Convene by PCMA

JULY 21, 2023

But that doesn’t mean markets, messages, and promotional approaches should be the same as they were four years ago. As a result, the markets organizers are prioritizing and how they’re reaching audiences are changing. Build out an ecosystem of in-market multipliers. State Department is still working on a backlog of applications.

Marketing 52

Marketing Marketing Prospect Public Relations 52

Bizzaboo

APRIL 19, 2023

Event marketing can be a complex and time-consuming process, but it is essential for ensuring that your event is a success. A well-crafted marketing plan for events will help you reach your target audience, generate interest in your event, and drive ticket sales. Curious how to create a marketing plan for an event?

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

DCI

AUGUST 15, 2023

Amidst the hustle and bustle of the convention, the two slowed down to host a community storytelling workshop, which enabled them to hear from industry professionals on some common marketing challenges. Finally, bring all your creative ideas to life through strategic marketing. Here are five of our favorite tactics: 1.

Marketing 79

Marketing Marketing Advertising Social Media 79

Traveler's Q

SEPTEMBER 7, 2023

In today’s digital age, social media has become the most powerful and influential tool for marketing and promoting events. In this comprehensive guide, we will delve deeper into social media marketing and provide valuable insights, practical tips, and proven strategies to effectively promote your event and maximize its exposure.

Social Media 130

Social Media Promotion Media Marketing 130

Social Tables

SEPTEMBER 7, 2017

Hotel advertisements should be an important part of any hotel’s digital marketing plan. But, if you want to maximize your return on your investment, follow these four best practices for hotel advertisements. Hotel advertisements can drive site traffic, push specials, and amplify your brand. Use Dynamic Content.

Advertising 60

Advertising Online Website Prospect 60

Motivation Excellence

JUNE 25, 2019

We forget most of the “letters” that show up in our mailbox are marketing collateral. Could direct mail marketing help you conquer outreach and keep people coming back for more? What Are Some Direct Mail Marketing Strategies? Or, you can run targeted campaigns by using the Marketing Mail product selectively.

Marketing 130

Marketing Marketing Advertising Audience 130

Stova

JUNE 30, 2023

While organizing a remarkable event is essential, effective marketing strategies play a vital role in maximizing attendance and creating buzz around your event. This blog post will explore several key marketing strategies that event professionals can leverage to boost event registration and make their events truly remarkable.

Registration 52

Registration Marketing Marketing Social Media 52

Convene by PCMA

SEPTEMBER 9, 2021

So, how can event marketers use visuals to drive audience engagement and event attendance? Prospective attendees are more likely to identify with an event if they see other participants who look like them in attendance or on the speaker roster. Ninety-five percent of B2B buyers said they wanted shorter, highly visual content.

Event Marketing 81

Event Marketing Marketing Marketing B2B 81

Eventtia

SEPTEMBER 2, 2022

Many organizations have been embracing events as an effective way to market their business and products/services. Being a limited-time offer in nature, early-bird discounts can instil a sense of urgency, encouraging prospective attendees to purchase your ticket faster unless they’ll miss the discount period.

Sponsors 118

Sponsors Advertising Prospect Events 118

DCI

AUGUST 11, 2022

For destinations worldwide, it’s clear that traditional advertising – TV spots, printed sponsored content, print ads – are not the way of the future. Digital advertising works because it creates new opportunities for destinations, connecting them to audiences in more engaging and efficient ways. Enlightening.

Media 99

Media Advertising Automation Social Media 99

Stova

MARCH 17, 2023

The Definitive Guide to Experiential Marketing This guide will walk you through the offline buyer’s journey and give you the information you need to reinvent your experiential marketing strategies. In this guide, we examine the offline buyer’s journey and show you how you can use experiential marketing to add value to your brand.

Marketing 40

Marketing Marketing Registration Advertising 40

Bizzaboo

JULY 7, 2021

It may be time to add experiential marketing to your budget. Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different. Table of Contents.

Marketing 106

Marketing Marketing Social Media Audience 106

Sojern

AUGUST 23, 2021

Is retargeting a big part of your online marketing strategy? Retargeting is a cornerstone to digital marketing for travel marketers–and with good reason– 98% of visitors do not convert the first time they visit your website. Not only is that an ineffective use of your advertising budget, but it is a poor consumer experience. .

