Bizzaboo

AUGUST 4, 2023

Even in our increasingly digital world, face-to-face interactions can never be replaced, making B2B event marketing essential to your larger marketing strategy and to business success overall. of event organizers, with 19.1% What is B2B event marketing? B2B event marketing is essential for many reasons.

B2B 52

B2B Event Marketing Marketing Marketing 52

Bizzaboo

AUGUST 7, 2022

That’s why you’ll find a large portion of this piece is dedicated to event marketing attribution, as well. What is event ROI? Event ROI is a flexible term that indicates the net value an event marketer gets from an event for the net cost that goes into producing it. Semrush (@semrush) March 21, 2022.

Event Marketing 98

Event Marketing Marketing Marketing Events 98

Endless Events

JANUARY 14, 2022

Not just because innovative data science helps us understand our attendees better, but because we can, thanks to technology and event platforms, stay connected with our attendees, sponsors, and vendors throughout the entire year. We’re talking about the community model: one of the most exciting event trends of 2022!

Trends 156

Trends Virtual Events Platform Vendor 156

Eventtia

NOVEMBER 17, 2022

It’s crazy to think how much the events industry has evolved in recent times. Events have moved online and it didn’t take long for us to realise that we can reach untapped audiences while keeping costs down. Different types of virtual event. Here are four of the most common virtual events.

Virtual Events 62

Virtual Events Online Events Networking 62

Convene by PCMA

MAY 8, 2023

Adding captions to videos and using hashtags with capital letters on each word are two ways event marketers can make their social media accessible to everyone. When Abbie Vance, PCMA EMEA’s new community and events manager, started working on the social-media toolkit for Convening EMEA , Sept.

Social Media 98

Social Media Media Platform Audience 98

The MICE Blog

AUGUST 11, 2021

Now, we are creating things that when we open again in January 2022, we will bring them from the virtual world to the physical one. If you’ve followed me for long enough, you might know that I’m a big fan of Gary Vaynerchok, who has inspired me in many ways with respect to content marketing. Just get “or” out of your vocabulary.’. ‘Do

Trends 174

Trends Events Virtual Events Audience 174

Bizzaboo

SEPTEMBER 12, 2022

In fact, at INBOUND 2022, we held an interactive workshop that had attendees collaborating in Miro and we use Miro boards in our own internal meetings to collaborate on everything from sprint planning to website brainstorming. Jublia: Data-driven Audience Networking. Not sure twine can handle your virtual audience size?

Virtual Events 98

Virtual Events Events Platform Audience 98

Bizzaboo

OCTOBER 11, 2023

For example, you might consider incorporating wearable tech into an in-person event to support faster check-ins and enhance the networking experience — just like HubSpot did during INBOUND 2022. Similarly, the event technology service boom has made it much easier to bring in-person, hybrid, and virtual event ideas to life.

Event Technology 105

Event Technology Technology Technology Registration 105

Endless Events

FEBRUARY 22, 2022

This week’s iconic guest is the knowledgeable Gianna Gaudini , an event marketing strategist who understands events inside and out. She worked as Marketing Events Lead at Google for nine years and Head of Events at AWS for nearly two years. ” From event planning to event marketing.

Event Planning 347

Event Planning Virtual Events Events Audience 347

Bizzaboo

NOVEMBER 28, 2022

Welcome to the 2023 event technology guide! Not sure you need event technology? According to Gartner’s 2022 Technology Marketing Benchmark Survey , tech and service providers allocate 26.9% of their marketing program budget to hosted and sponsored events. . Educating your audience.

Event Technology 98

Event Technology Technology Technology Registration 98

Bizzaboo

JANUARY 10, 2024

Although many brands have already started building in-house event marketing teams, many more haven’t. This is where a specialized agency can help: brainstorming virtual event ideas and bringing them to life to keep up with growing audience expectations. August Jackson Chicago, IL August Jackson is a U.S.-based

Management 98

Management Events Advertising Consulting 98

Convene by PCMA

FEBRUARY 25, 2022

Bear Analytics ’ IQ platform made Global Pet Expo’s data “more granular and behavioral based,” enabling show management, Bonifati said, to tailor messaging specific to different registrant groups, or personas, for the online event, which was never meant to be a virtual replication of the physical event. In-Person Application.

