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Community, consistency, human connection and relevance: how to build trust online

The MICE Blog

We know how to build trust face to face at live events, but now, when everything is moving into the virtual world, we need to learn how to build trust online with our clients, supplier sponsors and other stakeholders. The educational MICE stream was hosted by VDVO and covered key topics on the current agenda.

Online 278
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Maximizing Your Event’s Online Reach: How to Create a Successful Event Website

Traveler's Q

In today’s digital age, having a successful event website is essential for maximizing your event’s online reach. Therefore, it is crucial to invest time and resources in creating a well-designed and informative event website that resonates with your target audience.

Website 130
MICE professionals

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CMP Spotlight: Get to Know Desireé Dolecki, CMP

Smart Meetings

In the app, participants build their schedules, check in to sessions, complete surveys and connect with speakers, sponsors and one another. The process of preparing for continuous education involves gaining in-depth knowledge of various aspects of meeting and event planning, from tactics to strategy,” she says.

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16 Unique Virtual Event Ideas for Companies To Stand Out Online

Bizzaboo

Fortunately, virtual event management software has rapidly evolved to help event organizers like you host unique online experiences that not only help you achieve your goals but can also entertain and delight your attendees. Virtual Improv An improv troupe offers a fun way to engage your attendees at online events.

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Event Marketing Strategy: The Best Recipe For Event Success

Endless Events

Organizations can entertain, educate, inspire, sell, or do all of the above simultaneously. Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. After the event, they put all their content online on demand. Increase their conversion rate.

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36 Ways to Bolster Your Covid Contingency Plan

Smart Meetings

Speakers want to present remotely, and attendees and sponsors are starting to drop off. What if travel policies change, and speakers, attendees and sponsors start to cancel? Know your audience. Make sure it stays true to audience needs. A good hybrid strategy also expands audience reach and event lifecycle.

Speakers 246
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Experiential Events: The Most Powerful Marketing Tool

Endless Events

By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Create a memorable hashtag and give your audience a chance to participate in an activity they will want to share on their profiles (ie. Highlight your sponsors in organic ways. social media wall).

Marketing 296