ITA Group

DECEMBER 15, 2020

Don't Make These 3 Event Audience Engagement Mistakes. Ask any event marketer about audience engagement and you’ll hear the same thing: putting together an engaging conference, product launch or incentive trip is hard work. Complicating matters further, event audiences aren’t the same as they once were.

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Endless Events

FEBRUARY 4, 2022

When the first lockdowns started in March 2020, Zoom emerged as the go-to solution to stay connected. But money saved also means ROI lost: the champion of March 2020 does not deliver on audience engagement and valuable data insights – and these are essential for an event’s success. 10 Benefits Of Event Platforms.

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Smart Meetings

AUGUST 31, 2022

Dubai’s ability to book this number of events are credited to the success of the country’s Expo 2020. The success of Expo 2020 Dubai provided a platform to showcase the city to decision-makers, conclusively demonstrating Dubai’s ability to effectively host events of all sizes and meet the demands of an international audience.”.

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Endless Events

MAY 5, 2022

As such, they’re the dominant audience at corporate events and conferences. The Benefits Of Event Technology For Audience Engagement. Audience engagement is one of the most talked-about pain points for event planners, especially when planning hybrid and virtual events. Communities offer year-round audience engagement.

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Endless Events

JANUARY 18, 2021

No, no, no: as we enter a new age of events, where virtual will invariably remain a crucial part of what we do, audience expectations will continuously increase. The 2020 Emmys As A Case Study. Many high-profile events were either completely canceled or took on a brand new shape in 2020. The Emmys are a great example of that.

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Endless Events

AUGUST 12, 2021

“It’s almost a diametric flip of virtual versus face-to-face between 2020 and 2021. They purported to have 1400 virtual attendees in 2020 with about 500 in-person. “In 2020, I received and consumed more content concerning the events industry than any other year I’ve ever had.

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Endless Events

MARCH 15, 2021

Before the pandemic hit in 2020, the events industry was a well-oiled machine. Then came March 2020, and with it, huge changes. From 2020 To 2030 In 10 Months. ” Things started changing in March 2020 when many companies lost their in-person business. “That’s what was so fascinating about early 2020.

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Endless Events

JANUARY 21, 2022

Most planners didn’t even hear of them prior to 2020! Depending on the venue and the size of in-person and virtual audiences , these experiences can take many forms. The rest of the audience tunes in virtually. For the last two years, virtual audience expectations have been consistently rising.

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Endless Events

APRIL 20, 2021

Today’s event icon is the personable Megan Henshall , the global events account manager at Google who got into events because she was “really bad at sales” She shares how she experienced the pivoting year of 2020 and explains how to adopt a human-centric mindset in events. Overcoming The Pandemic At Google.

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Endless Events

OCTOBER 12, 2020

And boy, has 2020 proved itself to be quite a challenging year! In this particular case, we’re not talking about engagement between attendees, but rather the complex relationship between the talking heads and the audience. New year, new challenges. And consequently, it becomes an important factor in the former.

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Endless Events

NOVEMBER 24, 2021

Some might even say that the event tech evolved more since March 2020 than in the entire decade before that! marketing efforts : reach your audience through ads, social media, and email marketing. Today, it enables us to reach global audiences and automate many processes, all in a cost-effective way.

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Endless Events

SEPTEMBER 25, 2020

How It’s Done: Tomorrowland 2020: The Virtual Event of The Year? The Ins & Outs Of Hybrid Audience Engagement. ?? Discover more of what made Tomorrowland 2020 so magical by listening to the full episode. ? ?? The Best of the Best: Mistakes Happen: The Hybrid Event Mistakes You Want To Avoid! Now What? ?

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Endless Events

JULY 5, 2022

Here’s what you’ll find: Will’s journey from starting a DJ company as a high school student to being a CEO of one of the most influential event management companies, a candid conversation about audience engagement as one of the event profs’ biggest pain points: are smartphones the enemies or friends of engagement?

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Endless Events

JUNE 15, 2022

By including your audience in your marketing efforts, your brand will connect with them in a much more effective way. Create a memorable hashtag and give your audience a chance to participate in an activity they will want to share on their profiles (ie. Give them a chance to try your product or interact with it tangibly.

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Endless Events

APRIL 19, 2021

Very little thought went into the virtual audience’s experience, their ability to network amongst themselves and the other attendees, the quality of the stream, and the way content was delivered. As we slowly transition into the new normal, event professionals must keep in mind the lessons 2020 taught us. Model C: The Planet.

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Endless Events

OCTOBER 18, 2022

Organizations use event marketing to: Promote the brand to a larger audience. Get data insights into their target audience. But in 2020, the pandemic forced us to take our events online. . Data helps event marketers: Understand their target audience better. Let your audience and your brand story be your trusted guides.

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Advanced Travel and Tourism

FEBRUARY 2, 2024

billion in political ad spend, a 13% surge from the 2020 election cycle’s $9 billion spend. million spent at this point in the 2020 election cycle. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

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Advanced Travel and Tourism

FEBRUARY 2, 2024

billion in political ad spend, a 13% surge from the 2020 election cycle’s $9 billion spend. million spent at this point in the 2020 election cycle. Non-political advertisers can also benefit from this targeting ability, as they can refine their ads to reach specific audiences and demographics.

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Endless Events

JANUARY 25, 2021

So, 2020 was…a year. In this chapter, you’ll learn about networking and engagement, how to cater to the virtual portion of a hybrid event, how to bridge the gap between audiences, what models you can adopt, along with many other aspects pertaining to hybrid events. Will hybrid events become the norm?

