Advanced Travel and Tourism

JULY 12, 2022

Online spending increased 29 percent in May 2022 compared to 2019, but bookings have only increased 4.4 And we consider shifting messaging to promote no/low-cost activities (hiking, picnics, biking, beaches, etc.).”. Ask in-market partners what they’re doing to keep up interest for prospects. How does your brand stack up?

Travel 220

Travel Travel Social Media Booking 220

Sojern

AUGUST 10, 2021

Optimizing Your Website for Online Conversions . Test on desktop and mobile and ask yourself these questions: Is it easier to just call than book online? The most important Call-to-Action button should lead the customer to book online. . Feature promotions and discounts above the fold. . Information Placement .

Website 117

Website Online Booking Prospect 117

Solimar International

MAY 23, 2022

They have adopted new digital habits, and changed their online behavior as a result. Today, 65% of global travel and tourism sales are made online (Statista 2021), leading digital marketing to be even more important than traditional marketing. Google research cites that 65% of travellers search for travel videos online by destination.

Marketing 98

Marketing Marketing Social Media Online 98

MeetingsNet

APRIL 25, 2019

Some ticket platforms promote low setup fees and then charge more for all the useful tools and customer support. To save time, here are 21 questions to help uncover what you’re really getting from an online ticketing provider. Your event page is the first interaction you have with your prospective attendees.

Registration 63

Registration Online Sponsors Platform 63

Convene by PCMA

AUGUST 16, 2021

Consider a two-pronged approach that allows you to seize opportunities as they arise and borders open — but commit to the long game of continuing to engage and grow your global audience with online content to set your 2022 event up for maximum success. Determine your purpose.

Attendee 122

Attendee Audience Public Relations Online 122

Gavel International

OCTOBER 9, 2023

Guide visitors and defined prospects through the sales funnel by providing information, addressing pain points, or offering incentives (e.g., Set up AI-driven alerts for online monitoring looking for brand mentions, sentiment, and keywords to engage with targeted audiences and segments.

Marketing 52

Marketing Marketing Automation Social Media 52

Gavel International

APRIL 17, 2023

Here are five proven high-growth sales strategies to attract more qualified prospects and win new customers. But considering both the marketing department and sales team are trying to appeal to the same prospects, it makes sense for sales teams to leverage buyer personas, as well.

Prospect 52

Prospect B2B Social Media B2C 52

Stova

JUNE 30, 2023

Develop a Comprehensive Marketing Plan A well-thought-out marketing plan is the backbone of successful event promotion. Craft compelling messages that highlight the benefits, educational opportunities, networking prospects, and any exclusive features your event offers.

Registration 52

Registration Marketing Marketing Social Media 52

Endless Events

NOVEMBER 5, 2020

According to the survey, “45% of respondents say it’s difficult for women to speak up in virtual meetings, while 20% said they feel ignored or overlooked in online meetings. “Well, I’m an extrovert, right?

Preparation 316

Preparation Prospect Social Media Online 316

Sojern

AUGUST 23, 2021

Is retargeting a big part of your online marketing strategy? While prospecting gets you in front of new customers who have not engaged with your brand before, retargeting brings them back after they’ve engaged to complete a booking. They will enable advertisers to target consumers wherever they’re logged in online (e.g.

Advertising 104

Advertising Website Booking Prospect 104

Gavel International

SEPTEMBER 11, 2023

Since so many B2B prospects conduct their own research online before speaking with a salesperson, AI has earned its rightful place in the sales funnel. The technology: Can quickly vet and score volumes of data to identify which prospects are most likely to result in a sale. This is an area where AI offers benefits.

B2B 52

B2B Prospect Social Media Technology 52

Eventtia

OCTOBER 9, 2023

Define the purpose of your event This can range from attracting a specific number of customers to your store to converting prospects into loyal customers. For online events, choose a robust virtual event management platform. For hybrid events or solely online happenings, select and test a virtual platform in advance.

Event Planning 88

Event Planning Retail Registration Events 88

Eventtia

APRIL 1, 2022

While one of the key perks of hosting a hybrid event is the fact that you can draw a bigger audience by making your event available online, you still need the right marketing and promotion strategy to attract your target audience. Consider: Identify the different time zones of your prospective attendee.