Trade Show 98

Trade Show Registration Events Online 98

Eventtia

JULY 27, 2022

The topic of your event signals elements such as the following: Understanding your audiences’ needs Value your attendees will derive from the event Area of the thought leadership you want to build. Elements Your Event’s Topic Depends On. To identify the topic of your event, you’ll want to consider factors such as your: ?

Audience 62

Audience Events Production Speakers 62

Eventtia

SEPTEMBER 9, 2022

The first thing you should do when planning your media outreach is research which types of press are likely to cover your event. For example, food magazines would be better platforms to run PR for food events. Local media is far more likely to cover your food event than national media outlets like CNN. Think local.

Social Media 62

Social Media SEO Public Relations Events 62

Convene by PCMA

APRIL 14, 2023

In the first half of the session, Colangelo presented his insights and took questions from the audience. Event technology is in the 2nd inning: We saw a ton of movement in the virtual space in May/June 2020 — we were tracking about 485 event-tech platforms. Obviously, we’ve seen some contraction in that area.

Marketing 98

Marketing Marketing Trade Show Registration 98

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

MARCH 1, 2023

Are event marketing and event promotion the same thing? Event marketing typically includes event branding, advertising, analytics and success metrics, and more. Think of event marketing as a broader undertaking that uses events to drive business goals for a product, brand, or service.

Promotion 52

Promotion Social Media Registration Sponsors 52

Bizzaboo

APRIL 16, 2023

From webinars and field marketing events to recruiting events and sales kick-offs, there’s no shortage of different types of corporate events companies can organize. 4 Reasons for Hosting a Corporate Event According to Allied Market Research, the U.S. corporate event market — which hauled in $95.3

Retreat 104

Retreat Events Trade Show Logistics 104

Bizzaboo

NOVEMBER 7, 2022

Event professionals have a million things on their plates at any time. They’re determining event goals, mapping out a killer event strategy, building the event website, sending out event marketing emails, deciding on what type of event planning software to use, and making sure to hit event goals — and that’s just the beginning.

Social Media 98

Social Media Registration Sponsors Events 98

Eventtia

SEPTEMBER 2, 2022

However, in Q2 2021, Eventbrite, one of the most well-known event ticketing websites in the US, reported a revenue of $46.3 As we can see, the increase in paid ticket volume shows that people are eager to attend live events and are willing to pay for them. Leveraging coupon codes to amplify the event’s reach.

Sponsors 118

Sponsors Advertising Prospect Events 118

Endless Events

NOVEMBER 7, 2022

IMEX is one of the most significant events for the events industry, not just in the States but globally. And after a long few years, a massive return to in-person events in 2022, and a looming recession, the IMEX America 2022 event has been long awaited. . We hope you enjoyed our recap of IMEX America 2022!

Registration 265

Registration Medical Meetings Trends Proposal 265

Bizzaboo

NOVEMBER 14, 2022

What’s an event planner to do? Simple: Secure event sponsorships. As the events market continues to grow, ResearchAndMarkets predicts that sponsorship will account for the lion’s share of event revenue this year. In 2022, the company added a fifth sponsorship level for Pulse: titanium.

Sponsors 98

Sponsors Events Virtual Events Website 98

Bizzaboo

AUGUST 14, 2023

A well-crafted speaker bio is a great way to create a strong first impression with event attendees and generate buzz. Not only can a solid bio establish credibility for your event and pique the audience’s curiosity, but it also can accelerate event promotion efforts.

Speakers 52

Speakers Conference Audience Affiliate 52

Smart Meetings

APRIL 25, 2024

Between 2021 and 2022, I committed the error of typing the phrase “the future is hybrid” not once, but seven times and even titled an early 2023 story “ The Future is Hybrid-ish.” billion was invested in virtual and hybrid event companies. Where Does Event Tech Consolidation Leave Virtual Experience Planners?