Advertising 104

Advertising Website Booking Prospect 104

Travel Daily News

APRIL 6, 2023

As per the latest findings of Future Market Insights , beach hotels market revenue is expected to be US$ 208,002.2 In the long-term, the beach hotels market is estimated to reach at around US$ 326,246.3 Million by the end of 2023. million in 2033. Beach hotels are those that are on or near a beach and have a view of the sea.

Trends 72

Trends Marketing Marketing Retreat 72

Smart Meetings

MARCH 9, 2022

The number one customer of a DMO [Destination Marketing Organization] is the community and its residents. The destination posts job descriptions and talent retention through TikTok to attract prospective employees. Next, differentiate segments of citizens and how marketing and advertising to them will need to be different.

Tourism 246

Tourism Tourism Promotion Government 246

Bizzaboo

JULY 28, 2023

Regardless of whether you’re planning a dazzling conference, a mind-blowing trade show, or an interactive webinar, success starts with effective event marketing. But how do you market your event effectively? Well, that depends on the event marketing tools you use.

Event Marketing 52

Event Marketing Marketing Marketing Social Media 52

Techsytalk

MAY 2, 2017

Instead of sending an email that reads like an advertisement for your company, send an email that focuses on actions that a company can take that benefits that firm. However, you want to make sure the message is phrased in such a way that it appears to be advice—not advertising. If those actions happen to involve your company, great!

Trade Show 231

Trade Show Advertising Prospect Publishing 231

DCI

AUGUST 17, 2023

When it comes to measuring campaign success, destination marketers often default to raw data that fails to tell the entire story – or even the right story. That’s why Destinations International launched its new handbook this year to help destination marketers rethink how they measure success.

Public Relations 74

Public Relations Advertising Communications Communications 74

DCI

JUNE 6, 2022

I spent four years working in talent attraction marketing for the United States Army and learned a few lessons about attracting a skilled workforce. In the Army, I was told to promote two primary motivators in our advertising: money for school and availability of STEM jobs. Work Backwards. Motivation is Half the Story.

Advertising 92

Advertising Prospect Contracts Contracts 92

Social Tables

FEBRUARY 9, 2018

How much do you feel you still truly understand venue marketing in today’s ever-involving digital world of snaps, stories, fluctuating industry relationships and new commission structures? Step 1: Understand your Venue Marketing Discoverability Influence. Times, they be a changin’. And really, who doesn’t like thinking about pie?

Venue 112

Venue Marketing Marketing Social Media 112

Solimar International

AUGUST 5, 2021

A Tourism Improvement District (TID) is a revolutionary way to fund destination marketing programs. The UK and other destinations soon followed, by developing similar public-private partnerships sometimes called “Business Improvement Districts” or “Tourism Marketing Districts”.

Tourism 98

Tourism Tourism Destination Management Advertising 98

Traveler's Q

NOVEMBER 16, 2023

Social media has revolutionized the way events are marketed, organized, and experienced. From event hashtags to live streaming, social media can be an indispensable tool for event marketers and organizers to leverage. It has also become an essential tool for event social media marketing. With nearly 4.5

Social Media 130

Social Media Media Attendee Promotion 130

DCI

JANUARY 13, 2022

Unlike advertising, where you pay for what you get, there is an art to editorial placement. It simply doesn’t demonstrate how your media placements are benefiting the destination’s marketing strategy. So those advertising equivalency numbers destination CEOs love, they really don’t mean anything. Skip Ad Equivalency.

Advertising 52

Advertising Prospect Public Relations Media 52

Bizzaboo

JUNE 29, 2022

To win the war for talent in this challenging job market, organizations must put their best foot forward and do everything possible to differentiate themselves from the rest of the pack. It’s a much better way to get to know a prospective employee than sifting through hundreds of resumes and applications filled with text.

Advertising 94

Advertising Events Automation Logistics 94

All Conference Alert

AUGUST 31, 2023

Although it may appear that promotion calls for significant spending, there are really a number of cost-free ways you may use to successfully market your event. Reach a Wide Audience with Email Marketing Utilise the potential of your email list to establish a personal connection with your audience.

