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20 Outstanding Examples of Experiential Marketing

Bizzaboo

It may be time to add experiential marketing to your budget. Experiential marketing brings your brand to life with unique experiences—in-person or using virtual event technology. Experiential marketing can be part of your overall event marketing strategy or it can be something entirely different. Table of Contents.

Marketing 105
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3 Steps to Encourage Customer Advocacy of your Tourism Experience Online

Tourism eSchool

Did you know that word of mouth marketing is one of lowest cost AND most effective forms of advertising for your tourism business or destination? Word of mouth marketing doesn’t just mean customers leaving great reviews on TripAdvisor. Widely promoted event hashtag. Via signage in visitor centres or via social media profiles.

Online 90
MICE professionals

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Free Event Planning Tools To Make Work Easier

Endless Events

Another excellent tool you need under your belt is a solid social media strategy. This makes having an active social media presence a non-negotiable these days. You can use many templates to help work your way through event promotions, from generating advanced buzz to making last-minute announcements.

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Is paid influencer marketing ethical in the event industry?

Conferences that Work

Paid influencer marketing is spreading to the event industry, and I doubt that it’s an ethical practice. Brand X’s Property in Somewhere, USA is a client of ours, and I am working on an influencer campaign to help promote Property Z’s event spaces as ideal venues for conferences and corporate meetings.

Marketing 127
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The Importance Of Feedback & Follow-Up Meeting After Events

Endless Events

Social media. Did we promote to the right audience for the event? Thanks to event technology and the community marketing model, you can expose your audience to sponsored content all year round rather than just at one in-person event. Net promoter score. How do we boost interactivity for the event? Send thank-yous.

Meeting 348
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Airline Marketing and Advertising Use Cases from American Airlines, Ryanair, Air France, and Others

AltexSoft Travel

Airline industry made an impact on how we buy things today, and how those things are marketed. Driven by insane competition, airlines relied upon many tools to survive on the market. Besides innovative technologies themselves, marketing plays a huge role in running business successfully. Understanding the air travel market.

Airlines 121
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People on the Move

Convene by PCMA

Erin O’Brien has been promoted to become the organization’s director of marketing and content. O’Brien joined Visit Omaha in 2014 as a social media manager. She has more than 20 years of experience in customer-driven insights, marketing, and brand-building communications. Ryan Paterson.