Event Marketing 62

Event Marketing Marketing Marketing Social Media 62

Bizzaboo

APRIL 16, 2023

In addition to helping you promote your brand, nurture existing relationships, and connect with potential leads, corporate events are also a great way to bring your team together and get them more excited about work. Generating Leads Events are the perfect place to meet new business prospects and capture leads.

Retreat 104

Retreat Events Trade Show Logistics 104

Techsytalk

JANUARY 23, 2017

Here are six secrets to up your prospects of securing sponsorship and cultivating a long-term relationship with event sponsors. It’s commonplace for for-profit companies to routinely provide special offers, such as 24-hour-only deals or promotional giveaway events. The idea is to drive traffic to stores or online shops.

Sponsors 208

Sponsors Proposal Prospect Benefits 208

Convene by PCMA

AUGUST 13, 2021

Eleven percent said they are not planning to incorporate an online element in their in-person event, citing costs (“twice the price to have it in person and virtually,” one respondent wrote in) as the main reason, in addition to an overall lack of effectiveness.

Event Marketing 98

Event Marketing Marketing Marketing Virtual Events 98

Bizzaboo

AUGUST 4, 2023

B2B event marketing involves organizing and participating in events specifically targeted at other businesses, prospects, professionals, and customers. Additionally, events are the ideal venue for promoting your brand; afterward, you can repurpose the content for each event and share it across other channels, extending the event’s impact.

B2B 52

B2B Event Marketing Marketing Marketing 52

Convene by PCMA

JUNE 18, 2022

Promoting a destination is about more than just encouraging attendees to enjoy the city when they aren’t in sessions — it’s also about the prospect of bringing its flavor into an event with local speakers, entertainment, food trucks, and other experiences. Bring the Culture in.

Sports 99

Sports Public Relations Audience Prospect 99

Leonardo

JANUARY 26, 2022

Your website is an exceptional way to showcase your hotel’s individuality and put forth the best representation of your hotel online. . Most online travel agents do not allow non-hotel photos in your listing. Unique offers and promotions . Imagine being born into a very distinguished and reputable family. source images ?from

Website 71

Website SEO Booking Social Media 71

Convene by PCMA

MARCH 14, 2024

One community dining concept shared in this report suggests a way for planners to help participants have more intentional dining experiences that are more appealing than retreating to their hotel rooms at night or facing the prospect of an awkward meal. Michelle Russell is editor in chief of Convene.

Trends 52

Trends Entertainment Social Network Prospect 52

Eventtia

JULY 4, 2023

In exchange, you can ask them to promote your event. From event landing pages and online registration to mass communication and check-in solutions , event tech partners like Eventtia will help you plan and execute your event more efficiently.

Logistics 62

Logistics Prospect Audience Events 62

Eventtia

APRIL 18, 2022

You’ll have more options, whether it’s the venue, speakers, date/time, and you’ll also have more time to promote the event and to deal with any issues that may come up. Online event registration/ event ticketing solution. Marketing and promotion tools. Administrative details: Set up online registrations.

Sponsors 62

Sponsors Social Media Registration Events 62

Bizzaboo

NOVEMBER 7, 2022

Promote the Event . Educating prospects. Understanding your budget will help you determine the best channels for promoting your event and the best management tools. Integrating your event platform and your CRM allows better visibility into all your prospect and customer activities. Plan the Event. Launch the Event.

Social Media 98

Social Media Registration Sponsors Events 98

Solimar International

AUGUST 29, 2021

Understanding what makes a travel destination website successful is crucial for anyone interested in reaching more potential travelers online. Machu Picchu 360 has adopted a creative and unique way to promote this awe-inspiring Peruvian landmark. My Switzerland Destination Website. My Switzerland website. Travel Belize Website.

Website 98

Website Tourism Tourism Destination Management 98

Stova

JUNE 1, 2023

These fundraisers were able to pull up a RSVP report for any event to see which of their prospects were registered, allowing them to make time to speak with them. Upton says "This helped prevent bottle necking at the door and get people into events quickly, so they could spend more time enjoying them instead of waiting online."