Platform 130

Platform Production Audience Communications 130

Endless Events

FEBRUARY 14, 2023

2022 is in the books, folks. Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Endless Events’ 2023 Event Industry Trends Guide includes insights based on our years of experience in events and our team’s proprietary research into event trends.

Trends 320

Trends Events Planner Event Technology 320

Bizzaboo

DECEMBER 5, 2022

Executive Director, Audience and Community Marketing, Forbes. What are your general predictions for the events industry in 2023? What are your general predictions for the events industry in 2023? However, the volume of virtual events won’t rise to the same levels as it did through the pandemic. Tika Woolley.

Trends 111

Trends Events Technology Technology 111

Bizzaboo

APRIL 3, 2023

If you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that.

Marketing 105

Marketing Marketing Trends Virtual Events 105

Endless Events

MARCH 11, 2022

Event profs have heard it time and time again: hybrid events are the way of the future in the events industry. Two years later, they are one of the most important event trends of 2022. However, many event planners still ask: what are the benefits of hybrid events? Increased Audience Reach.

Benefits 194

Benefits Sponsors Platform Events 194

Bizzaboo

AUGUST 17, 2022

These brand activation ideas will help you connect with your target audience in authentic ways that move the needle for your organization. As a business owner or marketing professional, you always want to reach more people with your brand’s message, products, and services. Give Your Audience What They Want: Durango Boots. .

Audience 105

Audience Social Media Promotion B2B 105

Bizzaboo

JULY 12, 2022

you’re looking for the most comprehensive list of event marketing, event management, and event planning statistics, you’ve come to the right place. The COVID-19 pandemic may have forced the events industry to pause and pivot, but remarkable change and innovation came along with that. Bizzabo , 2020).

Marketing 105

Marketing Marketing Trends Virtual Events 105

Bizzaboo

MAY 24, 2023

That said, email marketing success is possible when you craft an email around a goal, such as generating event registrations or downloading a new piece of content. More than ever, event marketers are challenged to stand out. Take a look at these next-level event invitation email examples.

Event Marketing 98

Event Marketing Marketing Marketing Affiliate 98

Convene by PCMA

DECEMBER 7, 2021

With all the disruptions caused by COVID-19, the transition from 2021 to 2022 will be challenging. Throughout the disruptions brought on by COVID-19, event marketers have not only persevered but learned some important lessons along the way. But did we really listen to our audiences? based events. “I

Event Marketing 98

Event Marketing Marketing Marketing Social Media 98

Bizzaboo

JULY 18, 2022

From up-and-coming talent to established voices, these event influencers have emerged as the Top Event Experience Leaders of 2022 based on your votes. Whether their title is event professional, event marketer, or event influencer, these leaders are redefining the events industry from top to bottom.

Meeting 105

Meeting Events B2B Consulting 105

Bizzaboo

DECEMBER 18, 2022

Keep reading to learn more about event management software, why your selection matters, and 32 must-have features the ideal solution will include. These event management software features fall across seven categories: Event Management. Event Engagement. Event Networking. Event Marketing. Integrations.

Management 123

Management Sponsors Registration Speakers 123

Bizzaboo

OCTOBER 18, 2023

Event management software is a comprehensive tool designed to help event organizers and professionals streamline every aspect of event planning and execution. To make the most out of your event management platform, it’s important to choose a solution that easily integrates with the other tools your team uses every day.

Management 110

Management Sponsors Registration Speakers 110

Stova

MAY 4, 2023

Event technology is any digital tool that helps you plan and manage in-person, virtual, or hybrid events. You gain valuable insights to streamline processes, delight audiences and achieve your goals. How to Pick the Right Event Technology Service Provider Event tech changes fast.

Event Technology 52

Event Technology Technology Technology Events 52

Bizzaboo

NOVEMBER 22, 2023

Welcome to the future of event planning! As we enter 2024, the event industry continues to thrive and transform, adapting to new technologies and audience expectations. Event marketing : These agencies do a bit of everything to maximize the exposure of your product or service through a memorable live experience.

Events 52

Events Advertising Communications Communications 52