2C shoppers will cut their budgets. Tracking the digital journey: Now’s the time to dig into your website, social media, email, and eCommerce data. See which pages people bounce from the most or which areas of your site people are rage-clicking on.
Social Tables
JANUARY 27, 2021
The Special Event & Catersource July 19-22 | Miami Beach Convention Center | Miami According to its website, “The Special Event + Catersource will bring together the entire events and catering industry for three amazing days in beautiful Miami Beach for a top-notch conference, entertaining show floor, and epic networking events.”
Eventtia
JANUARY 2, 2023
Event marketing can be B2C or B2B in nature. B2C, when you promote your event directly to a target audience with the hope of getting them to register as an attendee and/or buy a ticket, as well as inviting their friends and peers to also attend. So this should be a major consideration if you also plan to run a long-term website/blog.
Convene by PCMA
OCTOBER 10, 2022
Historically, B2C brands leveraged high-visibility impressions on television, billboards, and popular websites to gain brand awareness. The two top companies in the field, Disney and Netflix, will be introducing ad-supported tiers in the coming months.
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