Registration 52

Registration Communications Communications Website 52

Stova

JUNE 1, 2023

These fundraisers were able to pull up a RSVP report for any event to see which of their prospects were registered, allowing them to make time to speak with them. Upton says "This helped prevent bottle necking at the door and get people into events quickly, so they could spend more time enjoying them instead of waiting online."

Registration 52

Registration Communications Communications Website 52

Convene by PCMA

SEPTEMBER 18, 2023

Online, we’re starting off the series with insights shared on how to determine your events’ KPIs, OKRs, and all the Rs (return on investment, experience, emotion, and objectives), with a bonus: Download an Event KPI Playbook template to get started. They were nowhere in the purchasing funnel. Pay attention to the touchpoints. “We

Events 52

Events Prospect Event Marketing Global Events 52

Eventtia

MARCH 14, 2023

In exchange, you can ask them to promote your event. From event landing pages and online registration to mass communication and check-in solutions , event tech partners like Eventtia will help you plan and execute your event more efficiently.

Logistics 48

Logistics Events Prospect Audience 48

Eventtia

OCTOBER 19, 2022

Promoting an event takes a lot of work. Next, focus on other goals promoting your brand, products, services, and business. It’s also a referral marketing strategy that helps you promote your brand and your event simultaneously. Determine a person’s online following, credentials, and public likability.

Marketing 62

Marketing Marketing Affiliate Speakers 62

Stova

APRIL 20, 2023

How do you leverage mobile apps during online events? But online events don’t have to lack engagement. Optimize online events with mobile solutions that mimic the onsite experience. The app serves as the linchpin connecting online and onsite attendees for unified hybrid events. Elevate arrivals.

Event Apps 52

Event Apps Registration Networking Events 52

Meeting Tomorrow

APRIL 17, 2019

To measure this, simply subtract the total cost of the event (including things such as time, labor, food, custom promotional products, venue, etc.) Use this as a benchmark to compare how your new prospects obtained from your event stack up against your current customers. from the total revenue. Guest Satisfaction.

Social Media 83

Social Media Prospect Events Promotion 83

Eventtia

NOVEMBER 25, 2022

The quintessential virtual event type, essentially a virtual conference, is the direct online translation of an in-person conference. Online training/education event. Online trade shows and exhibitions. You can combine an online trade show with other formats. Virtual conference. Ideal for: internal use.

Virtual Events 62

Virtual Events Remote Trade Show Speakers 62

Bizzaboo

JUNE 21, 2023

Advanced attribution and analytics tools (like Google Analytics and Bright Funnel) can help event marketers keep track of this metric for most online interactions. They enable businesses to manage relationships with current and prospective customers. Each presents strengths, weaknesses, and levels of complexity.

Event Marketing 98

Event Marketing Marketing Marketing Trade Show 98

Redfin

AUGUST 6, 2020

This can include necessary house preparations and repairs, pricing the home correctly, setting up the staging, executing a strategy to promote your home, negotiating with the buyer, and closing on the home. They are able to offer prospective buyers a glimpse into how each room can be utilized.

Prospect 62

Prospect Online Preparation Marketing 62

Motivation Excellence

JUNE 25, 2019

Direct mail is promotional content sent to people via postal mail. It also lets you visually map out your chosen carrier routes and ZIP codes online. For example, a local coupon circular might include promotions for a dentist’s office, supermarket and home goods store all on the same page. Not silly at all. Self-mailers.

Marketing 130

Marketing Marketing Advertising Audience 130

Travel Daily News

APRIL 6, 2023

Increases in per capita income in emerging countries, increased individual buying power, a spike in vacation travel, and different discounts given on internet booking are likely to promote industry expansion. Many beach hotels in countries such as United States or Australia, are now promoting staycation packages, targeting domestic travelers.

Trends 72

Trends Marketing Marketing Retreat 72

Eventtia

DECEMBER 11, 2021

Even the smallest tech issues: errors, clunky apps/websites, busy registration lines, lack of access to relevant online information, laggy live streaming platform, and so on, can reduce the overall satisfaction from your attendees. Today’s virtual attendees simply expect a user-friendly, streamlined experience.

Event Technology 62

Event Technology Technology Technology Social Media 62