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Smart Meetings

FEBRUARY 11, 2022

Ford at 2020 Essence Festival; Photo credit: Bluewater Tech. With Parallel, Bluewater is pivoting once major in-person events to successful virtual ones with undeterred audience engagement. The tech company developed and built an entirely new, fully virtual booth for Ford Motor Company to attend the 2020 Essence Festival.

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Endless Events

MAY 28, 2021

After a bleak start to 2020 and an unexpected turn towards digital experiences, vaccination rollout is the light at the end of the tunnel we were all waiting for. Priming your audience for a return to live events that don’t have the same scale and grandeur of the past, but are equally creative and definitely worth attending.

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Smart Meetings

AUGUST 16, 2023

Read More: Will B2B Adopt B2C Strategies to Retain Post-Covid Audiences? The number of event organizers with event teams of more than 10 people increased to 30% compared to 2020’s 10%. But if you get anxious at the thought of logging on for a virtual session , you aren’t alone.

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The MICE Blog

MARCH 10, 2022

Increasing audience engagement and online event attendee numbers during a pandemic. The audience they work with is mothers and babies, and the best way to provide education turned out to be through virtual events. Event organisers need to know their audience well in order to design the right events for them.

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Endless Events

JULY 10, 2020

Well, very simply put, a hybrid event is an experience that brings together people at a physical venue, where everything is taking place, with a virtual audience. And it’s even better because you can harness technology capabilities to add a virtual audience to the experience. Do I Have To Plan Two Different Events?

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Endless Events

MAY 4, 2021

First, AJ talks about how they handled the dreaded year of the pandemic, 2020. Virtual audience engagement is key for every virtual and hybrid event, and it’s even more decisive when it comes to fundraising. Spoiler alert: the episode includes awesome party in a box ideas and a shoutout to the roaring twenties!

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Smart Meetings

OCTOBER 1, 2022

16-18 to have its first in-person event since 2020, the annual Academic Event Professionals (AEP) conference, to be held at the Boston University Questrom School of Business. The North Carolina-based Special Event Company ( TSEC ) is another case in point. TSEC is coming back Oct. Entering a Brave New World.

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Endless Events

JANUARY 28, 2022

When virtual events took over in 2020, event platforms became the new venues. Allow your audience to enjoy asynchronous content delivery. Choose-Your-Own-Adventure Audience Engagement. As one of the biggest pain points, audience engagement remains one of the most talked-about subjects in the events industry.

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Endless Events

NOVEMBER 15, 2022

Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. Audiences have grown accustomed to a better standard in live streaming and consuming event content online. Wouldn’t you agree that you need high-quality footage that will attract your audience?

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Endless Events

SEPTEMBER 4, 2020

Just like every other concert/festival, Outside Lands 2020 was canceled. Most VMAs make you feel like you’re a part of the star-studded audience in a large arena while watching your favorite singers dance on a stage in front of you. Additional articles and resources: 2020 Virtual Event Trends. Upcoming events. ?

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Endless Events

MAY 12, 2022

Deanna agrees but adds that many audiences are clamoring for the pre-pandemic events. “I planned a conference in 2020 that got canceled. He said that we should create niche audiences, work for them, and give them incredible experiences that they can’t get anywhere else. Make that your focus.”

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Smart Meetings

NOVEMBER 15, 2022

After two years of not meeting, companies and audiences may have different goals and expectations so conferences that were previously produced as simple iterations on the previous years’ event must now be reinvented whole cloth. “It Choices, Choices. Once the contract has been signed, the tough talk doesn’t stop.

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MeetingsNet

MARCH 29, 2024

First, “many hotels lost tens of millions of dollars each in 2020 and also in 2021, and maybe came close to breaking even in 2022,” said David Craig, senior vice president of asset management for Pebblebrook Hotel Trust. What’s In It for Event Groups?

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Smart Meetings

DECEMBER 19, 2023

Jack Macleod For the last 15-20 years, green meetings and organized gatherings aimed at minimizing negative impacts on the environment have been a concept, but in 2020, after the Covid-19 pandemic, they became a widespread topic in the events industry. On average, events produce 2.5 pounds of landfill waste per person, per day.

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Maritz Global Events

JANUARY 3, 2020

As PCMA Convening Leaders 2020 kicks off in San Francisco, we got a behind-the-scenes look at the insights they are using to transform their conference. ” It’s about striking the right balance for your audience. A former journalist, he is passionate about crafting stories that enlighten and engage audiences.

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Smart Meetings

OCTOBER 5, 2022

A streaming option can serve larger, more geographically diverse and executive audiences, act as a flexible insurance policy in the event a new threat grounds attendees while providing valuable data about behavior. But she also has clients who are highlighting just a handful of sessions for at-home audiences.

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Advanced Travel and Tourism

JUNE 30, 2021

Instead of speaking to your audience, you’re joining hands with them. UGC provides a sense of trust and the human connection many people are craving after the 2020 pandemic. In 2020, over 3.6 Gain Key Audience Insights. Social media stats can tell you a lot about your target audience.

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Smart Meetings

SEPTEMBER 16, 2021

of meeting space was added since the beginning of 2020? Whether your audiences are visual or auditory, the first step is to listen for understanding rather than responding. “If Where better to celebrate the resiliency of the meetings industry than in Las Vegas , where 2 million sq. If you are talking, you aren’t learning,” he said.

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