Promotion 52

Promotion Advertising Social Media Audience 52

Bizzaboo

JANUARY 10, 2024

Looking for an event or experiential marketing agency in 2024? of event organizers believe that events are the most critical marketing channel for achieving business goals, and 75.9% Although many brands have already started building in-house event marketing teams, many more haven’t. Submit it here.

Management 98

Management Events Advertising Sports 98

Social Tables

DECEMBER 16, 2021

Whether you’re attempting to drive ticket sales to a corporate convention, wellness retreat, music festival, or monthly farmer’s market, advertising on social media could help increase attendance at your event. In this guide, we’re taking a comprehensive look at social media marketing — specifically, how to promote an event on Twitter.

Promotion 78

Promotion Social Media Advertising Events 78

Eventtia

AUGUST 16, 2022

Proving a virtual event’s value to potential sponsors can be easier said than done, and making the right impression to prospective new sponsors for your event is crucial (and challenging). Yet, it’s no secret that attracting new sponsors for virtual events can be easier said than done. Facilitating On-Event Promotions.

Sponsors 62

Sponsors Virtual Events Prospect Proposal 62

Solimar International

AUGUST 5, 2021

A Tourism Improvement District (TID) is a revolutionary way to fund destination marketing programs. The UK and other destinations soon followed, by developing similar public-private partnerships sometimes called “Business Improvement Districts” or “Tourism Marketing Districts”.

Tourism 52

Tourism Tourism Destination Management Advertising 52

Crowdriff

JANUARY 16, 2019

At CrowdRiff, we’re proud of the wealth of tourism marketing knowledge that we shared on our blog and in our resource centre in 2018, but are keen to reflect on what our readers enjoyed the most. I hiked the Grand Canyon, discovered my love for Korean BBQ, and hopped on the CrowdRiff rocket ship as the new content marketing manager.

Tourism 52

Tourism Tourism Marketing Marketing 52

Crowdriff

FEBRUARY 22, 2018

As a savvy destination marketer, you’ve likely spent many hours building out your tourism marketing strategy. Not all destination marketing organizations see the sales results they want right away. The resulting advertising campaign generated a 51% increase in display traffic acquisitions, compared to the previous campaign.

Website 52

Website Tourism Tourism Marketing 52

The Abbi Agency

DECEMBER 2, 2021

Once you’re up and running, you need to actively market your small business to get in front of more prospective customers, make more sales, and boost your bottom line. One study conducted in 2019 found that 86% of small business owners would rather spend time on other business activities than marketing. Kat Boogaard.

Marketing 26

Marketing Marketing SEO Social Media 26

Social Tables

DECEMBER 1, 2021

Social media has long been an important part of event marketing and promotion. Whether you’re interested in learning how to promote an event on Facebook or simply looking to brush up on your Facebook marketing techniques with a few new social media tricks , we have tips for every skill level. Utilize Instagram.

Promotion 88

Promotion Social Media Vendor Audience 88

Bizzaboo

MARCH 1, 2023

With so many different ways to market your event, it’s hard to know how to successfully promote your events. The key is to break down your event strategy into smaller initiatives to make it more manageable, which is exactly what we do in this ultimate guide to event promotion and marketing. Table of Contents What is event promotion?

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

MARCH 1, 2023

With so many different ways to market your event, it’s hard to know how to successfully promote your events. The key is to break down your event strategy into smaller initiatives to make it more manageable, which is exactly what we do in this ultimate guide to event promotion and marketing. Table of Contents What is event promotion?

Promotion 52

Promotion Social Media Registration Sponsors 52

Travel Daily Media

JULY 20, 2023

In an interview Philip Dickinson, VP- International Markets, Qatar Tourism, shares more. Our representation offices in each market actively support trade partners with queries and information. India’s MICE market has significant potential and is a key driver for Qatar. How are you planning to target the B2B market?

Tourism 58

Tourism Tourism B2B Trade Show 58

Crowdriff

FEBRUARY 22, 2018

For DMOs, a new year and a new season are usually triggers for a fresh destination marketing campaign. You’re always looking for a fresh angle, something new to try, and a new way to wow prospective travelers. Lessons from this destination marketing campaign. Lessons from this destination marketing campaign.

Marketing 52

Marketing Marketing Social Media Tourism 52